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Reviews from AWS customer

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External reviews

2,468 reviews
from and

External reviews are not included in the AWS star rating for the product.


    Higher Education

Amplitude for work - feedback and insights

  • September 04, 2025
  • Review provided by G2

What do you like best about the product?
I can get an overview of our products and see who is doing what, what is being assigned. I can break down the info into smaller groups and cohorts to get more specific data, and I like the colors and graphs.
What do you dislike about the product?
I struggle sometimes with figuring out what I need and where or how to get it. I don't know that the product is particularly complex, it is more that i have a tendency to use it in spurts - where I will need a lot of info about different things, and then may not go back into it for another month or longer
What problems is the product solving and how is that benefiting you?
In my role as a specialist and subject matter expert it is my job to determine the feasibility of products and make recommendations to keep, scrap, or reiterate and reboot. As a scientist and researcher I like data and I really prefer to have empirical evidence to support my decisions - data gives me the necessary support to be confident that my decisions are accurate and supported.
When I work on developing new products i also need to demonstrate efficacy and indicate the level of success we have achieved - data lets me do that.


    Ben S.

Amplitude is our go-to tool for product analytics

  • September 03, 2025
  • Review provided by G2

What do you like best about the product?
Amplitude is our go-to tool for product analytics. It's really easy to share our key metrics across the business.
What do you dislike about the product?
Personally, there was a bit of a learning curve when first using Amplitude.
What problems is the product solving and how is that benefiting you?
Amplitude helps us measure key analytics within our products to see if we are meeting our users expectations and internal goals.


    Human Resources

Amplitude for better understanding about UX/UI bottleneck

  • September 02, 2025
  • Review provided by G2

What do you like best about the product?
the creation of funnel and retention charts to understand the drop-off points of our platform
What do you dislike about the product?
It's not intuitive at first, and you always need a tech guy to connect all the events properly.
What problems is the product solving and how is that benefiting you?
The main problem that Amplitude helps us solve is understanding the usage rates of our various features. In addition to investigating the critical points in the flow of each feature, which are often detected in the UX/UI.


    Information Technology and Services

One of the best Analytics Products I've used

  • August 29, 2025
  • Review provided by G2

What do you like best about the product?
I love how user friendly the interface is!
What do you dislike about the product?
I wish that Amplitude Analytics had more AI and third party integrations.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics is helping me learn about how users are interacting with my product so I can generate business insights for my team. It is very user-friendly, which I like. It benefits me by giving me a clear picture/view of user traffic.


    Lisa M.

Analytics all in one place

  • August 29, 2025
  • Review provided by G2

What do you like best about the product?
Interrelations between different charts (right click)
What do you dislike about the product?
Difficulties in calculating some KPIs (e.g. time spent)
What problems is the product solving and how is that benefiting you?
Integration between more functionalities (analytics, experimentation...)


    Logistics and Supply Chain

Good, but it can improve in some areas

  • August 28, 2025
  • Review provided by G2

What do you like best about the product?
Real-time tracking of metrics, Dashboards that consider medium to long-term evolution
What do you dislike about the product?
but as I said, Portuguese is missing, because since English is not my first language, understanding the site ends up needing a few more seconds
What problems is the product solving and how is that benefiting you?
I use it to compare metrics and make sure the numbers match, as well as to do some design.


    Hirthick R.

Streamlined Customer Journey Analysis with Amplitude

  • August 25, 2025
  • Review provided by G2

What do you like best about the product?
Amplitude’s intuitive interface and powerful segmentation tools make it easy to uncover meaningful insights about user behavior across the Ford Pass app. I especially appreciate the real-time analytics and customizable dashboards, which help our team quickly identify drop-off points and optimize the customer journey. The ability to track events and user flows with precision has significantly improved our decision-making process.
What do you dislike about the product?
While Amplitude offers a range of features, our experience with it for FordPass customer journey analysis was underwhelming. The dashboard often felt cluttered and unintuitive, making it difficult to extract actionable insights without extensive customization. The learning curve was steep, especially for non-technical users, and the documentation didn’t always provide clear guidance. Integration with other tools was limited, which created silos in our data workflow. Additionally, the platform’s segmentation capabilities lacked the flexibility needed for complex user journeys, and performance issues occasionally slowed down our analysis. Overall, it didn’t meet the expectations for a seamless, scalable analytics solution.
What problems is the product solving and how is that benefiting you?
In our experience, Amplitude Analytics was intended to solve problems related to tracking and understanding user behavior across the FordPass customer journey. However, the platform fell short of delivering meaningful benefits. The complexity of setting up relevant dashboards and the limited flexibility in segmentation made it difficult to gain clear insights. Instead of simplifying our analysis, it introduced additional layers of manual effort and interpretation. The tool’s inability to adapt to our specific use cases meant that the problems it aimed to solve-such as identifying drop-off points, optimizing user flows, and improving engagement-remained largely unresolved.


    Financial Services

Very useful platform

  • August 25, 2025
  • Review provided by G2

What do you like best about the product?
It is a very useful platform where various team members can import dashboards and other useful data. Helps gain visibility on things that otherwise may not be given it's proper attention, especially if it's regarding a different team other than your own.
What do you dislike about the product?
It can be a bit slow at times, but not very often to be fair.
What problems is the product solving and how is that benefiting you?
Getting added visibility on parts of the application where you may not know how much traffic it's getting in real-world use


    Health, Wellness and Fitness

Amplitude with unity

  • August 25, 2025
  • Review provided by G2

What do you like best about the product?
Easy to integrate and use on the Unity side.
What do you dislike about the product?
I found it a little bit confusing. Maybe it is because i don't use it often but i can't find what search for.
What problems is the product solving and how is that benefiting you?
Learning user behaviors, how much time they spend on which behaviors, and focusing on them.


    Hospital & Health Care

Amazing Experience for with Amplitude Analytics

  • August 25, 2025
  • Review provided by G2

What do you like best about the product?
Amplitude makes it easy to dig deep into user behaviour without needing constant help from engineers or data teams. We can easily track user behaviour without complex changes in code.
What do you dislike about the product?
The learning process is bit difficult in start especially for the people who are new to Analytics.
What problems is the product solving and how is that benefiting you?
We use Amplitude to understand the following:
1. User engagement
2. Retention
3. Conversion Flows

This has helped us to prioritise features and back up product decisions with data.
After using amplitude, our team gets a much clearer view of what actually drives growth and customer satisfaction.