Sold by: Sprout Social
Deployed on AWS
Sprout Social is an intuitive social media management platform offering publishing and engagement functionality, customer care, and AI-powered business intelligence.
4.4
Overview
Transform social insights into business intelligence
Staying one step ahead of the competition while meeting the needs of consumers is key to your success. Powered by an intuitive platform, automation, and AI-driven technology, Sprout equips companies with the social management and business intelligence solutions you need to maintain your competitive and innovative edge.
Capture real-time audience insights
Insights from social listening support cross-functional departments from sales to HR, inform your next product launch, and even uncover new business opportunities. With Sprout's AI-powered Social Listening tool, gain business-critical learnings from millions of unfiltered thoughts, opinions, and feedback to upgrade your current strategy and guide future action.
Demonstrate the impact and ROI of social
Analyzing campaign results and content performance helps maximize positive outcomes, but predetermined metrics and prepackaged market research reports can limit you. Sprout's analytics tools give you the flexibility to tailor reports and share the data that matters most across your org.
Offer personalized support across the customer lifecycle
Today's consumers expect a seamless experience across their entire journey and on their channel of choice: social media. Sprout's AI and automation-powered engagement tools help you meet customers' evolving needs.
Optimize your results with data-tested, centralized tools
Sprout's intuitive planning and scheduling tools make it easy for you and your team to craft the right content that resonates with your audience, at the right time.
For custom pricing please reach out to aws-marketplace@sproutsocial.com . Sprout Social utilizes AWS Private Offers to extend deal terms once agreed upon.
Highlights
- Named the #1 Best Software Product by G2's 2024 Best Software Award, Sprout offers comprehensive publishing and engagement functionality, customer care, influencer marketing, advocacy, and AI-powered business intelligence. Sprout's software operates across all major social media networks and digital platforms.
- Salesforce has selected Sprout Social as its recommended social media management partner, helping businesses understand and reach their audience, engage their community, and measure performance with the only all-in-one social media management platform built for connection.
- Accelerate business processes with AI-powered workflows designed to save marketers valuable time, provide better access to actionable data, and allow your team to focus on more strategic and creative thinking.
Details
Sold by
Delivery method
Deployed on AWS
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Introducing multi-product solutions
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Features and programs
Buyer guide
Gain valuable insights from real users who purchased this product, powered by PeerSpot.
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Advanced Plan - 20 Users | Advanced Plan; 20 Users and Unlimited Profiles | $119,760.00 |
Dimension | Cost/unit |
|---|---|
Additional users over contracted value | $1.00 |
Vendor refund policy
Refer to the Terms of Service
Custom pricing options
Request a private offer to receive a custom quote.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
Support is available 24/5 via live chat, phone, and email, support@sproutsocial.com . Additionally, our Help Center, https://support.sproutsocial.com/hc/en-us , includes knowledge articles, guides, FAQs, and the option to submit a ticket to our Support team
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
Top
10
In Content Management
Top
10
In Natural Language Processing
Top
25
In Content Management
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
AI-Powered Social Listening
Captures real-time audience insights from millions of unfiltered thoughts, opinions, and feedback across social channels to inform business strategy and identify new opportunities.
Multi-Channel Publishing and Engagement
Operates across all major social media networks and digital platforms with centralized publishing, scheduling, and engagement tools for content distribution and audience interaction.
Customizable Analytics and Reporting
Provides flexible analytics tools that allow tailoring of reports and metrics to measure campaign results, content performance, and social ROI across organizational departments.
AI-Powered Automation Workflows
Delivers automation-powered workflows designed to streamline business processes, provide actionable data access, and enable teams to focus on strategic and creative initiatives.
Customer Lifecycle Engagement Tools
Offers AI and automation-powered engagement capabilities to deliver personalized support across customer journey touchpoints on preferred social media channels.
Social Media Management
Enables management and deployment of localized content at scale across multiple locations while maintaining brand consistency at enterprise and local levels.
Business Listings Management
Manages business listings at scale with capabilities for syncing, updating, custom audits, profile recommendations, and local manager updates with corporate oversight to optimize online presence and local search rankings.
