
Overview

Product video
Use Twilio SendGrid Email API to build transactional email communications or trigger marketing messages. Our flexible RESTful APIs integrate with AWS solutions to enable businesses to build engaging customer communications.
Email API Use Cases: Send out timely alerts and notifications - from password resets to purchase confirmations. Create targeted promotions based on triggers and segmentation. Optimize email marketing campaigns with automation and intelligence. Connect with consumers at the perfect time to influence a purchase, improving customer loyalty and lead conversions.
Features of Twilio SendGrid Email API: Distributed and reliable architecture, reliably sending over 100B emails per month at 1.9 median sendtime Flexible RESTful APIs and libraries to support in C#, Node.js, Ruby, Python, and Java. Manage and edit email templates in the UI and automatically display the latest content in your email with a simple API call. Troubleshoot easily with powerful developer tools Securely share critical data across teams Opportunistic TLS 1.2, Enforced TLS available SSL/HTTPS click tracking with microsecond redirects Two-Factor Authentication AI-powered phisherman + dedicated compliance team 24x7x365 SOC II Type 2, GDPR, and CSA compliance
For email volume exceeding 2.5m emails per month, please reach out to aws-private-offer@twilio.com for a private offer.
Highlights
- Proven email deliverability You can rely on our globally distributed, cloud-based architecture.
- Purpose-built MTA Use the MTA trusted to deliver over 100 billion emails/mo for brands like Uber.
- Time-saving features Fast troubleshooting, secure account management, and intuitive UI for data analysis.
Details
Unlock automation with AI agent solutions

Features and programs
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Financing for AWS Marketplace purchases
Pricing
Dimension | Description | Cost/month | Overage cost |
|---|---|---|---|
Essentials 50k | 50,000 emails included | $19.95 | |
Essentials 100k | 100,000 emails included | $34.95 | |
Pro 100k | 100,000 emails, 2500 email validations, and 1 dedicated IP address included | $89.95 | |
Pro 300k | 300,000 emails, 2500 email validations, and 1 dedicated IP address included | $249.00 | |
Pro 700k | 700,000 emails, 2500 email validations, and 1 dedicated IP address included | $499.00 | |
Pro 1.5M | 1,500,000 emails, 2500 email validations, and 1 dedicated IP address included | $799.00 | |
Pro 2.5M | 2,500,000 emails, 2500 email validations, and 1 dedicated IP address included | $1,099.00 |
The following dimensions are not included in the contract terms, which will be charged based on your usage.
Dimension | Description | Cost/unit |
|---|---|---|
Additional IP address for Pro or Premier plans billed per hour | Additional IP address for Pro or Premier plans billed per hour | $0.041 |
Email Validation Tier 1 | 0 - 10K email validations (per 100) beyond package included amount | $1.00 |
Email Validation Tier 2 | 10K - 50K email validations (per 100) beyond package included amount | $0.75 |
Email Validation Tier 3 | 50K - 100K email validations (per 100) beyond package included amount | $0.60 |
Email Validation Tier 4 | 100K - 250K email validations (per 100) beyond package included amount | $0.50 |
Email Validation Tier 5 | 250K - 500K email validations (per 100) beyond package included amount | $0.35 |
Email Validation Tier 6 | 500K - 1M email validations (per 100) beyond package included amount | $0.20 |
Email Validation Tier 7 | 1M - 5M email validations (per 100) beyond package included amount | $0.12 |
Email Validation Tier 8 | 5M+ email validations (per 100) beyond package included amount | $0.08 |
mc_contacts | Blocks of 10,000 contacts for the Marketing Campaigns products; not currently available | $25.00 |
Vendor refund policy
SendGrid does not currently support refunds for AWS Customers at this time, but you can cancel at any time. For more information, please refer to: https://sendgrid.com/policies/tos/Â
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Customer reviews
Creating branded notification templates has saved significant development time
What is our primary use case?
My main use case for SendGrid is to send notifications to customers in my web app as a web developer. I have used SendGrid to send reset password links, invitation emails, and notifications regarding software events, such as when a person joins, leaves, or when anything happens to a specific account that requires customer notification.
Recently, I have been working with a support agent bot for a client where I need to notify staff members whenever a new support message arrives in the web-based support platform. When a customer reaches out and requests human intervention, I generate an email and send it to all available staff members who can address that conversation. SendGrid is used to send all these notifications.
My main use case for SendGrid also includes using webhooks for emails to enable two-way conversations. If I receive anything over email, I wanted to send back a response. I used webhooks from Gmail and Microsoft in that scenario and also utilized SendGrid along with it.
What is most valuable?
The best features SendGrid offers is the template customization, which really helps in creating templates according to client demand and their UI/UX experience. It is very convenient to create a quick template and use that inside the code.
Template customization in SendGrid has helped me significantly in my projects. Every client comes with their own idea, branding color, and logos. Creating these templates at code level is not very easy and is a painful strategy. Instead of creating all these templates and following all the client's instructions and branding requirements, I go to SendGrid and create that template.
SendGrid has positively impacted my organization by helping in use cases where, since SendGrid is a product of Twilio , it is very convenient to use other products from the same organization, which helps me stay in the same workspace instead of going to another platform. When I needed to reach the support team, SendGrid being a popular product helped me a lot.
Regarding specific outcomes or metrics that show how SendGrid has helped my organization, I have saved a lot of time. Although I do not specifically use SendGrid for campaign purposes, I use it primarily for notifications. The main time I have saved is through the template feature. Using dynamic templates and different template types inside SendGrid saves a lot of time because I do not have to spend time generating those templates in my code.
What needs improvement?
The issue I have encountered recently is regarding my account. I forgot my password, and when I tried to log in, it indicated that a reset link was sent to my email, but I did not receive it. I also tried to reach out to SendGrid but unfortunately did not hear back properly. Due to this, I have not been able to use my account for around four to six months because I cannot receive the reset link and my account always requires me to verify my email.
Besides the account recovery issue, everything else in SendGrid is pretty good. In terms of email sending notifications, the integration features are awesome because they allow integration using SMTP and using secret keys as well. Both methods help me a lot. SendGrid is doing great in the integration section.
For how long have I used the solution?
I have been using SendGrid for about two to three years.
What other advice do I have?
I advise others looking into using SendGrid to use it according to their needs and also suggest that if they are going with multiple templates, SendGrid provides dynamic templates in their product, which should be utilized instead of writing custom templates inside code. I would rate SendGrid an eight out of ten.
Great system, and simple to set up and operate.
Its easy to use, integration is simple with API KEY, You can also use email builder
Easy Implementation and Competitive Pricing
Stupidest support ever
On a Saturday the account was flagged again. The "proof" they sent me was an email that has been sent thousands of times. They told me to do a root cause analysis. This included inane questions like when I noticed the "intrusion". 3 days of different people speaking only in text blocks followed. The last person told me that I was a "repeat offender" and wouldn't get my account back.
I'm just grateful that this happened before I had to set up a payment because the free plan had almost ended.
