Sold by: WebEngage
Deployed on AWS
WebEngage is a powerful customer engagement platform designed to transform the way businesses interact with their customers. With a focus on personalization and meaningful connections, WebEngage empowers brands to deliver targeted, timely, and contextually relevant messages across multiple channels.
4.5
Overview
WebEngage is a customer data platform and marketing automation solution that helps consumer tech enterprises and SMBs engage users effectively and simplify retention. We help brands drive revenue by targeting existing customers and anonymous users with highly contextual and hyper-personalized engagement campaigns across multiple communication channels.
Product and marketing experts worldwide use WebEngage to craft seamless user lifecycle journeys that convert current users through data-driven, well-timed omnichannel engagement initiatives. We enable brands with in-depth product and marketing analytics to track growth metrics and campaign performance. Leverage WebEngage's AI capabilities to predict user behavior and engage them live!
Highlights
- Multi-Channel Communication: Reach customers through various communication channels, including email, SMS, in-app messages, web push notifications, and more
- Journey Designer: Design seamless customer journeys with the intuitive Journey Designer, ensuring a consistent experience across touchpoints
- In-Depth Analytics: Leverage powerful analytics and reporting tools to gain actionable insights into customer behavior, campaign performance, and user preferences
Details
Sold by
Delivery method
Deployed on AWS
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Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/month |
|---|---|---|
WebEngage CEP | Monthly Active User | $1,000.00 |
Personalisation | Web personalisation | $1,000.00 |
Vendor refund policy
No Refund
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Multi-Channel Communication
Supports engagement across email, SMS, in-app messages, web push notifications, and multiple communication channels
Customer Journey Orchestration
Provides intuitive journey design capabilities for creating seamless and consistent user lifecycle experiences
Marketing Analytics
Offers comprehensive analytics and reporting tools for tracking campaign performance and user behavior metrics
AI-Powered Personalization
Utilizes artificial intelligence capabilities to predict user behavior and enable contextually relevant engagement
Customer Data Platform
Enables aggregation, segmentation, and targeting of customer data for personalized marketing automation
Customer Analytics
Advanced behavioral analysis and insights generation for customer data
Multi-Channel Engagement
Unified communication across web, mobile, and email platforms
AI-Powered Personalization
Machine learning algorithms for creating tailored customer experiences
Real-Time Data Processing
Instant customer behavior tracking and engagement response mechanisms
Customer Data Unification
Cross-channel data integration from multiple enterprise data sources including CRM, analytics, and streaming platforms
AI-Powered Predictive Analytics
Machine learning capabilities for predicting customer behavior and personalizing marketing interactions
Omni-Channel Journey Orchestration
Comprehensive journey builder supporting multiple communication channels including web, mobile, push notifications, email, SMS, and social platforms
Customer Segmentation Engine
Advanced customer segmentation capabilities for creating hyper-personalized marketing experiences
Enterprise Data Compatibility
Native integration support for major enterprise data platforms like Salesforce, Snowflake, Apache Kafka, and DataBricks
Standard contract
No
Customer reviews
Akshay K.
Powerful Segmentation and Analytics with Excellent Support.
Reviewed on Dec 21, 2025
Review provided by G2
What do you like best about the product?
I like the segmentation part, especially the live segment feature & refresh list. New analytics event dashboard, which i use everyday. it was very easy to switch from the previous tool to the webengage. Implementation was very smooth.
Last but not the least, great customer support.
Last but not the least, great customer support.
What do you dislike about the product?
WebEngage missing the segment creation feature while setting up a campaign, instead, i have first create a segment, wait till its finished and then set up the campaign.
It could helpful if webengage team integrate it in the coming days.
It could helpful if webengage team integrate it in the coming days.
What problems is the product solving and how is that benefiting you?
The WebEngage is very helpful for the customer retention, our retention used be around 28-32%, past month we crossed 38%.
Gokul r.
User-Friendly Interface and Effortless Campaign Management
Reviewed on Dec 21, 2025
Review provided by G2
What do you like best about the product?
UX/UI is very friendly.
Can see all the details of campaigns in one place.
Campaign excuation is very easy
customer support is good
Can see all the details of campaigns in one place.
Campaign excuation is very easy
customer support is good
What do you dislike about the product?
Webengage has so many Features, Which many users are aware off.
They need to educate users about it.
They need to speak more about there product
They need to educate users about it.
They need to speak more about there product
What problems is the product solving and how is that benefiting you?
Journeys are the main features that I was using WebEngage for
Apparel & Fashion
Great UI and Analysis feature.
Reviewed on Dec 21, 2025
Review provided by G2
What do you like best about the product?
Making campaigns and recycling bin feature and Analysis.
What do you dislike about the product?
Sgementation takes time. Can be improved.
What problems is the product solving and how is that benefiting you?
Tracking user attributes and help in making personalization.
Satyapal G.
WebEngage
Reviewed on Dec 20, 2025
Review provided by G2
What do you like best about the product?
New AI enhancement and AI based on product specially CDPx, Analytics, and WebEngage Black .
What do you dislike about the product?
Beta feature are not unlocked for us in dashboard
What problems is the product solving and how is that benefiting you?
Beta Feature are not enabled for us
Savy P.
User-Friendly Interface and Outstanding Support
Reviewed on Dec 20, 2025
Review provided by G2
What do you like best about the product?
I appreciate the user-friendly interface and the quick, responsive support.
What do you dislike about the product?
At the moment, nothing specific comes to mind, but I am interested in finding a more affordable alternative to Sinch.
What problems is the product solving and how is that benefiting you?
We have implemented some automated journeys that help reduce our reliance on agents for follow-ups, while also ensuring that there are no missed follow-ups and that business revenue remains unaffected.