AWS for M&E Blog

Category: Storage

Reach plc delivers impactful journalism with AI driven Guten powered by AWS

This post is co-authored by Lewis James, Senior Data Scientist at Reach plc and Dan Taffler, Group Director of Data and Analytics at Reach plc. News occurs at breakneck speeds. Publishers need to constantly evaluate and innovate business processes to accelerate the process of publishing—from initiation to publication. Changing this became one publisher’s mission—creating their […]

Transforming sports storytelling with generative AI on AWS

Sports broadcasters face an ongoing challenge: how to deliver compelling stories while managing vast amounts of real-time and historical data during live events. For mountain bike racing commentators, this means processing information about hundreds of athletes, multiple race configurations, and constantly changing conditions—all while keeping viewers engaged in real-time. We’re excited to share how Warner […]

Using Amazon S3 Vectors (preview) to semantically search using a media lake on AWS

Many media organizations face challenges in managing and discovering content across their digital libraries. Relying on manual searches of file names, or folder structures, can result in duplicated work and underutilized assets—impacting productivity and content monetization opportunities for re-using and creating content. The emergence of AI-powered semantic search introduces complexity and cost considerations for media […]

Introducing: Guidance for a media lake on AWS

Many companies struggle to manage their vast collections of digital media files stored across multiple Amazon Simple Storage Service (Amazon S3) buckets. This scattered storage approach can create significant challenges for organizations. Searching for specific content can be difficult and time-consuming (with organizing files effectively becoming a complex task) making extracting the full value from […]

Racing against time: How SRO Motorsports cut inspection time by 83% with AWS

In the high-octane world of racing, precision and fairness are non-negotiable. SRO Motorsports America (SRO), the organization behind GT World Challenge America, partnered with Amazon Web Services (AWS) Professional Services to revolutionize how race car compliance is verified—transforming a 90-minute manual process into an automated system that takes less than 15 minutes. This collaboration not […]

Securing your origin for Media and Entertainment workflows

Media streaming applications face increasing security challenges from unauthorized content access and redistribution. We’ll examine common security threats to streaming workflows and provide practical solutions to protect content using Amazon Web Services (AWS). Security challenges in media streaming When your streaming application lacks proper security measures, unauthorized users can: Access and redistribute your content without […]

FOX continues to deliver record-breaking Super Bowl broadcasts with AWS

While the National Football League (NFL) may be in the offseason, the FOX digital video platform team is already planning for the next Super Bowl broadcast. Raising the bar, yet again, will be no small feat considering FOX’s Super Bowl LIX stream shattered previous records. In preparing for Super Bowl LIX, the FOX digital video […]

Increase engagement with localized content using Amazon Bedrock Flows

Content producers and publishers have large collections with thousands, if not hundreds of thousands, of articles that could be localized for new audiences and geographies to deliver increased engagement to novel and emerging markets. Localization is broadly, the process of transforming content (lexical choice, tone shift and translation) for new audiences from one geography to […]

Banijay Entertainment supercharges creativity with Base Media Cloud and AWS

As audiences around the world watch and engage with content in new ways, Banijay Entertainment wants to ensure it remains nimble and responsive to new opportunities. With this in mind, the content powerhouse is undertaking a digital transformation with the help of Base Media Cloud (base) and Amazon Web Services (AWS). The aim is to […]

Whatnot bolsters real-time live stream resiliency with Amazon IVS

Community is at the heart of live shopping destinations like the wildly popular Whatnot. The online marketplace surpassed $3 billion in gross merchandise volume in 2024 and is on track to top that achievement in 2025. People from around the world converge on the platform daily to forge connections and purchase items that they love, […]