Sold by: PhraseÂ
Deployed on AWS
Phrase is a world leader in translation technology. The Phrase Localization Platform automates, manages, and translates content for deeper customer connections and faster business growth.
Overview
Phrase is a leading translation management platform, offering a comprehensive suite of connected translation tools thats intuitive to use and simple to integrate.
We are transforming language technology with our AI platform to give people the content they need, in the language they speak.
Whether its for digital products like an app or website, marketing collateral, legal literature, internal comms or customer service messaging, Phrase ensures that content always hits its mark by being on brand, consistent, and culturally resonant.
This allows global businesses to form meaningful connections with millions of people, wherever they are. We help organizations like Uber, Shopify, Volkswagen, and thousands of others engage their customers at scale to accelerate growth.
Please contact awsmarketplace@phrase.com to request a private offer.
Highlights
- Phrase TMS: Our platform offers a centralized place to manage all linguistic assets, such glossaries, termbases, and translation memories, so terminology, tone of voice, and preferred language can be mobilized across the business.
- Phrase Orchestrator: Use this drag-and-drop capability to build sophisticated workflows across the Platform without code or developers (or use templates to get started quickly). This no-code workflow builder breaks down complexities by automating project management and linguistic tasks, and setting deadlines.
- Phrase Language AI: Our advanced machine translation solution integrates deeply with Amazon Translate and other leading MT engines. It selects the best engine for each task based on project context, considering language pair and content type. MT output can also be customized to understand company terminology and linguistic and cultural nuance, so you can translate more without sacrificing quality or meaning.
Details
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Delivery method
Deployed on AWS
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Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Phrase | Variable licensing fees, please contact awsmarketplace@phrase.com | $52,740.00 |
Vendor refund policy
All fees are non-cancellable and non-refundable except as required by law.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA)Â .
Content disclaimer
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
For support, please reach out to Phrase using the link below: https://support.phrase.com/hc/en-us/Â
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
By Phrase
By Smartling, Inc.
By Unbabel
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Translation Management
"Centralized platform for managing linguistic assets including glossaries, termbases, and translation memories"
Workflow Automation
"No-code drag-and-drop workflow builder for creating sophisticated translation project management processes"
Machine Translation Integration
"Advanced machine translation solution that integrates with Amazon Translate and selects optimal translation engines based on language pair and content type"
AI-Powered Translation
"Machine translation customization capability to understand company-specific terminology and linguistic nuances"
Multi-Engine Translation
"Intelligent translation engine selection mechanism that considers project context and content type for optimal translation quality"
Machine Translation Technology
Integrates generative AI and machine learning algorithms for automated translation workflows
Translation Management System
Comprehensive platform with workflow automation, translator tools, and reporting capabilities
Content Ingestion Automation
Supports multiple connectivity options with 99.9% content ingestion automation through API, connector ecosystem, and translation proxy solution
Integration Capabilities
Offers customizable API and connector ecosystem with over 50 integration options for seamless tech stack compatibility
Translation Quality Measurement
Provides advanced mechanisms to measure and improve translation quality at enterprise scale using AI-driven techniques
Machine Translation Technology
Advanced AI-powered translation platform with purpose-built machine learning algorithms
Language Processing Workflow
Hybrid translation approach combining AI technology with human linguistic expertise
Data Security Compliance
ISO-27001 certified platform with robust data encryption and anonymization capabilities
Content Type Scalability
Adaptive translation workflows supporting multiple content types and multilingual support
Linguistic Customization
Customizable glossaries and sophisticated tone of voice controls for precise language translation
Standard contract
No
No
Customer reviews
0 ratings
0 AWS reviews
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1202 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Tamar W.
Takes the guesswork out of translating documentation
Reviewed on Jul 14, 2025
Review provided by G2
What do you like best about the product?
Since it's on the cloud, Phrase allows me to upload an easily exported XLIFF file from Paligo (our documentation tool) and then our remote-working translator can log in independently and filter it by Unconfirmed to show only the new or changed segments. When he is finished, I can import the new segments back into Paligo and we are done!
This reduces wasted time and resources on duplicate or tracking translations.
I love the translation memory, that shows MT and 99% matching for accuracy with previous phrases from our documentation.
And the wide range of languages - including both LTR and RTL.
