Sold by: Xoxoday
Xoxoday Plum is a robust digital rewards, incentives, and gifting platform that empowers organisations to automate and scale recognition programs for employees, customers, and partners globally. With a vast catalogue of gift cards, experiences, and wellness rewards from over 20,000 options across 80+ countries, Plum enables instant, personalised reward distribution through points, codes, links, or APIs. Seamless plug-and-play integrations, advanced automation, and flexible redemption make it a versatile solution to boost engagement, loyalty, and conversions at every touchpoint. Contact us to get a custom quote based on your requirements.
4.6
Overview
Xoxoday Plum is a leading digital rewards, incentives, and gifting platform designed to elevate organisational engagement, recognition, and motivation through an advanced, customisable solution. It enables seamless automation and distribution of rewards, making it ideal for businesses of any scale looking to engage employees, customers, and partners from anywhere in the world.
Distribution Modes & Reward Delivery: Plum supports versatile distribution formats including reward points, codes, instant links, secure APIs, and embedded e-commerce experiences allowing administrators to deliver incentives through multiple flexible channels for maximum reach and convenience. This versatility ensures that rewards can be sent internally or externally and tailored to unique program requirements.
Comprehensive Global Catalogue: With a vast redemption Catalogue that includes merchandise, digital and physical gift cards, curated experiences, charity donations, utility top-ups, travel packages, health and wellness options, Amazon store products, swags, prepaid cards, and exclusive discounts, Plum offers over 20,000 reward choices across more than 80 countries. Custom Catalogue's can be curated for different teams, departments, and segments to match cultural and geographic needs.
Integrations & Automation: Plum integrates natively with popular business applications such as HubSpot, Salesforce, SurveyMonkey, Typeform, SAP SuccessFactors, Darwinbox, and Keka, streamlining automated reward issuance directly from HR, sales, survey, and operational workflows. Advanced campaign management features support user segmentation, event triggers, and personalised messaging.
Reporting, Personalisation & AI Features: The platform offers granular reporting capabilities to monitor the effectiveness and ROI of reward programs through data-rich dashboards. AI-driven features enable smart recommendations, personalised Catalogue access, and advanced analytics, helping organisations continually optimise their incentive strategies.
Security, Compliance & Scalability: Plum is engineered with robust security and compliance frameworks to align with global standards, making it reliable for fintech, healthcare, and regulated industries. With high scalability, it supports enterprise customers with complex global needs and smaller organisations requiring agile solutions. Sector Applications & Use Cases Plum is trusted by FMCG, BFSI & fintech, healthcare, pharma, education, retail, advertising, logistics, IT, public sector, and many more industry verticals.
Common use cases include: Sales incentive schemes Survey and referral rewards Corporate gifting and ABM campaigns Gaming, casino rewards, and contests Service anniversary and long service awards Onboarding, birthday, festival, and milestone celebrations Total rewards strategies for employee experience and well-being.
Benefits & Engagement Modules: The solution supports employee benefits for tax-saving, wellness, lifestyle spending accounts, discounts, early wages, and loans. Modular engagement features include Wall of Fame boosters, community groups, polls, quizzes, feedback surveys, and custom challenges to foster recognition and build culture.
Resource Support & Professional Services: Plum comes with a comprehensive help centre, developer hub, mobile applications, and dedicated professional services to ensure swift onboarding, smooth integration, and ongoing client support. With Xoxoday Plum, organizations gain a scalable and customisable engine to drive employee happiness, customer loyalty, and partner engagement through meaningful, instant, and personalised rewards aligned to strategic business outcomes.
Contact us to get a custom quote based on your requirements.
Highlights
- Xoxoday Plum is a powerful rewards platform that automates digital gifting, merchandise, and experience rewards, boosting engagement and motivation for employees, customers, and partners worldwide with instant, customisable incentive delivery at scale.
- It integrates seamlessly with HR, sales, and business tools, enabling personalised rewards distribution through APIs, points, codes, and links for versatile and targeted recognition across multiple touchpoints and campaigns.
- The platform offers a global Catalogue with over 20,000 reward options across 80+ countries, providing flexible, tax-compliant, and culturally relevant reward choices that enhance loyalty, recognition, and overall employee experience.
Details
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Introducing multi-product solutions
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Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Platform Basic Plan | Basic Platform Fee | $3,000.00 |
Dimensions summary
This listing offers one pricing dimension: the Platform Basic Plan, billed as a Basic Platform Fee under a contract. You buy access to the platform in units, so you can configure the quantity to match your needs. This single fee covers use of the rewards platform, where you send rewards through methods like points, codes, links, an API, or an embedded storefront. The cost of the rewards themselves is separate from this platform fee. Because there is one dimension, pricing scales with the number of units you commit to for the contract term.
Top-of-mind questions for buyers
A unit represents platform access billed as the Basic Platform Fee. It covers use of the rewards platform itself, where you send rewards through points, codes, links, an API, or an embedded storefront. You configure the quantity of units to match your program needs for the contract term.
