Sold by: Amplitude AnalyticsÂ
Deployed on AWS
Do you truly understand how your digital products drive growth? Amplitude helps you turn product data into business impact. As a unified platform for product and customer analytics, Amplitude gives you real-time insights and the speed to act, so you can optimize every digital experience, as it happens.
Overview
We are living through a digital revolution, with digital products changing every aspect of how we work and live. Yet, organizations still struggle to understand how their digital products drive their business.
Poor data quality and inaccessible insights make it difficult to analyze, test, and personalize digital experiences. Their high effort, low impact tooling is slowing innovation while competition grows.
The Amplitude Digital Analytics platform is a unified system for data, analytics and personalization. It brings every team across the organization together with common data and visibility to:
- See and understand customer behavior
- Predict which actions lead to business outcomes
- Adapt each experience to maximize impact
Amplitude Products:
- Analytics: Accelerate product decisions & actions that drive growth with the #1 product analytics solution.
- AI Agents: AI assistants that work 24/7 across Amplitude to monitor metrics, deliver insights, and enable intelligent action.
- Experiment: Determine and deliver the best experiences faster with the first experimentation solution powered by analytics and customer behavior.
- Guides and Surveys: Transform how you engage users with personalized in-product messaging based on behavioral data.
- Session Replay: Combine real-time analytics with visual replays for a comprehensive view of user behavior.
- Activation: Unify customer data across your entire data ecosystem and activate those insights into more personalized experiences.
For custom pricing, EULA, or a private contract, please contact aws-sales@amplitude.com for a private offer.
Highlights
- Breadth & depth of insights - Instantly answer simple and complex questions with a 360-view of the user journey.
- Self-improving products - Move from understanding what's happening to constantly improving what's possible.
- Built for speed & action - Continuously innovate with a fully-integrated analytics and personalization suite.
Details
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Delivery method
Deployed on AWS
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Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Amplitude Growth | Amplitude Growth Package with up to 50 Million Events Included | $80,000.00 |
Dimension | Cost/unit |
|---|---|
Additional Event Volume | $10,000.00 |
Vendor refund policy
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Delivery details
Software as a Service (SaaS)
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Support
Vendor support
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Updated weekly
By Amplitude Analytics
By Contentsquare
By Heap
Top
10
In eCommerce, Data Analytics
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10
In Analytics, eCommerce
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In Analytic Platforms, Business Intelligence & Advanced Analytics, Data Analytics
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Data Analytics Capability
Unified platform for comprehensive product and customer behavioral analytics with real-time insights generation
AI-Powered Insights
AI agents that continuously monitor metrics, deliver insights, and enable intelligent automated actions
User Journey Tracking
Comprehensive 360-degree view of user interactions and behavioral patterns across digital experiences
Experimentation Framework
Native experimentation solution powered by analytics and customer behavior data for experience optimization
Cross-Platform Data Integration
Ability to unify customer data across multiple ecosystem platforms and activate insights for personalized experiences
User Interaction Visualization
Advanced heatmap and journey tracking technology that captures user clicks, hovers, and scrolling behaviors across digital platforms
Session Replay Technology
Comprehensive user journey recording system that captures mouse movements, clicks, taps, and swipes with precise replay capabilities
Performance Analytics
AI-powered analytics platform that evaluates content element performance using metrics like attractiveness, engagement, click rate, and conversion
Digital Experience Intelligence
Machine learning-driven platform that provides deep insights into user progression from entry to exit across digital interfaces
Impact Measurement Framework
Advanced quantification system that correlates user experience metrics with key business performance indicators like conversion rates and revenue
Data Capture Automation
Autocapture technology that automatically tracks and streams comprehensive digital interaction data without manual event tracking
Real-time Data Analysis
Instant access to high-quality behavioral data with real-time exploration and analysis capabilities
Data Science Integration
Advanced data science techniques applied to complete digital engagement data to uncover behavioral insights
Streaming Data Pipeline
Automated event streaming infrastructure enabling continuous data collection across web, mobile, and digital applications
Behavioral Insight Generation
Automated insight mining that identifies unique user engagement patterns and potential improvement opportunities
Standard contract
No
Customer reviews
4
1 ratings
1 AWS reviews
|
2404 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Retail
Real time web data analysis
Reviewed on Jul 18, 2025
Review provided by G2
What do you like best about the product?
