Sold by: Acxiom
Deployed on AWS
Finland Consumer Segmentation provides a powerful set of consumer classification systems developed that assess the socio-economic and geodemographic portraits of neighborhoods across Finland. It consists of analysis variables and two segmentation systems, including international and market-optimized categories. The data is based on census, government and commercial data.
Overview
Overview
Finland Consumer Segmentation data enables marketers and analysts to segment, portrait and analyze consumers and markets providing valuable insights for database marketing, customer segmentation and network planning.
Based on key demographic and socio-economic characteristics, Finland Consumer Segmentation data classifies households into categories and groups. The market specific segmentation consists of 43 categories organized into 11 groups. The international segmentation is grouped into 5 income types and further divided into 25 standard life stage categories for consistent classification when comparing across countries. Additional analysis variables provided relate to presence of children, presence of adults aged over 55, and average income in local currency.
Data complies with local privacy laws and is based on census, government and commercial data.
In order to streamline the process of credentialing for data access, please provide the following in the use case section in the verification step once you hit the subscribe button:
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Company Name
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Full Business Address
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State of Incorporation
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Company Contact Name
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Company Contact Email Address
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Company Contact Phone Number
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Intended Use Case
QUICK FACTS
Finland Consumer Segmentation:
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Is ideal for neighborhood-level analysis and trending.
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Provides two segmentation systems with groups and categories as well as key variables for each geography.
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Is available at a small geographical level of ‘250m Grid Level’.
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Easily integrates into most systems for mapping and analysis.
Geographic Level of Aggregation
Data has been anonymized to the Grid Square, representing no fewer than 100 individuals per geography aggregated. File contains data for 600,563 Grid Square.
Formats
This product is delivered as a database file (.dbf) with associated map files.
Update Frequency
Finland Segmentation data files are updated annually.
Permitted Uses
See Acxiom’s Data Use Agreement.
Usage information
By subscribing to this product, you agree that your use of this product is subject to the provider's offer terms including pricing information and data subscription agreement , and your use of AWS services is subject to the AWS Customer Agreement .
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Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
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Dimension | Description | Cost/12 months |
|---|---|---|
Product Access | Dimension that grants access to the product for subscribers. | $11,050.00 |
Dimensions summary
This listing uses a single contract-based pricing dimension called Product Access (Units). You buy access to the Finland consumer segmentation dataset at the 250-meter grid level. Pricing is set by the contract you agree to, not by hourly or usage-based metering. There are no separate tiers, instance sizes, or usage add-ons to choose from. You subscribe once to gain access under the agreed contract terms. Because only one dimension exists, your cost depends on the number of access units in your contract rather than on scaling across multiple options.
Top-of-mind questions for buyers
One unit grants subscriber access to the Finland consumer segmentation dataset at the 250-meter grid level. The dataset organizes people, household, and segmentation attributes by small geographic grid cells. Your contract sets how many access units you receive. Access is granted under the agreed contract terms, not metered by hourly use.
No. This is contract-based pricing, not usage-based metering. Your cost is fixed by the number of access units in your contract. Running more queries or reaching more grid cells within the dataset does not add charges. There are no overage tiers or per-query fees to trigger extra cost.
The dataset draws on demographic, household, and segmentation intelligence to support planning, targeting, and personalization. It reflects consumer, behavioral, and lifestyle signals organized at the 250-meter grid level for Finland. All of this is included under a single access dimension, so no add-on packages apply.
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Vendor refund policy
This product is not refundable.
Legal
Vendor terms and conditions
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Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
Finland Consumer Segmentation – 250m Grid Level | All historical revisions | All future revisions | Not included | Not included |
Resources
Vendor resources
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