Category: AWS Step Functions

Many media organizations face challenges in managing and discovering content across their digital libraries. Relying on manual searches of file names, or folder structures, can result in duplicated work and underutilized assets—impacting productivity and content monetization opportunities for re-using and creating content. The emergence of AI-powered semantic search introduces complexity and cost considerations for media […]

Many companies struggle to manage their vast collections of digital media files stored across multiple Amazon Simple Storage Service (Amazon S3) buckets. This scattered storage approach can create significant challenges for organizations. Searching for specific content can be difficult and time-consuming (with organizing files effectively becoming a complex task) making extracting the full value from […]

AWS offers a comprehensive video semantic search solution that leverages AI/ML services like Amazon Bedrock, Rekognition, and Transcribe to help media customers efficiently discover, analyze, and monetize content within large video libraries.

Media localization processes involve multi-step approaches, including translation, voice acting, and cultural adaptation, which can be time-consuming and costly. Businesses can now create realistic dubbed voices and sync lip movements in any language, at scale, unlocking new markets and making content more accessible worldwide. In our hyper-connected world, businesses are racing to grab a share […]

This blog is co-authored by Steve Cockett, Sports Data Adviser – Tech, at Warner Bros. Discovery and Andrea Fanfani, Principal Product Manager – Tech, at Warner Bros. Discovery. In this blog post, we explain how Warner Bros. Discovery (WBD), a global media and entertainment company, used serverless components from Amazon Web Services (AWS) to improve […]

AWS Elemental MediaConvert provides broadcast-grade video and audio file transcoding that customers can automate with code to suit their media workflows. With optimized integration for AWS Step Functions in MediaConvert, it is now possible to orchestrate using the low-code visual tool Workflow Studio. This makes building and customizing media workflows accessible even with limited coding experience. This blog post […]

For linear broadcast television, it is common to rerun successful programs to fill available time slots. Often, episodes may need to be edited down and, at times, entire scenes may need to be removed to conform to an allotted time slot. This creates complexity because under a particular type of contract, artists have performance rights […]

Introduction In the dynamic realm of media and entertainment, the demand for innovative solutions is pronounced. Multi-tenant applications allow diverse stakeholders to coexist within a single ecosystem while harnessing shared resources. Yet, as the digital landscape continues to evolve, so do the challenges associated with optimizing resource allocation, cost efficiency, and performance management. As the […]

Introduction Today, media and entertainment companies own a large number of legacy media content that was created in low or standard resolutions before high-resolution technology was available—for instance, movies, television shows, music videos, and sports highlight clips. Given today’s advancements in display technology, it’s common for audiences to demand video content to be delivered in […]

Publishers and broadcasters recognize that short video clips are effective in gaining attention from younger viewers, many of whom are enthusiasts of short form content on platforms like TikTok. If companies in traditional M&E industries can efficiently generate short video clips from original content and distribute them across various social media platforms such as Facebook, […]