Sold by: Embrace
Powerful mobile observability SaaS solution, built on OpenTelemetry. Embrace illuminates real customer impact, not just server impact, to deliver the best mobile user experiences possible.
4.8
Overview
Embrace provides the only user-focused mobile app observability solution based on OpenTelemetry. By delivering crucial mobile telemetry across DevOps and mobile engineering teams, Embrace illuminates real customer impact, not just server-side impact, to drive success in achieving SLOs.
Capturing telemetry for mobile applications raises the bar for modern observability teams. With Embrace, any SRE and mobile development team can gather the data and insights they need to modernize their stack with a mobile-first approach.
Embrace's distribution for OpenTelemetry gives teams the transparency, portability, and extensibility they want in modern observability instrumentation, while Embrace's data backend and analysis platform is enterprise-supported for powerful mobile performance insights. By tying frontend mobile telemetry to backend performance data, Embrace helps companies modernize their observability practice and deliver the best user experiences possible.
Embrace is a member of the Cloud Native Computing Foundation (CNCF) and counts Adidas Runtastic, Cameo, GOAT, Hatch, Ibotta, Marriott, The New York Times, Warby Parker, Wildlife Studios, Yahoo!, and many more as customers.
Private Offers available for Enterprise customers only.
Highlights
- User-focused mobile telemetry: Capture crucial mobile signals like crashes, errors, ANRs, performance traces, memory issues, and full user sessions, all modeled in OTel spans and logs. Gain detailed technical context from user sessions without needing to reproduce issues. The result is more performant apps that users love (and so will your SLOs).
- Vendor-agnostic data portability: Control where your mobile performance data goes, whether it's Embrace's advanced insights dashboard or your own observability stack. Seamlessly export data to any OTel backend, such as Grafana, using an OTLP exporter. Mobile data no longer lives in siloed teams and tools.
- Enterprise-ready, commercially supported tech: Enjoy the transparency and flexibility of open-source mobile SDKs with the reliability of Embrace's commercially supported data backend and analysis platform, ensuring robust and dependable software.
Details
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Deployed on AWS
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Pricing
Pricing is based on actual usage, with charges varying according to how much you consume. Subscriptions have no end date and may be canceled any time.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/user/hour |
|---|---|---|
Number of users with a dedicated Embrace seat | Number of users with a dedicated Embrace seat | $10,000.00 |
Pay-as-you-Go User Sessions | A captured user session is when an app is used in a particular state and data is captured. | $0.00 |
Dimensions summary
You pay across two separate usage dimensions. The first bills by the number of users who each hold a dedicated Embrace seat, so cost scales with your team size. The second bills for captured user sessions on a pay-as-you-go basis. A session is counted when your app is used in a particular state and data is captured. These two dimensions are independent, letting you scale seats and session volume separately as your usage grows.
Top-of-mind questions for buyers
A session is counted when your app is used in a particular state and data is captured. For example, opening the app captures one session, and backgrounding it while activity continues captures another. Both mobile and web sessions count the same way, regardless of the device sending them.
No. Background sessions, for both web and mobile, are billed at a discounted rate compared to foreground sessions because less data is captured. Collecting background sessions is a feature you turn on through your customer success manager rather than a default setting.
The two dimensions bill independently on the same invoice. Session charges scale with how much your app is used and can dominate for high-traffic apps. Seat charges scale with team size and stay flat as usage grows. Fixed teams with heavy app traffic see sessions lead the cost.
embrace.io
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
Embrace offers a variety of support resources. For technical documentation of mobile observability concepts and features, guides on get started, instrumentation instructions, and best practices for both DevOps and mobile teams, visit https://embrace.io/docs/ . You can also find community and Embrace engineering team support in our Embrace Community Slack at http://community.embrace.io/ . We offer regularly scheduled office hours on Slack and hands-on workshops which can be found in the Resources section of our website here https://embrace.io/resources/ . Embrace also has an industry leading Customer Success team and Solutions Engineers who offer onboarding and continual training and support for organizations at a certain contractual commitment.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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Customer reviews
Faizan K.
Insightful tool for mobile observability
Reviewed on Mar 20, 2025
Review provided by G2
What do you like best about the product?
