Sold by: CloudinaryÂ
Deployed on AWS
Cloudinary is used by thousands of customers including iconic brands and the hottest startups, for creating, managing, and delivering visual experiences. Automate the end-to-end image, video, and rich media workflow, accelerating time to market and improving performance. Visit https://cloudinary.com
Overview
Why Cloudinary?
Increase development productivity and enable your teams through a simple and robust API-based SaaS - so you can concentrate on your core business logic instead of developing and maintaining image and video management capabilities.
Dramatically improve the performance of media-heavy pages and apps, leading to higher conversion rates, and revenue.
Get content to market faster using automation and AI.
Enable your creative, marketing, and development teams to work together across the entire asset lifecycle -- driving organization-wide adoption.
Cloudinary customers have:
- Reported 50-90% time savings in development time for media management.
- Experienced over 60% reduction in page weight.
- Released new features with zero engineering effort leveraging Cloudinary.
For custom packages, please contact AWSSales@cloudinary.com .
Highlights
- Automate image and video workflow: from bulk upload to dynamic URL-based manipulation to optimization to delivery over multiple CDNs.
- Integrate videos easily with real-time transcoding, adaptive bitrate-streaming, and a developer-friendly video player.
- Dynamic digital asset management includes AI-based content analysis, search and tagging, collaboration with creative and marketing teams, and global distribution with usage analytics.
Details
Sold by
Delivery method
Deployed on AWS
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Features and programs
Buyer guide
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Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/month |
|---|---|---|
Plus | 225 Monthly credits, 1 user | $99.00 |
Advanced | 600 Monthly credits, 5 users | $249.00 |
Advanced Extra | 1350 Monthly credits, 5 users | $549.00 |
Dimension | Cost/unit |
|---|---|
Top up unit (for 1 unit) | $10,000.00 |
Additional seats/month | $10,000.00 |
Additional sub-accounts/month | $10,000.00 |
DAM platform license/month | $10,000.00 |
DAM admin user/month | $10,000.00 |
DAM contributor user/month | $10,000.00 |
DAM viewer user/month | $10,000.00 |
Platform upgrade/month | $10,000.00 |
Additional usage as defined in the contract | $1.00 |
Vendor refund policy
Please visit https://cloudinary.com/tos for our terms of service.
Custom pricing options
Request a private offer to receive a custom quote.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA)Â .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
You can visit https://support.cloudinary.com to participate in our community forums, access knowledge base articles, tips & tricks, and best practices for your dynamic digital media needs. Our Customer Success team provides the technical and operational expertise to help you plan, implement, deploy, and manage Cloudinary as your solution evolves. You can open a support ticket using https://support.cloudinary.com/hc/en-us/requests/new , or you can email us at support@cloudinary.com .
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Media Workflow Automation
Supports bulk upload, dynamic URL-based manipulation, optimization, and multi-CDN delivery of media assets
Video Processing Capabilities
Provides real-time transcoding, adaptive bitrate streaming, and developer-friendly video player integration
AI-Powered Asset Management
Offers AI-based content analysis, intelligent search, automatic tagging, and usage analytics for digital assets
Media Transformation Engine
Enables dynamic image and video manipulation through programmable URL-based transformations and optimizations
Collaborative Asset Platform
Supports cross-team collaboration for creative, marketing, and development teams throughout media asset lifecycle
Media Ingestion
Comprehensive API components for media ingestion across multiple asset types including video, images, audio, documents, presentations, PDFs, and 3D objects
Transcoding Services
Support for VOD and live transcoding with advanced media processing capabilities
Media Analytics
Integrated analytics components for tracking and analyzing media performance and consumption
Security Management
Advanced media access control and security features for protecting and managing media content
Multi-Platform SDK
Native SDKs and experience components supporting video player, conferencing, galleries, broadcasting, and editing functionalities
Image Optimization
Automatic image compression and conversion to next-generation formats like AVIF and WebP
Content Delivery Network
Global CDN with 99.99% success rate for worldwide image and video delivery
AI-Powered Media Processing
Over 150 programmatic rendering APIs with generative AI capabilities for visual media manipulation
Video Transcoding
Automated video encoding and transcoding to HLS and MP4 formats with adaptive bandwidth support
Real-Time Rendering
On-the-fly image and video rendering with automatic responsive design and resolution optimization
Standard contract
No
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Customer reviews
0 ratings
0 AWS reviews
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137 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Cade C.
