AWS for M&E Blog

Category: Database

Announcing AI-Powered Video Advertising & Operations knowledge badge on AWS Skill Builder

Announcing AI-Powered Video Advertising & Operations knowledge badge on AWS Skill Builder

Learn more about the new AI-Powered Video Advertising & Operations knowledge badge readiness path, available at no cost on AWS Skill Builder, gives you structured training across the full programmatic advertising stack, from foundational concepts through production-grade architectures.

How Bedrock Streaming optimizes its AWS costs

How Bedrock Streaming optimizes its AWS costs

Learn how Bedrock Streaming hosts their solutions on Amazon Web Services (AWS) to serve major European broadcasters such as M6+, Videoland, and RTL+. With an AWS budget of several million dollars per year, each percentage point of optimization generates considerable savings.

Building intelligent media supply chain automation using Amazon Bedrock AgentCore

Building intelligent media supply chain automation using Amazon Bedrock AgentCore

The media industry is experiencing a fundamental shift in how content is processed, analyzed, and monetized. Recent breakthroughs in vision-based generative AI models have dramatically reduced both the cost and complexity of understanding video content at scale. By introducing these models into media supply chain workflows, organizations can reduce manual tagging and metadata generation costs […]

Scale global live reach with AWS powered real-time WebVTT multilingual subtitling

Scale global live reach with AWS powered real-time WebVTT multilingual subtitling

Live streaming now reaches audiences across continents in real time, but language barriers still limit how many people can engage with this content. Traditional subtitle generation methods, which rely on manual translation services or prerecorded content workflows, can’t keep pace with the demands of live broadcasting. In this post, we share a solution that delivers […]

How the NBA and AWS built an AI system to measure what actually wins basketball games

Traditional basketball statistics capture what happened—points, rebounds, assists—but miss the context that determines game outcomes. A missed shot that draws three defenders and creates an open corner three-pointer generates zero points for the passer in the box score yet fundamentally shifts win probability. A rebound is a rebound in the box score, whether it’s a […]

Schedule AWS Elemental MediaLive channel operations with AWS EventBridge

Live streaming helps businesses engage global audiences with low latency. Cloud-based streaming costs less up front than traditional broadcasting and scales to match your needs. By using serverless Amazon Web Services (AWS) services, you can automatically scale resources to match your exact streaming needs, spinning up channels for major events and efficiently cleaning up afterwards. […]

Warner Bros. Discovery Sports engages fans using scaled audio data analysis on AWS

This blog is co-authored by Steve Cockett, Sports Data Adviser – Tech, at Warner Bros. Discovery and Andrea Fanfani, Principal Product Manager – Tech, at Warner Bros. Discovery. Feed latency and marker accuracy are two critical challenges in live sports broadcasting. Warner Bros. Discovery (Nasdaq: WBD) has developed a solution to tackle both as it […]

Build an intelligent video streaming monitoring solution with CMCD and MCP

Are you struggling to diagnose video streaming issues across your content delivery network (CDN)? Video streaming operators often spend hours analyzing complex log data to identify and resolve playback problems that impact the user experience. We will show you how to build an intelligent monitoring solution that combines Common Media Client Data (CMCD) with the […]

Real-time storytelling: The AWS architecture behind Formula 1® Track Pulse

On a FORMULA 1® (F1) race day, broadcasts face a significant challenge: identifying the most impactful stories for fans amidst the complex, fast-paced action on the track. F1 cars generate 1.1 million telemetry data points every second, from 300 sensors on each of the 20 race cars. Helping production teams quickly pinpoint and narrate the […]

Bundesliga Match Fact: Match Momentum – Revealing the game’s invisible pulse

This blog post was co-authored by Luc Eluère, Data Scientist, Sported Solutions AG and Joshua Bär, Product Owner, Sportec Solutions AG. In football, there are moments that define matches—periods when one team seizes control and the momentum shifts decisively in their favor. Picture the relentless attacking waves of Bayern München during their dominant phases, such […]