Outreach Sales Execution Platform
OutreachExternal reviews
3,498 reviews
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User-friendly sales tool
What do you like best about the product?
We just implemented outreach and I'm still getting the hang out of it. I appreciate that the interface is clean and self-explanatory. However, there are still a few things I wasn't able to figure out on my own.
What do you dislike about the product?
So far, it isn't clear which workflows to execute in Outreach vs. salesforce. It has also been a bit difficult to set up and run email sequences as well as import leads from salesforce.
What problems is the product solving and how is that benefiting you?
sales automation, outbound email sequences and tracking, cold calling, prospecting, scheduling
Recommendations to others considering the product:
test it out before you commit
Heavy reliance and usage, Great UX/UI
What do you like best about the product?
I'm a big fan of their tasks features as I no longer have to utilize sticky notes, or spreadsheets. It's as if I have a personal assistant. Also, the UI is very clean and easy to navigate.
What do you dislike about the product?
Some of the actions still need some work. For example, when I attempt to schedule an email with a specified time, it will auto default to send at 9am. Also, the tasks aren't great for time specific matters, they work best to remind you about a task on a specific day.
What problems is the product solving and how is that benefiting you?
I'm able to utilize their sequence features to reach out to many more prospects than if I had to manually sequence.
Gets the job done!
What do you like best about the product?
Outreach makes it so easy to reach a large volume of people while being targeted with your messaging. Being able to have measured feedback on how well your emails are received means you can keep tweaking until you get open and response rates as high as possible. It helps sales reps become more data-driven. This platform is the best of its kind.
What do you dislike about the product?
Outreach can be a bit difficult to use. Their UI is not very user-friendly. Sometimes completing the most simple task can take a while due to tricky UI. The Salesforce integration has it's ups and downs, but overall everything works great and our marketing department loves it
What problems is the product solving and how is that benefiting you?
Our sales team uses Outreach to reach a mass number of prospects. Outreach allows us to be very targeted in our messaging and creates efficiency for the team. Also, by looking at interaction stats, we are able to tell who is interested and needs follow up.
Recommendations to others considering the product:
Look more into the Salesforce integration to make sure it accomplishes what you need it to. Also, make sure to get sales buy-in. This platform works best for the sales team to use. If your team needs to reach a large volume of prospects and wants data around open rates and interactions, this is for you.
One of the most user friendly CRM clients I have used
What do you like best about the product?
I like that it is very customizable. I haven't been able to use all of the features yet but love the way I can pull data with just a flew clicks.
What do you dislike about the product?
Just that I haven't been able to learn all the features. I need to register for more webinars I suppose
What problems is the product solving and how is that benefiting you?
I've been able to keep track of my leads in a very organized and effective way. Benefits could be that I need less clicks and involvement to reach the data I need in the way I need it.
Recommendations to others considering the product:
Customization of the platform and data presented is awesome.. Easy to use and has a great appearance which is always a plus.
Great, complex sales automation tool
What do you like best about the product?
The myriad of options for composing emails with dynamic elements, as well as the ability to link up your calendar for instant appointment bookings.
What do you dislike about the product?
Steep learning curve, lack of initial training, and email-only support. We've had instances where critical issues/bugs affecting our correspondence to prospects without response for hours and resolutions that have taken over a day. Lack of phone support can lead to very costly gaps in service.
What problems is the product solving and how is that benefiting you?
We were looking for a way to streamline our prospecting efforts without adding additional headcount or creating an SDR channel. The sheer horsepower of a sales automation tool allows an individual to reach more contacts than an entire team utilizing the old-school "one-off" outreach. A&B testing and the subsequent reporting has allowed up to continue refining our messaging.
Recommendations to others considering the product:
Make sure you have a dedicated Salesforce Admin or the know-how to implement this complex solution. It's not exactly turn-key.
Has done what we need and continues to add value
What do you like best about the product?
One of our big frustrations in the past was that the platform we used was unreliable (i.e., several crashes a day). Outreach is reliable. They've also continued to improve the product offerings. Meetings is and will continue to be a great addition.
What do you dislike about the product?
The searching is very robust. However it's not the easiest to use and almost takes learning a whole system to do so.
What problems is the product solving and how is that benefiting you?
We've been able to become much more targeted with our outbound sales
Recommendations to others considering the product:
Obviously it depends on your needs, but it's been a great addition for us.
Automate your Sales process
What do you like best about the product?
Outreach alleviates a lot of the manual emailing we were doing before. I know have an organized sequence of events to reach out to prospects. In addition to that I love using A/B testing to prove which emails are proving to have more successful open/click/reply rates.
What do you dislike about the product?
There have been a couple technology misses that are on the roadmap but not currently available with the tool.
What problems is the product solving and how is that benefiting you?
The way in which we communicate with our prospects is far more organized and standardized. Our team now speaks the same language and we have analytics to prove whether or not our emails are efficient.
Recommendations to others considering the product:
This is a staple for people who spend a large amount of their time emailing/calling prospects.
Streamline team operations
What do you like best about the product?
Enables various teams to have visibility into the prospecting process. Leveraging some communication automation but still giving the ability to personalize. Also the streamline feedback loop and recording all touches and activities in a consistent manner making tracking and reporting really easy.
What do you dislike about the product?
The learning curve can be steep if someone has not used a tool like this in the past.
What problems is the product solving and how is that benefiting you?
Providing a way for sales to be efficient in their prospecting while still tracking activities so we can see what is working and what is not working. Using the governances also allows us to provide visibility to leaders and managers that need it for coaching and team improvement.
Recommendations to others considering the product:
Ensure your operations team is involved from the start. Decide and set up governances, team structures and some essential triggers before rolling it out to the team. Do not let everyone create their own sequences because it will create disparate reporting and you will loose a lot of the key insights that could be gained. So having some sequences pre-built for the team. Allow for feedback and iteration. Identify key roles that are leveraging the program better than others and use them as tool advocates.
Outreach improved our effectiveness and visibility
What do you like best about the product?
I like the ability to automate certain functions of the prospecting process, while making things like personalization easier. As we implemented Outreach's platform, out business development team was able to analyze what messaging was working, what cadence was appropriate for our target prospects, and plug all of that in to sequences that everyone trusted. Also - as a manager, the data that Outreach gives you to help coach your reps is excellent.
What do you dislike about the product?
While the data is excellent to have, it's not always easy to find exactly what you're looking for. If you have a large team and/or want to insert a bit of gamification related to activity, it can be difficult due to some of the pre-programmed leader boards and dashboards.
What problems is the product solving and how is that benefiting you?
One of the main problems we had before we started using Outreach was getting all the BDRs on the same page as far as what messaging was working. We also struggled to find out what KPIs to focus in on since the data was siloed by each individual. Outreach is helping us solve both of those issues by giving our reps the data-proven messaging that they need, and our managers the visibility to be able to coach their teams. The benefits of that is more quality meetings for our sales team. We are setting more meetings than ever before and they are higher quality because of the ease of using Outreach.
Recommendations to others considering the product:
Make sure you test it out first. It's definitely a learning curve for reps and account managers who are coming form different tools or not tool at all.
Outreach helps my team be more efficient with their time and close more business.
What do you like best about the product?
I love the customization of the sequences and the data behind each one. We use the data behind the sequences to create best practices for our team.
What do you dislike about the product?
I with Outreach also had a more robust calendar function so we didn't have to use another software.
What problems is the product solving and how is that benefiting you?
We solve for maximizing the efficiency of our account executives.
Recommendations to others considering the product:
I would recommend implementing Outreach if you want to maximize time and scale your sales team!
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