Cloudinary Makes Media Management Effortless and Boosts ROI
Reviewed on Oct 29, 2025
Review provided by G2
What do you like best about the product?
Cloudinary is not just a CDN, but the de facto standard platform for images and video on the web. It is easy to use for developers, marketers and creatives and has dramatically reduced complications with delivering the right media to the right device at the right time. As a small business, media management will never be a profit center for us, so ease of implementation and integration are key for us and Cloudinary delivers. Additionally, new features and functionality only serve to increase our ROI as our adoption continues. The value for our teams and our business is undeniable.
What do you dislike about the product?
Cost and sticker shock is definitely a concern, but overall value outweighs cost completely for us. A portion of the AI features are not relevant to our business. Mass update of image paths is not a trivial, so initial setup is critical. Stock Wordpress integration leaves something to be desired.
What problems is the product solving and how is that benefiting you?
Cloudinary's digital asset management, optimization and on-the-fly delivery replaces expensive home grown projects to perform these tasks. Additionally replaces limited onprem media asset management solution. Replaces manual image manipulation and scales extremely well without requiring additional resources.
Manuel M.
Powerful, User-Friendly Asset Management
Reviewed on Oct 28, 2025
Review provided by G2
What do you like best about the product?
Cloudinary offers dynamic image manipulation and a robust API, supported by comprehensive public documentation. Its user-friendly interface makes it accessible to everyone in the company, and it serves as a single source of truth for all digital assets. I also appreciate Cloudinary’s commitment to keeping up with the evolving technology landscape.
What do you dislike about the product?
I wouldn't say I dislike it, but I do wish it were more affordable for us, given that the base product includes plenty of features that are certainly valuable but that I haven't gotten to take advantage of due to my specific business needs.
What problems is the product solving and how is that benefiting you?
We are able to integrate it seamlessly with our own platforms through the API, and by taking advantage of its dynamic image manipulation features, we can deliver the most efficient image format and size for each specific placement and device. Additionally, this allows us to reduce the production time required from our design team, enabling them to focus more on creativity rather than on localisation tasks.
Bardia N.
Essential Image Management with Powerful Tools, Awaiting API Improvements
Reviewed on Oct 28, 2025
Review provided by G2
What do you like best about the product?
We store millions of images in Cloudinary, and it plays a crucial role in moderating and optimizing these images for display across all our applications. The optimizations ensure that our users enjoy the experience they expect, while the management tools empower our internal teams to make modifications whenever necessary.
What do you dislike about the product?
Some of the newer APIs still require further development to achieve full feature parity, but we are actively collaborating with the team to ensure these areas are prioritized.
What problems is the product solving and how is that benefiting you?
The most significant benefit for us has been the rapid retrieval and optimization of images across various platforms. We are eager to start using the MediaFlows features for moderation and to further enhance our images.
Online Media
Lead Software Engineer
Reviewed on Oct 27, 2025
Review provided by G2
What do you like best about the product?
As a developer I like that Cloudinary is a API first platform and any feature that they built is automatically available for use to utilize via integration with out tools .
Additionally the support and reliability we get from Cloudinary is outstanding.
Additionally the support and reliability we get from Cloudinary is outstanding.
What do you dislike about the product?
There advance feature UI can use some improvements, specially around flags and limitations information.
What problems is the product solving and how is that benefiting you?
Cloudinary is used for image asset management and delivery within the company. While utilizing cloudinary we have seen an improvement on end to end image availability since there is not manual cropping anymore.
Real Estate
Effortless Moderation and Powerful Image Search
Reviewed on Oct 21, 2025
Review provided by G2
What do you like best about the product?
The easy moderation process and ability to search and look up images, even ones that have been uploaded months or even years earlier.
What do you dislike about the product?
The UX isn't always intuitive, it can be difficult to find what you need straight away.
What problems is the product solving and how is that benefiting you?
It hosts our images for our peer-to-peer marketplace, as we cannot store these images ourselves It also optimises the images so they can seamlessly fit on our users listing pages.