Instantly prefill signup forms with verified and authenticated consumer identity data: Full Name, Physical Address, Email Address, Mobile Phone Number, Date of Birth, and Full Social Security Number.
Prove's platform delivers unparalleled identity coverage and accuracy. By not relying on consumers to self-report their information, we create a VIP, frictionless process for legitimate consumers while making it difficult for fraudsters to pose as others, thwarting modern fraud attacks like synthetic identities, identity theft, and SIM swap/account takeovers. A KYC check can be added on so that the prefilled consumer data has already undergone CIP and AML checks at multiple authoritative data sources.
Flexible for your needs: Prove Pre-Fill® features a client-configurable UI/UX and supports all consumer channels, including mobile, desktop, call centers, in-person interactions, kiosks, and chat.
Pricing is agreed on a customer-by-customer basis. Contracts include an implementation fee as well as transactional usage fees and are tiered based on volume. To discuss customer terms and pricing, contact us at awsmarketplace@prove.com
Highlights
Boost signup completion rates by over 15%, reducing customer acquisition costs.
Slash fraud losses by over 33% by making it difficult for fraudsters to pose as others.
Optional KYC/CIP/AML Compliance Add-On for enhanced regulatory adherence.
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
This listing has one pricing dimension: Prove Pre-Fill® (Requests). You buy through a contract and pay based on requests. A request runs an identity check that returns verified identity data to pre-fill an onboarding form. Your cost scales with how many requests you use during the contract term. There are no separate tiers or instance sizes to choose from. All requests draw on the same identity verification capability. Because pricing ties to request volume, higher onboarding activity means more requests consumed under your commitment.
Top-of-mind questions for buyers
What counts as one request for billing purposes?
A request is one identity check submitted to Prove Pre-Fill®. Prove authenticates the phone and device, resolves identity against its Identity Graph, and returns verified data to pre-fill an onboarding form. Each check you submit counts as one request, whether or not it returns a match.
Does a fallback attempt with challenge questions count as an extra request?
The listing bills per request, but it does not specify whether a Challengeless attempt and a challenge-question fallback count as one request or two. The website describes both flows without stating how they meter. Confirm the counting rule for fallback attempts with the vendor.
How does my cost respond to seasonal spikes in onboarding volume?
Cost tracks request volume, so busy onboarding periods consume more requests. A slow month consumes fewer. Charges accrue only when you submit a request. There are no instance-hour or seat charges that run while idle, so your spend follows actual identity-check activity.
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Automatically populates signup forms with verified consumer identity attributes including Full Name, Physical Address, Email Address, Mobile Phone Number, Date of Birth, and Full Social Security Number.
Fraud Detection and Prevention
Detects and prevents modern fraud attacks including synthetic identities, identity theft, and SIM swap/account takeovers by leveraging authenticated identity data rather than self-reported information.
Know Your Customer Compliance
Supports optional KYC/CIP/AML compliance checks against multiple authoritative data sources to ensure prefilled consumer data meets regulatory requirements.
Multi-Channel Support
Operates across multiple consumer interaction channels including mobile, desktop, call centers, in-person interactions, kiosks, and chat platforms.
Configurable User Interface
Provides client-configurable UI/UX components to accommodate varying organizational design and workflow requirements.
Document Authentication
Verification of identity document authenticity and validity through analysis of physical characteristics and security features
Biometric Face Matching
Face-based biometric comparison between user selfie and identity document photo with liveness detection to identify spoofing attempts such as photos, pre-recorded videos, or non-living subjects
AI-Driven Fraud Detection
Machine learning models trained on over 1 billion transactions to identify fraud patterns and calculate risk-based decisions with automated approval or rejection in seconds
Global ID Coverage
Support for verification of over 5,000 identity document types from 200 countries and territories across multiple industries
Regulatory Compliance Support
Automated compliance with Know Your Customer (KYC), Anti-Money Laundering (AML), age verification, and data privacy regulations including BIPA and GDPR
Identity-Based Fraud Detection
Identifies and stops fraudsters early in the customer journey through account takeover prevention, fake account blocking, and loyalty program safeguarding using identity-based assessments.
