Sold by: IterableÂ
Iterable is the AI-powered customer communication platform that helps organizations like Redfin, Priceline, Calm, and Box to activate customers with joyful interactions at scale. With Iterable, organizations drive high growth with individualized, harmonized and dynamic communications that engage customers throughout the entire lifecycle, on the right channel, at the right time. The Iterable data engine, ease of use, and flexible and open architecture make it the best cross-channel platform to close the data activation gap by bringing together customer data, ability to design cohesive customer experiences, deliver and optimize them. All in one platform.
Overview
Iterable is the AI-powered customer communication platform that powers data activation, cross-channel campaign orchestration, and joyful customer interactions at scale.
With Iterable, brands create individualized marketing touchpoints that earn customer engagement, solidify trust and galvanize loyal consumer-brand relationships. Developed for the Enterprise, Iterable is built from modern technologies that transform cloud, partner and tool-specific data into integrated, personalized engagements. No matter the audience size or degree of campaign sophistication, Iterable empowers brands to execute where it matters most - creating experiences and cultivating connections with over 3 billion people world-wide.
Iterable integrates with major data sources like AWS and provides a scalable solution for enterprises seeking to maximize engagement and ROI.
More than 1200 companies from over 50 countries around the world rely on us to captivate their many millions of users. We have a global presence with offices in San Francisco, New York, Denver, and London, and recently expanded our operations to Portugal, Australia and New Zealand. For more information, visit iterable.com
Highlights
- Built for Data: Eliminate data silos and close the data activation gap by easily integrating with the modern data stack. With Iterable you can scale with advanced use cases and high volumes of data
- Ease of Use: Empower marketers to activate data, build segments & personalize journeys themselves on a single platform with natively integrated channels (web, email, sms, in-app and more)
- AI-Powered Personalization: Leverage our built-in intelligence to optimize campaigns, automate routine tasks, accelerate growth, and deliver more meaningful experiences
Details
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Delivery method
Deployed on AWS
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Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Iterable Platform | 5M Users,
75M Emails 2 IP,
750K US SMS,
250M Push,
Gold Setup, Support | $115,000.00 |
Dimension | Cost/unit |
|---|---|
Subscriber Overage | $1.00 |
Custom Event Overage | $1.00 |
Email Overage | $1.00 |
SMS Overage | $1.00 |
Push Overage | $1.00 |
Embedded Messaging Overage | $1.00 |
Inbound MMS | $1.00 |
Outbound MMS | $1.00 |
Inbound_SMS | $1.00 |
Outbound_SMS_Canada | $1.00 |
Vendor refund policy
Non-refundable
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA)Â .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
Iterable support documentation can be found at https://support.iterable.com/hc/en-us . Engage with Iterable's user community at https://community.iterable.com/ . Become an Iterable power user at https://academy.iterable.com/ . Reach out to partners@iterable.com to get started with custom plans.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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Customer reviews
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98 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Human Resources
Making growth marketing fun!
Reviewed on Apr 24, 2019
Review provided by G2
What do you like best about the product?
Iterable's data integration capabilities make it easy to get started with automated engagement. Supporting a flexible data schema and being able to represent your user intelligence in user profiles and events allows me to model real world situations with ease. The data feeds feature is a game-changer if you have an engaged engineering partner (which you should have!).
What do you dislike about the product?
The email editor could be more sophisticated. It can be difficult to format emails exactly how I want them without just copying and pasting the HTML/CSS.
What problems is the product solving and how is that benefiting you?
We are sending personalized job recommendations to candidates and people who have worked with Randstad before. Iterable allows us to reach millions of candidates with personalized jobs quite easily.
Recommendations to others considering the product:
Iterable is very engineer-friendly so make sure you're engineering team is involved in the decision to buy.
Retail
Best User Friendly Email Platform
Reviewed on Apr 23, 2019
Review provided by G2
What do you like best about the product?
Helpful Dedicated Chat Support is an invaluable service that helped me time and time agai. Platform provides scalability with a positive platform experience for even first time users. There are very little limiting tools - allowing a marketer to tap into many channel functions.
What do you dislike about the product?
Feature requests don’t get prioritized sometimes.
What problems is the product solving and how is that benefiting you?
Solved personalization
Gary G.
Iterable is our MVP, most valued partner
Reviewed on Apr 23, 2019
Review provided by G2
What do you like best about the product?
Beyond a valuable platform, Iterable is our MVP, our most valued partner. From day 1, Iterable has been embedded with our team to help drive everything from ideation to execution. Now a few years down the line, their partnership has not diminished but has only strengthened as our rep routinely gathers our feedback and we see meaningful product development that solves for our ever-decreasing list of painpoints.
What do you dislike about the product?
Would like to see more visual representations of the user journey.
What problems is the product solving and how is that benefiting you?
Driving job applications and job seeker (consumer) and employer (customer) retention.
Recommendations to others considering the product:
Take your time to map out all of your use cases and ensure your data architecture is set up properly to support them yet flexible enough to grow with you.
Katie B.
Easy to Work with, and amazing follow-through
Reviewed on Apr 22, 2019
Review provided by G2
What do you like best about the product?
We have a very challenging business model and we require so much customization. From the day we started to talk to Iterable in sales they produced a whole mock up to work with our business, and then did a brain-transfer to the Implementation team when we joined. If we ask something and they don't have it they work to make it happen. Truly an amazing team!
What do you dislike about the product?
Its a pro and con but there are quite a few ways to get to the same answer so its hard to direct what the best solution is at times.
What problems is the product solving and how is that benefiting you?
Whitelabling in a way that would allow us to send different messaging to different groups of people but not overlap messaging. Benefits is that the sky is the limit and if something doesn't exist right now, it doesn't mean there is another way to do it, or that feature is never going to happen. (like with some other platforms)
Dani G.
Incredibly flexible
Reviewed on Apr 21, 2019
Review provided by G2
What do you like best about the product?
1. Iterable is so flexible there are always multiple ways to solve any new ideas.
2. Integration with multiple tools including our own self-developed tools, means that we are able to track the lifecycle of our users, including any action the user takes.
3. Based on this we are able to segment and personalize to each users specific experience.
4. We can fully integrate these actions into automated workflows to make everything easy for our team.
2. Integration with multiple tools including our own self-developed tools, means that we are able to track the lifecycle of our users, including any action the user takes.
3. Based on this we are able to segment and personalize to each users specific experience.
4. We can fully integrate these actions into automated workflows to make everything easy for our team.
What do you dislike about the product?
Reporting and analytics is the one area where I think the tool could improve the most. But new features and improvements are being made continuously so I'm sure this won't take long.
What problems is the product solving and how is that benefiting you?
Our agency was created 2 years prior to implementing Iterable. We were looking for a marketing tool that would allow us to design more sophisticated user experiences based on their behaviors. We were particularly interested in segmentation and automation and Iterable has delivered.
And new ideas we come up with are easy to implement thanks to how flexible Iterable is.
And new ideas we come up with are easy to implement thanks to how flexible Iterable is.