No. The Basic Platform Fee covers access to the platform and its delivery methods. The value of the rewards themselves, such as gift cards, prepaid cards, or payouts, is separate from this platform fee. You fund reward value apart from the platform charge.
This listing has one dimension, the Platform Basic Plan, billed as a contract. Cost scales with the number of units you commit to for the term. You configure the quantity upfront to match expected usage. Reward value is funded separately, so program volume affects reward spend, not the platform fee itself.
www.xoxoday.com
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Vendor refund policy
Not Applicable
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Support
Vendor support
Xoxoday Plum offers comprehensive support to ensure a smooth and successful experience for all customers. Buyers gain access to a dedicated Help Centre with detailed documentation, step-by-step guides, FAQs, and video tutorials covering all aspects of the platform, from setup to advanced features.
For personalised assistance, Xoxoday provides professional services including onboarding support, integration help, and campaign management consulting. Customers can reach the support team via email at support@xoxoday.com or call the dedicated helpline at +1-800-123-4567 (available Monday to Friday, 9 AM to 6 PM EST). Additionally, the platform offers a Developer Hub with technical resources and API documentation for seamless integration.
The support team ensures timely responses and resolution for queries related to technical issues, account management, feature requests, and more. Through these support channels, buyers can expect responsive, knowledgeable, and proactive assistance to maximise the value and impact of the Xoxoday Plum rewards platform.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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Customer reviews
Madhuri M.
Easy-to-Use Employee Rewards with Plenty of Gift Options
Reviewed on May 19, 2026
Review provided by G2
What do you like best about the product?
What I like best about Xoxoday is its easy-to-use rewards and recognition system. It makes employee appreciation simple and engaging. I also like the variety of gift and reward options available for employees.
What do you dislike about the product?
One thing I dislike about Xoxoday is that the platform can sometimes be slow or have occasional technical issues. At times, reward redemption or page loading takes longer than expected. The user interface could also be improved to make navigation smoother.
What problems is the product solving and how is that benefiting you?
Xoxoday helps solve employee engagement and recognition challenges by providing an easy platform to reward and appreciate employees. It makes recognition more transparent, timely, and motivating. This improves employee morale, encourages better performance, and creates a more positive work culture.
aayush s.
Effective Platform for Employee Engagement and Rewards Management
Reviewed on May 06, 2026
Review provided by G2
What do you like best about the product?
I like best about Xoxoday is its user-friendly platform and wide range of reward and recognition options. It makes employee engagement and incentive programs much easier to manage, especially for distributed teams.
What do you dislike about the product?
redemption experience can sometimes be inconsistent depending on the region or reward type.
What problems is the product solving and how is that benefiting you?
helping solve challenges related to employee engagement, rewards management, and recognition across teams. It simplifies the process of rewarding employees, candidates, and partners through one centralized platform, which saves time and reduces manual effort.
Rishabh J.
Easy Incentive Disbursements with Plenty of Redemption Options
Reviewed on Apr 27, 2026
Review provided by G2
What do you like best about the product?
Xoxoday helped my company disburse incentives in a very simple way. The software was easy to use and offered a wide range of companies where the amount could be redeemed, including cash options like Paytm and Amazon Pay. For us, it stood out for its ease of use, the variety of options, and how self-explanatory it was. It was also fun for our team to receive their incentives on a monthly basis.
What do you dislike about the product?
What I disliked was the percentage charged for the cash option to redeem the vouchers. I would have preferred a fee of around 3%, but the platforms were charging 7%. However, Xoxo Days’ stance was that they simply facilitate the options, and it’s up to the partner companies to decide on the charges.
What problems is the product solving and how is that benefiting you?
Xoxo Day helps me access rewards in a modern way, with hundreds of options and an easy-to-use experience. It also creates a great customer experience for the recipient, while giving the person disbursing the amount clear tracking of usage. For my company, as I mentioned, it streamlines our sales incentive process and makes the overall workflow smoother.
Palakh K.
Intuitive and Engaging Rewards Platform with Room for Improvement
Reviewed on Apr 24, 2026
Review provided by G2
What do you like best about the product?
I find Xoxoday easy to use and very intuitive, which simplifies the initial setup. It has some recent AI-developed features that are pretty engaging. The gifting process is also quite simple, thanks to its ties with a lot of everyday use companies, allowing employees to purchase directly. It really helps in making the rewards and recognition cycle straightforward.
What do you dislike about the product?
So I've recently been using it for some employee surveys also. I think, those could be little more improved and, the service experience could also be enhanced. I feel it has dropped down over the years, over last one or two years.
What problems is the product solving and how is that benefiting you?
I use Xoxoday to simplify the rewards and recognition cycle, including monthly and quarterly awards, engaging and recognizing employees more effectively.
Ritika J.
great experience with new rewards and recongnization
Reviewed on Apr 17, 2026
Review provided by G2
What do you like best about the product?
It’s all about motivating employees and helping them earn rewards, and it’s really good.
What do you dislike about the product?
Some people don’t know about it yet, so you could increase the promotion to help more users discover it.
What problems is the product solving and how is that benefiting you?
We’ve received rewards from it, and we’ve really enjoyed using it.