AWS for M&E Blog
Category: Media Services
AWS brings AI-powered scale to storytellers at NAB 2026
NAB Show brings together the global media and entertainment community to explore new ideas and discover emerging tools, setting new trends for how stories are created, distributed, and monetized. At this year’s NAB, being held April 18-22, 2026, at the Las Vegas Convention Center, Amazon Web Services (AWS) has prepared a can’t miss lineup of […]
Live streaming localization and accessibility using AWS Media Services
This blog post provides a comprehensive overview of current streaming technology for localization and accessibility. It helps you evaluate live streaming localization technology and choose cost-effective, proven, integrated, deployable, and production-ready solutions.
How Sony Pictures Networks India Delivered Personalized Ad Insertion at Scale on AWS
Sony Pictures Network India (SPNI) runs Sony LIV, which is one of the leading popular over-the-top (OTT) video-streaming platform in India. The content offering includes original and acquired TV shows and films, alongside live sporting events. SPNI secured the media rights for the Asia Cricket Council (ACC) from 2025 to 2031, making the Asia Cup Cricket […]
How AWS powers Dramaze AI-enhanced streaming platform
Netmedias recently launched Dramaze.com, a groundbreaking freemium video-on-demand (VOD) streaming platform that brings short-form drama episodes to audiences across Asia and the Middle East. In an increasingly competitive streaming landscape where content localization and rapid scaling are critical for success, the company faced the challenge of delivering culturally relevant entertainment while maintaining operational efficiency and […]
TV 2 Norway scales to support 20,000 live sports streams with AWS
Live sports production and delivery have changed tremendously in the past decade, backed by cloud and streaming advancements making it more accessible to a broader range of organizations. TV 2 Norway has helped pioneer this incredible transformation, building a video platform on Amazon Web Services (AWS) that can support the live streaming of more than […]
Set up LucidLink with service managed fleet scripts for AWS Deadline Cloud
Modern creative workflows demand high-performance rendering capabilities that can scale on demand without the operational overhead of managing infrastructure. AWS Deadline Cloud service-managed fleets address this challenge. It handles the complexity of Amazon Elastic Compute Cloud (Amazon EC2) instance management, operating system updates, virtual private cloud (VPC) configuration, and networking. You can then focus on […]
How DoveRunner Multi-DRM Cloud integrates with AWS media services
This blog post was co-authored by Erik Peña, Multi-DRM Product Manager at DoveRunner Viewers, content owners and over-the-top (OTT) services face a significant challenge: balancing content accessibility with strong security measures, particularly digital rights management (DRM), to protect against unauthorized streaming. This is a top concern for the media industry, as the U.S. Chamber of […]
Cosm scales high-resolution Shared Reality experiences with AWS
Consumer appetite for live entertainment is stronger than ever. From concerts to sporting events, the bar for audience expectations continues to go up, with Shared Reality emerging as an exciting new way to engage with content. Cosm is a leading pioneer in reimagining how fans can experience entertainment, with 8K and higher resolution programming uniquely […]
Schedule AWS Elemental MediaLive channel operations with AWS EventBridge
Live streaming helps businesses engage global audiences with low latency. Cloud-based streaming costs less up front than traditional broadcasting and scales to match your needs. By using serverless Amazon Web Services (AWS) services, you can automatically scale resources to match your exact streaming needs, spinning up channels for major events and efficiently cleaning up afterwards. […]
From flat to full immersion: The AWS path to Dolby Vision and Dolby Atmos
This blog post was co-authored by José Luis Tamez de Gyves, Client Executive Manager, Dolby. Remember watching grainy web videos in tiny windows that constantly paused to buffer? How about those streaming videos with washed-out colors, inaccurate skin tones, and a loss of detail in both shadows and highlights? We’ll show how to implement Dolby […]