It is quite intuitive to use, but most importantly, the visuals look nice and polished. It is easy to share content, and the contract allows multiple users to interact at a flat rate
What do you dislike about the product?
Integration with cloud data sources is missing or difficult to set up.
What problems is the product solving and how is that benefiting you?
We are tracking how many page views we get, and more importantly understanding how the user interact with the different flows
Prabhav P.
Good experience for begineers
Reviewed on Jul 17, 2025
Review provided by G2
What do you like best about the product?
Very user friendly and easy to understand for someone with limited tech backfground
The fact that you can create notebooks with notes in addition to charts is also very very cool
The fact that you can create notebooks with notes in addition to charts is also very very cool
What do you dislike about the product?
The academy courses could be more fun and engaging
What problems is the product solving and how is that benefiting you?
Showing what my trial conversions are
Computer Software
Very clear and straightforward
Reviewed on Jul 16, 2025
Review provided by G2
What do you like best about the product?
The AI assist for creating a chart is very useful, although it needs some manual tweaks. But is perfect for a boilerplate
What do you dislike about the product?
Some concepts are a bit hard to understand, but that's probably because I'm a dev and I'm not the target audience. Still, I found it very easy to start playing around data.
What problems is the product solving and how is that benefiting you?
Help us see what our users do and how they do it. It provides clear dashboards to use daily.
Renata G.
Use for Marketing campaigns
Reviewed on Jul 15, 2025
Review provided by G2
What do you like best about the product?
It was the first tool we used to clearly identify the marketing sources of our users. This brought a significant advancement in our data analysis and helped better connect media efforts with product outcomes.
What do you dislike about the product?
What I like least is that, despite being a powerful tool, setting up custom events and ensuring data consistency can be a bit complex, especially when we rely on integration between areas. Sometimes, I also miss a more direct visualization for funnel analysis with multiple marketing variables.
What problems is the product solving and how is that benefiting you?
Amplitude has been helping us solve an important problem of lack of visibility over the user journey, especially in the initial acquisition stage. Before, we couldn't clearly connect marketing sources to behaviors within our digital environment.
With the tool, we started to understand which channels really generate engaged users, identify drop-off points in the funnel, and thus we are able to make more precise decisions about media investment. This also helps in budget allocation and campaign optimization, based on real behavioral data, and not just click metrics.
With the tool, we started to understand which channels really generate engaged users, identify drop-off points in the funnel, and thus we are able to make more precise decisions about media investment. This also helps in budget allocation and campaign optimization, based on real behavioral data, and not just click metrics.
Daniel F.
Super well polished and powerful platform for software product success
Reviewed on Jul 14, 2025
Review provided by G2
What do you like best about the product?
A platform this powerful could have a clunky, nerdy design that non-developers like me would struggle to figure out. But Amplitude is delightfully approachable and well-thought-out. The sample reports and dummy data set help give a sense of what's possible. The range of report types and the deep flexibility in customizing them is key as we spend more time with our data set. The reliability seems to be rock solid. And the integrations with other platforms are super straightforward (I've connected Amplitude with Appcues and Iterable so far).
What do you dislike about the product?
The paid plans seem a bit complicated. And a bit too much functionality is hidden behind the annual-commit "contact us" plans. I think if you made more of the goodies available on the pay-as-you-go plan it would be easier to prove out the ROI for stakeholders.
What problems is the product solving and how is that benefiting you?
Driving product activation and retention goals by identifying: where is the falloff in our freemium web application; which segments of users perform best; where do we need to add more onboarding help?