Real-Time Transaction Decision Engine
Provides instant approval or decline decisions at checkout with accuracy to reduce chargebacks and false declines of legitimate transactions.
Payment Authorization Optimization
Increases authorization rates with issuing banks and card networks, optimizes 3DS usage, and ensures compliance with PSD2 requirements.
Automated Chargeback Representment
Streamlines dispute resolution through automated representment processes to improve win rates and reduce operational costs associated with chargebacks.
Policy Abuse Prevention
Prevents revenue loss from policy abuses including coupon misuse, fraudulent returns, and reseller activities while maintaining seamless customer experience.
Reliable and secure non-doc verification using SSN and phone number
Reviewed on Feb 18, 2026
Review provided by G2
What do you like best about the product?
The non-doc verification solution based on SSN and phone number is amazing!
What do you dislike about the product?
They can be a bit on the expensive side but you get what you pay for
What problems is the product solving and how is that benefiting you?
Prove is helping us address our U.S. customer onboarding challenge by offering a non-doc solution. Previously, we required users to upload their IDs, which many saw as too much hassle—especially when they were out and about. Not everyone carries an ID with them, so when they were prompted to take a photo of it to get verified, they often abandoned the verification flow. As a result, we lost a lot of potential customers.
Prove solved this by verifying new users using only their SSN and phone number, which made the onboarding flow seamless and significantly boosted new customer onboarding in the U.S.
Tony W.
Efficient Onboarding, Needs Feature Visibility
Reviewed on Feb 13, 2026
Review provided by G2
What do you like best about the product?
I like how Prove efficiently identifies consumers based on their phone number and provides prefilled information to make our onboarding process as easy as possible. It reduces friction in our sign-up funnel, allowing us to onboard more customers in less time.
What do you dislike about the product?
Sometimes we don't understand all of the product features, availability, and not at all times is that brought to our attention when there are extra services that we could be using that could improve our security posture.
What problems is the product solving and how is that benefiting you?
Prove reduces the effort for users during sign-up by efficiently identifying consumers via phone numbers and providing prefilled information, making onboarding easy and reducing friction, allowing us to onboard more customers quickly.
Financial Services
Strong Reach for Our USA User Base
Reviewed on Feb 13, 2026
Review provided by G2
What do you like best about the product?
Their Reach for our USA user base of users
What do you dislike about the product?
The complexity of many APIs and many information spread
What problems is the product solving and how is that benefiting you?
Improved onboarding data that will allow us to skip some other checks
Kumail Z.
Outstanding Support and Documentation
Reviewed on Feb 13, 2026
Review provided by G2
What do you like best about the product?
The support staff and the documentation they provide
What do you dislike about the product?
There could be more in-depth education about the intent of each product and some more details about how the data is obtained and used for more efficient results.
What problems is the product solving and how is that benefiting you?
Prove helps us validate our customers identity based on their phone number. Directly helps tackle ID theft fraud.
Chad N.
Easy Onboarding, Great Support
Reviewed on Feb 05, 2026
Review provided by G2
What do you like best about the product?
I find Prove easy to use and easy to onboard, which is really important for our team. The support team is really good and stays on top of our needs, sharing updates on what they're working on. From a partnership perspective, it's been fantastic. When working with their team and their integrations, everything was easy. On the consumer side, the ease of onboarding stands out, with Prove providing a lot of prefill opportunities, which is significant for our business. Also, the initial setup was pretty easy. The API documentation was useful, and the Prove team was very helpful, making it very easy for us and our dev team.
What do you dislike about the product?
I don't have much to say of Prove not working. Everything we've used it for seems to be providing the value we're looking for. From a consumer-facing perspective, there's always cosmetic or UX opportunities, but nothing that stands out as Prove not working.
What problems is the product solving and how is that benefiting you?
Prove helps ensure we're speaking with the correct person who consented and helps to removes friction in our processes, making it easier for clients to complete thier auto loan refinance.