Sold by: HCL Software
Deployed on AWS
An AI-first, data driven platform built to drive hyper-personalized, memorable experiences.
Overview
KET ASPECTS OF HCL UNICA+:
AI-first Platform: It uses AI to understand customer intent, anticipate needs, and turn interactions into strategic opportunities. This includes an integrated model workbench, Agentic AI automation, and GenAI-driven recommendations.
Data-driven by Design: The platform is built on AI to provide marketers with insights into customer intent, enabling them to create, optimize, and scale campaigns efficiently.
Hyper-personalized Engagement at Scale: HCL Unica+ dynamically tailors messages based on customer behavior and journey, delivering relevant messages at the right time through the right channel, leading to higher engagement and conversion rates.
The platform features a modern user interface and integrates predictive, generative, and agentic AI models, including:
AI Agents: Insights Agent, Segmentation Agent, and Content Optimizer Agent to provide data-driven insights, automate targeting, and personalize messaging.
AI Applications: MaxAI Assistant (for real-time decisions), MaxAI Workbench (for building predictive models), and Real-time Personalization (for hyper-relevant engagement).
AI Foundations: Customer One-View (uniting event stream data), Digital Body Language (capturing unique signals), and Privacy and Compliance (with AI-powered governance).
Highlights
- AI-First: Reveal deeper customer context and unlock new insights
- Data-driven by Design: Create, optimize and scale campaigns with minimal effort
- Hyper-Personalized Engagement at Scale: every interaction feels personal, not programmatic.
Details
Sold by
Delivery method
Deployed on AWS
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Features and programs
Financing for AWS Marketplace purchases
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Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Software License | By subscribing you are not purchasing but requesting more information | $175,000.00 |
Dimensions summary
This listing uses a private offer model, so no set price appears in the table. The single dimension, Software License (Units), is a request for information rather than a direct purchase. By subscribing, you start a conversation with the seller instead of buying a fixed quantity or tier. Final pricing, license units, and contract terms are arranged privately between you and the seller. This structure fits enterprise buyers who deploy the platform on-premises, private cloud, hybrid, or SaaS, since scope and license counts vary by each organization's setup and requirements.
Top-of-mind questions for buyers
The dimension is a request for information, not a set unit of purchase. It does not map to a fixed VM, user, or server count. You define the license units, scope, and quantity with the seller during private discussion, based on your deployment size and requirements.
Yes. The platform runs on-premises, private cloud, hybrid, or SaaS. Your chosen model shapes the license scope, since data control, infrastructure, and scale requirements differ. Because pricing is arranged privately, license counts and terms reflect your specific setup rather than a standard published quantity.
The marketplace table lists only one dimension, a request for information, and does not itemize AI agents separately. The seller states MaxAI Standard and AI agents come at no extra cost when upgrading. Confirm exact inclusions and any add-on licensing directly with the seller during your private discussion.
www.hcl-software.com
Helpful?
Vendor refund policy
HCL Software does not offer a refund to clients accepting a Private Offer to purchase HCL Marketing Cloud/HCL Unica
Custom pricing options
Request a private offer to receive a custom quote.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Support
Vendor support
Support Contact: Naveen Grover Support Contact eMail: naveen.grover@hcl-software.com Support Contact Telephone: +1 833 275 7101 Support Link:
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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