1. Session-level information giving insights into detailed user journey leading to an exception, ANR or a crash.
2. Gives detailed info on the stack trace and exception details of the crashes and unhandled exceptions for debugging
3. Very useful dashboard building future to compare version level information regarding exceptions, and other observability parameters
4. Insightful report sharing on email of the observability parameters on an app level
2. Gives detailed info on the stack trace and exception details of the crashes and unhandled exceptions for debugging
3. Very useful dashboard building future to compare version level information regarding exceptions, and other observability parameters
4. Insightful report sharing on email of the observability parameters on an app level
What do you dislike about the product?
1. UI could have been more user-friendly and accessible
2. Email reports are not optimised for mobile devices operating in dark mode. the whole email appears white and unable to read
2. Email reports are not optimised for mobile devices operating in dark mode. the whole email appears white and unable to read
What problems is the product solving and how is that benefiting you?
Embrace helps us in debugging the majority of observability issues of our unity apps on iOS and Android. It gives us detailed session level information to map out the exception or crash occurring scenarios especially if we assign and use bread crumbs for each screen on our side as well.
Kiran M.
A good logging solution for native applications
Reviewed on Dec 04, 2023
Review provided by G2
What do you like best about the product?
Crash reporting , ANR and OOM are one of the best features about Embrace. The overall dashboard is pretty easy to use. And implementation wise it's easy too. There're not too many configurations to be done, so integration was quiet easy.
What do you dislike about the product?
Their customer support is not the best that I've seen, also some of the features like network logging can be done way better.
What problems is the product solving and how is that benefiting you?
It's an eye for developer like me to see what is going on in the field.
Rico H.
Helps us navigating the depths of User Sessions for App Perfection
Reviewed on Nov 09, 2023
Review provided by G2
What do you like best about the product?
User Session Deep Dive:
One of Embrace's standout features is its ability to provide a detailed analysis of user sessions. This deep dive allows developers to precisely pinpoint issues, providing invaluable insights into user behavior and potential pain points.
Moments Feature:
Embrace’s Moments feature makes it possible to tracking of abandonment rates and incomplete user interactions on specific pages. This functionality is instrumental in identifying non-crash issues, allowing developers to proactively enhance user experience and boost user retention rates.
One of Embrace's standout features is its ability to provide a detailed analysis of user sessions. This deep dive allows developers to precisely pinpoint issues, providing invaluable insights into user behavior and potential pain points.
Moments Feature:
Embrace’s Moments feature makes it possible to tracking of abandonment rates and incomplete user interactions on specific pages. This functionality is instrumental in identifying non-crash issues, allowing developers to proactively enhance user experience and boost user retention rates.
What do you dislike about the product?
One area where Embrace could improve is in providing more flexibility for data filtering. The limited options for filtering data can be restrictive, hindering the ability to create comprehensive dashboards or gain a holistic, bird’s-eye view of the app’s performance. A more intuitive and customizable data filtering system would enhance the user experience significantly.
What problems is the product solving and how is that benefiting you?
We are in the phase of encountered an issue that very specific and not really obvious. Previously our approach is to have a back and forth discussion with developers and our users to get the information as much as possible. With Embrace we are able to dig deep dive about our users just by user id using user session on Embrace.
Stephen F.
Easiest way to get a comprehensive picture of mobile application health!
Reviewed on Sep 14, 2023
Review provided by G2
What do you like best about the product?
The relative ease Embrace provides to create a comprehensive picture of application health is fantastic! Embrace has become an integral part of my everyday routine by helping to provide a quick way to view user experience and be able to quickly (and with very low effort) dig into and understand the various problems our users might face (not just crashes like other products!). Beyond the tool itself, my interactions with the embrace team have been extremely positive with a lot of great conversations and useful feedback they've been a great partner to have.
What do you dislike about the product?
It would be a huge boon to my workflows if Embrace had its own mobile app to make it easier to track errors/application health wherever I am. I am often all over the place and would love to be able to just pop open the app and look at curated dashboards.
What problems is the product solving and how is that benefiting you?
Embrace is a great companion in ensuring the creation of a positive user experience by providing (and meeting) a high-quality bar only achievable by the great tools provided by embrace!
Vincent G.
Highly recommend!
Reviewed on Aug 24, 2023
Review provided by G2
What do you like best about the product?
Great product, very thorough with countless ways to track vital data in our apps. It's been life-saving many times over for finding and debugging critical issues. Incredible support as well; they are willing to listen and make changes in their product as needed if it helps our company. Definitely recommend!
What do you dislike about the product?
We have not run into many downsides so far, and they have been quick to address any issues or concerns that have arised.
What problems is the product solving and how is that benefiting you?
Crashes, network failure debugging, user experience and retention