Sold by: PhraseÂ
Deployed on AWS
Phrase is a world leader in translation technology. The Phrase Localization Platform automates, manages, and translates content for deeper customer connections and faster business growth.
Overview
Phrase is a leading translation management platform, offering a comprehensive suite of connected translation tools thats intuitive to use and simple to integrate.
We are transforming language technology with our AI platform to give people the content they need, in the language they speak.
Whether its for digital products like an app or website, marketing collateral, legal literature, internal comms or customer service messaging, Phrase ensures that content always hits its mark by being on brand, consistent, and culturally resonant.
This allows global businesses to form meaningful connections with millions of people, wherever they are. We help organizations like Uber, Shopify, Volkswagen, and thousands of others engage their customers at scale to accelerate growth.
Please contact awsmarketplace@phrase.com to request a private offer.
Highlights
- Phrase TMS: Our platform offers a centralized place to manage all linguistic assets, such glossaries, termbases, and translation memories, so terminology, tone of voice, and preferred language can be mobilized across the business.
- Phrase Orchestrator: Use this drag-and-drop capability to build sophisticated workflows across the Platform without code or developers (or use templates to get started quickly). This no-code workflow builder breaks down complexities by automating project management and linguistic tasks, and setting deadlines.
- Phrase Language AI: Our advanced machine translation solution integrates deeply with Amazon Translate and other leading MT engines. It selects the best engine for each task based on project context, considering language pair and content type. MT output can also be customized to understand company terminology and linguistic and cultural nuance, so you can translate more without sacrificing quality or meaning.
Details
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Delivery method
Deployed on AWS
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Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Phrase | Variable licensing fees, please contact awsmarketplace@phrase.com | $52,740.00 |
Vendor refund policy
All fees are non-cancellable and non-refundable except as required by law.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA)Â .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
For support, please reach out to Phrase using the link below: https://support.phrase.com/hc/en-us/Â
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
By Phrase
By Smartling, Inc.
By Unbabel
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Translation Management
"Centralized platform for managing linguistic assets including glossaries, termbases, and translation memories"
Workflow Automation
"No-code drag-and-drop workflow builder for creating sophisticated translation project management processes"
Machine Translation Integration
"Advanced machine translation solution that integrates with Amazon Translate and selects optimal translation engines based on language pair and content type"
AI-Powered Translation
"Machine translation customization capability to understand company-specific terminology and linguistic nuances"
Multi-Engine Translation
"Intelligent translation engine selection mechanism that considers project context and content type for optimal translation quality"
Machine Translation Technology
Integrates generative AI and machine learning algorithms for automated translation workflows
Translation Management System
Comprehensive platform with workflow automation, translator tools, and reporting capabilities
Content Ingestion Automation
Supports multiple connectivity options with 99.9% content ingestion automation through API, connector ecosystem, and translation proxy solution
Integration Capabilities
Offers customizable API and connector ecosystem with over 50 integration options for seamless tech stack compatibility
Translation Quality Measurement
Provides advanced mechanisms to measure and improve translation quality at enterprise scale using AI-driven techniques
Machine Translation Technology
Advanced AI-powered translation platform with purpose-built machine learning algorithms
Language Processing Workflow
Hybrid translation approach combining AI technology with human linguistic expertise
Data Security Compliance
ISO-27001 certified platform with robust data encryption and anonymization capabilities
Content Type Scalability
Adaptive translation workflows supporting multiple content types and multilingual support
Linguistic Customization
Customizable glossaries and sophisticated tone of voice controls for precise language translation
Standard contract
No
No
Customer reviews
0 ratings
0 AWS reviews
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1209 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Translation and Localization
Very good web-based TMS
Reviewed on Sep 01, 2025
Review provided by G2
What do you like best about the product?
I like the load times, the simple user interface, the connection with Plunet. I use it everyday at work. Never had to reach out to support for any issues, I could find the info I needed online.
What do you dislike about the product?
I do not like the fact of not being able to import bilingual files back into Phrase, which is possible in other tools.
What problems is the product solving and how is that benefiting you?
Assignment of licenses to linguists. Not having to download a desktop app or log into a server.
Machinery
Useful for terminology consistency
Reviewed on Sep 01, 2025
Review provided by G2
What do you like best about the product?
One is the "read" and "write" functions of the translation memory. The second is the comment feature. The third is the QA check system.
What do you dislike about the product?
The part where translation memory from the TMS cannot be reused in Strings.
What problems is the product solving and how is that benefiting you?
When using Strings, the translation memory and term base were not displayed in the window, but the role status was set to "Project Manager" instead of "Admin".　It was resolved because I was advised via email to double-check.
Verified User in Consulting
The best tool for text translation for Articulate XLIFF files
Reviewed on Aug 28, 2025
Review provided by G2
What do you like best about the product?
It is the only tool that works seamlessly with my Articulate projects.
What do you dislike about the product?
The Billing and subscription information can not be found easily on the website.
What problems is the product solving and how is that benefiting you?
I am a freelancer and I develop training content using various tools primarily Articulate Storyline 360. With Phrase Localization platform, all the Articulate projects got translated into multiple language smoothly and seamlessly. I had a very big project at hand and Phrase Localization platform saved my life.
CĂ©dric H.
High price hike with low value
Reviewed on Aug 20, 2025
Review provided by G2
What do you like best about the product?
I like the online editor to manage the translations.
What do you dislike about the product?
Phrase highly increase the price of their offer recently. They added several products to their offer that we don't need and don't want to use.
We really find this out after the rebill was done. The commercial support was not keen to cancel this rebill or propose a regular price for the renewal or propose a shorter renew period.
I feel like I have been scammed.
We really find this out after the rebill was done. The commercial support was not keen to cancel this rebill or propose a regular price for the renewal or propose a shorter renew period.
I feel like I have been scammed.
What problems is the product solving and how is that benefiting you?
It propose a translation editor online, up to date.
Computer Software
Phrase for product localisation
Reviewed on Aug 12, 2025
Review provided by G2
What do you like best about the product?
Phrase offers a very intuitive user interface that makes onboarding fast and effortless. Its integrations with JIRA and Slack streamline communication, and the ability to collaborate with multiple users on the same project is invaluable for efficient localisation workflows.
What do you dislike about the product?
At times, the platform presents too many options and buttons, which can feel overwhelming and slightly distracting when navigating the interface.
What problems is the product solving and how is that benefiting you?
We use Phrase for product localisation. It is a very helpful tool, and allows numerous localisation specialists who have expertise in different languages to work in parallel.