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    MoEngage - Intelligent Customer Engagement Platform

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    Sold by: MoEngage 
    Deployed on AWS
    MoEngage

    Overview

    MoEngage is an insights-led customer engagement platform for the customer-obsessed marketers and product owners. We help you delight your customers and retain them for longer. With MoEngage you can analyze customer behavior and engage them with personalized communication across the web, mobile, and email. MoEngage is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration, and personalization - in one dashboard.

    Highlights

    • Omni-channel Customer Engagement
    • Product and Marketing Analytics
    • AI-Driven Personalization

    Details

    Categories

    Delivery method

    Deployed on AWS

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    AI Agents

    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    MoEngage - Intelligent Customer Engagement Platform

     Info
    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    1-month contract (1)

     Info
    Dimension
    Description
    Cost/month
    MoEngage Growth
    MoEngage Growth Package with up to 25k MTUs Included
    $750.00

    Additional usage costs (23)

     Info

    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Description
    Cost/unit
    Monthly Platform Subscription Fee
    Monthly Platform Subscription Fee
    $0.02
    Email Volumes
    Monthly Subscription Fee based on Email Volume
    $0.02
    Advanced Analytics
    Monthly Subscription Fee based on MTUs
    $0.02
    Data Warehouse Exports
    Monthly Subscription Fee based on Events/Month
    $0.02
    Streams
    Monthly Subscription Fee based on Events/ Month
    $0.02
    Cards
    Monthly Subscription Fee based on Cards Sent/ Month
    $0.02
    Predictions
    Monthly Subscription Fee based on MTUs
    $0.02
    Whatsapp
    Monthly Subscription Fee based on Messages /Month
    $0.02
    Inform
    Monthly Subscription Fee based on Messages /Month
    $0.02
    Web Personalization
    Monthly Subscription Fee based on Messages /Month
    $0.02

    Vendor refund policy

    No Refunds

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

     Info

    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

    Support

    Vendor support

    For custom subscription agreements and pricing please reach out to manohar@moengage.com 

    MoEngage support documentation can be found at

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Product comparison

     Info
    Updated weekly

    Accolades

     Info
    Top
    25
    In CRM
    Top
    10
    In Sentiment Analysis
    Top
    25
    In eCommerce

    Customer reviews

     Info
    Sentiment is AI generated from actual customer reviews on AWS and G2
    Reviews
    Functionality
    Ease of use
    Customer service
    Cost effectiveness
    Positive reviews
    Mixed reviews
    Negative reviews

    Overview

     Info
    AI generated from product descriptions
    Customer Analytics
    Advanced behavioral analysis and insights generation for customer data
    Multi-Channel Engagement
    Unified communication across web, mobile, and email platforms
    AI-Powered Personalization
    Machine learning algorithms for creating tailored customer experiences
    Real-Time Data Processing
    Instant customer behavior tracking and engagement response mechanisms
    Data Integration
    Advanced integration capabilities with modern data stack and ability to handle high-volume data processing
    Cross-Channel Communication
    Natively integrated communication channels including web, email, SMS, and in-app messaging for unified customer engagement
    AI-Powered Optimization
    Built-in artificial intelligence for campaign optimization, task automation, and experience personalization
    Customer Segmentation
    Dynamic customer segmentation and journey design capabilities with flexible data mapping
    Enterprise Architecture
    Scalable cloud-based platform supporting complex marketing workflows and data transformation across multiple sources
    Customer Profile Management
    Create comprehensive unified customer profiles integrating historic, real-time, and predictive data across anonymous and identifiable users
    Real-time Data Processing
    Dynamic profile building with continuous updates triggered by user interactions across multiple devices
    AI-Powered Marketing Automation
    Automated personalization targeting using artificial intelligence algorithms for message crafting and optimization
    Data Scalability
    High-volume data processing capability handling billions of emails and millions of personalized messages per hour
    Cross-Device User Tracking
    Unified user identification and tracking mechanism spanning multiple devices and interaction touchpoints

    Contract

     Info
    Standard contract
    No
    No
    No

    Customer reviews

    Ratings and reviews

     Info
    0 ratings
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    0 AWS reviews
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    509 external reviews
    Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
    Vishal L.

    Very Useful in user behavior analysis

    Reviewed on Aug 28, 2025
    Review provided by G2
    What do you like best about the product?
    I like best about MoEngage is how it provides deep insights into user behavior and makes funnel analysis very intuitive
    What do you dislike about the product?
    session-related attributes are missing, like session id, session concluded
    What problems is the product solving and how is that benefiting you?
    moengage solved user merging issue ,so it is avoiding to creating duplicate user profile
    Information Technology and Services

    The interface can be confusing and performance feels inconsistent.

    Reviewed on Aug 05, 2025
    Review provided by G2
    What do you like best about the product?
    Some analytics features are useful for tracking campaigns.
    What do you dislike about the product?
    The interface feels complicated and can be slow to navigate at times.
    What problems is the product solving and how is that benefiting you?
    MoEngage helps send targeted campaigns and track user engagement, which improves outreach, but the overall experience could be smoother.
    Internet

    Powerful Customer Engagement Platform with Smart Automation Capabilities

    Reviewed on Jul 31, 2025
    Review provided by G2
    What do you like best about the product?
    MoEngage excels at providing a unified platform for personalized customer engagement across multiple channels — push notifications, emails, in-app messages, SMS, and more. Its intuitive journey builder and segmentation tools make it easy to create contextual, automated campaigns based on user behavior and lifecycle stage.

    The analytics dashboard offers actionable insights, helping us constantly optimize performance and conversion. The integration process was smooth, and the support team has been proactive and responsive throughout our usage.
    What do you dislike about the product?
    While the platform is feature-rich, it can feel a bit overwhelming at first, especially for new users or teams without a dedicated CRM/MarTech resource. Some advanced features like funnel analysis or cohort comparisons could be more user-friendly in terms of UI/UX.

    Also, the learning curve for creating complex journeys or understanding attribution metrics can be steep — better in-platform guidance or tooltips would help.
    What problems is the product solving and how is that benefiting you?
    MoEngage helps us tackle the challenge of engaging users across their lifecycle in a personalized and automated way. We use it to reduce churn, improve user onboarding, and drive feature adoption through contextual nudges and triggered campaigns.

    It also helps bridge the gap between product and marketing teams by offering a shared, data-driven view of user behavior and campaign performance. With MoEngage, we’ve been able to run targeted campaigns based on user attributes, behavior, and preferences — resulting in higher engagement and conversion rates.
    Sahil Y.

    MoEngage : Intelligent customer engagement for multi channel ets

    Reviewed on Jul 30, 2025
    Review provided by G2
    What do you like best about the product?
    The personalized brand orchestration along with multichannel messaging from web , email and sms which helps to engage with customer on every front
    What do you dislike about the product?
    The interface can be a bit overwhelming for new user and pricing is something that team can work on
    What problems is the product solving and how is that benefiting you?
    It helps us work on better user engagement along with personalize the message as per the user needs
    Anuj G.

    all in one automation tool for retention marketing

    Reviewed on May 29, 2025
    Review provided by G2
    What do you like best about the product?
    easy to launch campaign, Can be used for daily campaign, easy to integrate with any service provider
    What do you dislike about the product?
    Support team is bit slower, they take atleast a day to solve basic queries
    What problems is the product solving and how is that benefiting you?
    All the retention related problems or problems related to brand communication
    View all reviews