Automated Review Management
Aggregates reviews from over 20 key networks in a centralized platform and provides automated, customizable, intelligent review responses using artificial intelligence technology with on-brand training models and localization capabilities.
Multi-Channel Advertising Analytics
Provides reporting and insights at account, group, and location levels for social advertising campaigns, enabling tracking and comparison of spend across regions and individual locations with metrics on spend, reach, engagement, demographics, and ad placement.
Conversational AI Chatbot
Delivers localized, proactive responses through Facebook, Google, and SMS messaging channels with capabilities for call-to-action including calls, website clicks, appointment setting, and purchases.
Multi-Channel Customer Engagement
Support for engagement and service delivery across 30+ digital and social channels from a unified platform
Proprietary AI Engine
Advanced proprietary AI engine built for enterprise-scale customer experience management and data interpretation
Unified Customer Experience Management Platform
Integrated platform combining Care, Marketing, Research, and Engagement solutions for seamless omnichannel customer experiences
Unstructured Data Processing
Capability to process and interpret large-scale unstructured consumer data from multiple digital and social channels
Digital-First Customer Service Solution
Digital-first care solution enabling customer engagement across multiple channels with scalable service delivery
Standard contract
No
No
Customer reviews
Broadcast Media
Solid social media publishing software, but more tailored to planning out in advance
Reviewed on Jul 29, 2026
Review provided by G2
What do you like best about the product?
Queued posts, the UX, integrations with social media platforms, and support with issues.
What do you dislike about the product?
I wish you could have a better daily view like you have for monthly or weekly. I wish the AI was a little better. I think the performance is inconsistent.
What problems is the product solving and how is that benefiting you?
It makes scheduling and publishing posts across platforms much easier.
Kenny J.
Great UI and Top-Tier AI Support, but Google Review Responses Feel Limited
Reviewed on Jul 29, 2026
Review provided by G2
What do you like best about the product?
The UI interface was good, and the profile integration is easy. Being able to pull reports and performance, and the support AI feature is top teir.
What do you dislike about the product?
Limited to reviewing responses for Google.
What problems is the product solving and how is that benefiting you?
Social media management for multiple profiles.
Danielle S.
User-Friendly Reporting Dashboards That Make Insights Easy
Reviewed on Jul 29, 2026
Review provided by G2
What do you like best about the product?
What's most helpful about Sprout Social is using the dashboards for reporting, they are very very user friendly and easy to use.
What do you dislike about the product?
Beacuse the dashboards are so user friendly however, they do lack a level of granularity and ability to add more complex data sets to the dashboards
What problems is the product solving and how is that benefiting you?
Sprout helps us manage our community management across multiple brands, social listening and reporting via dashboards.
Education Management
Strong Reporting That Makes Campaign Results Easy to Track
Reviewed on Jul 29, 2026
Review provided by G2
What do you like best about the product?
the reporting is strong, so makes campaign reporting easier than gathering it from each platforms interfaces
What do you dislike about the product?
i dislike the UI. It is hard to navigate and depends much too heavily on using symbols and icons instead of words. Also sometimes it fails to post to various platforms.
What problems is the product solving and how is that benefiting you?
it is solving the issue of posting to X, threads, BS - it doesn't seem too competent when it comes to facebook tik tok and instagram and we don't trust it to post in the appropriate format for these platforms.
Katy L.
Robust Reporting and Tagging All in One Place
Reviewed on Jul 29, 2026
Review provided by G2
What do you like best about the product?
I like the range of features it has in one place. Particularly the reporting and tagging features to ensure it's done for the range or areas that we cover
What do you dislike about the product?
I think that the way that the results vary across the channels can be hard to compare, and support within this to explain to external stakeholders why this is the case would be helpful.
I also think being able to compare year on year is great, but AI suggestions as to why this is happening and taking into account changes in the platform would really improve the reporting experience.
I also think being able to compare year on year is great, but AI suggestions as to why this is happening and taking into account changes in the platform would really improve the reporting experience.
What problems is the product solving and how is that benefiting you?
It's helping us improve our customer relationship management, ensuring that we are responding to queries where needed and also registering then in the correct area