This reduces wasted time and resources on duplicate or tracking translations.
I love the translation memory, that shows MT and 99% matching for accuracy with previous phrases from our documentation.
And the wide range of languages - including both LTR and RTL.
What do you dislike about the product?
The tags for some phrases imported from Paligo can get messed up and require reinserting, but we have just adopted that correction as part of our workflow.
What problems is the product solving and how is that benefiting you?
We write our documentation in English, and need to localize it for other countries in the US and EMEA.
But we do not have an in-house translator with access to Paligo, our documentation tool. Instead we use remote contractors, who can access Phrase from anywhere without the need for a Paligo license.
Phrase allows us to use one or more translators to agilely work on our translations for easy import back into Paligo, retaining all formatting, attributes tagging and cross-references.
The Confirmed/Unconfirmed filters also make it simple and therefore-cost-effective for our translator to only translate the new or changed content.
The memory and machine-learning suggestions also make it easier and quicker for our translator, by providing an almost-ready phrase to start with that just needs light editing.
But we do not have an in-house translator with access to Paligo, our documentation tool. Instead we use remote contractors, who can access Phrase from anywhere without the need for a Paligo license.
Phrase allows us to use one or more translators to agilely work on our translations for easy import back into Paligo, retaining all formatting, attributes tagging and cross-references.
The Confirmed/Unconfirmed filters also make it simple and therefore-cost-effective for our translator to only translate the new or changed content.
The memory and machine-learning suggestions also make it easier and quicker for our translator, by providing an almost-ready phrase to start with that just needs light editing.
Translation and Localization
Best trade-off between features and cloud
Reviewed on Jul 07, 2025
Review provided by G2
What do you like best about the product?
Due to its on-premise history, it has the feature-depth that Trados users will miss while being much more flexible. It's the only cloud TMS with a decent translation editor, you can tell it was built by people who know their users.
It's super easy to sign up and get started. Customer support is amazing, they are knowledgable and respond quickly.
I use Phrase TMS for all my translation projects. Haven't yet needed Phrase Strings.
It's super easy to sign up and get started. Customer support is amazing, they are knowledgable and respond quickly.
I use Phrase TMS for all my translation projects. Haven't yet needed Phrase Strings.
What do you dislike about the product?
The term base feature is a bit neglected. The search and replace feature needs better regex support, it's missing some stuff that the desktop version can do, like negative lookahead, which are crucial for MT-PE at scale.
The MT integration via Phrase Language AI is paywalled and charges me twice.
The MT integration via Phrase Language AI is paywalled and charges me twice.
What problems is the product solving and how is that benefiting you?
It helps me translate long texts and maintains the formatting.
Human Resources
very intuitive and efficient CAT tool
Reviewed on Jul 07, 2025
Review provided by G2
What do you like best about the product?
it's very intuitive and easy to use, customer support team is very helpful
What do you dislike about the product?
i wish Phrase TMS came with a desktop version, too
What problems is the product solving and how is that benefiting you?
consistent translations, quick, efficient
Mohamadu D.
Efficient, user-friendly, and powerful for localization.
Reviewed on Jul 01, 2025
Review provided by G2
What do you like best about the product?
I like best that Phrase offers an intuitive interface with strong integration options, making translation workflows faster and easier to manage.
What do you dislike about the product?
Phrase excels in usability but can struggle with large-scale projects, QA precision, error clarity, and value for less-intensive users.
What problems is the product solving and how is that benefiting you?
Phrase solves the problem of managing complex localization projects by centralizing files, automating workflows, and ensuring consistency across translations. This benefits me by saving time in teaching project-based localization, exposing students to industry-standard tools, and simplifying collaboration and review processes.
Translation and Localization
Easy-to-use & good support
Reviewed on Jun 30, 2025
Review provided by G2
What do you like best about the product?
Memsource used to be my favorite platform. Now, it is called Phrase and it is still easy to use and the Phrase support is very helpful. I had trouble using it this time but it wasn't even a tech issue. After I tried one simple solution the support agent told me, the trouble was gone. I truly appreciated the prompt support I received from the Phrase support team.
What do you dislike about the product?
Nothing. I have used other platforms but Memsource/Phrase is always the easiest to use.
What problems is the product solving and how is that benefiting you?
I just use it for my freelancing translation work.