Category: Analytics

The media and entertainment (M&E) industry is experiencing extensive transformation, driven by evolving consumer expectations, the rise of competing streaming platforms, and the increasing importance of data-driven insights. As content libraries continue to grow, many media organizations recognize the need to migrate valuable legacy assets to the cloud. By doing so, they unlock opportunities to […]

This post was co-authored by Kerry Travilla, VP Technology, Datazoom. This blog explores how to gain video player and CDN observability by integrating Datazoom’s video data platform with Amazon CloudFront. The solution enables real-time monitoring of client-side player data correlated with CDN performance data, helping video operations reduce time to resolution. The first step towards […]

AWS customers reveal generative AI-powered technologies at Cannes Lions, debut data privacy advancements The advertising and marketing industry is no stranger to rapid transformation. At the Cannes Lions International Festival of Creativity June 17—21, thousands of advertising, marketing, and media and entertainment professionals from around the world come together to celebrate innovative work and discuss […]

Today, Amazon Web Services (AWS) announces the general availability of Prebid Server Deployment on AWS. This new solution empowers AWS customers to monetize their content with programmatic advertising at scale across web, mobile, connected TV, gaming, and other properties by quickly and easily deploying Prebid Server, an open-source solution for real-time ad monetization, in their […]

Many Amazon Web Services (AWS) customers in media and entertainment (M&E) today work with Amazon Publisher Services (APS), part of Amazon Ads, which helps publishers build, grow, and monetize their digital businesses through a suite of tools and cloud services. These customers also run broadcasting, streaming, and analytics workloads using AWS Media Services, such as […]

In this blog post, we explore how Swimming Australia uses AWS Panorama from Amazon Web Services (AWS) to perform real-time computer vision (CV) inference at the edge with state-of-the-art computer vision models. We describe how to integrate an end user application with AWS Panorama along with the rationale for design strategies and their impact. This solution features services such as AWS Panorama for machine learning (ML) at the edge, Amazon Simple Queue Service (Amazon SQS) for messaging, Amazon Kinesis Video Stream for video streaming, and AWS App Runner for the end user application.

Over the last decade, the media and entertainment (M&E) industry experienced an unprecedented acceleration in the volume of content being created and the consolidation of multiple media and entertainment companies. As a result, the industry faced increased challenges around disorganization of proprietary title catalogs as well as the duplication and inconsistency of associated marketing assets […]

In the realm of digital streaming, efficient video encoding is critical in achieving optimal performance and cost-effective transmission to end-user devices. However, video encoding introduces the potential for quality loss, leading to a subpar end-user experience. This concern is further exacerbated in the realm of live streaming, where latency is a critical factor, and only […]

Introduction In the dynamic realm of media and entertainment, the demand for innovative solutions is pronounced. Multi-tenant applications allow diverse stakeholders to coexist within a single ecosystem while harnessing shared resources. Yet, as the digital landscape continues to evolve, so do the challenges associated with optimizing resource allocation, cost efficiency, and performance management. As the […]

This blog is co-authored by Winnie Cruzan, Senior Content Marketing Manager at OnePlan and Cem Kilinic, Senior Architect at OnePlan. Introduction In the ever-evolving world of venue management, staying ahead of the curve is paramount to success. As venue owners strive to deliver unforgettable experiences at their stadiums, arenas, conference centres and beyond, the power […]