Sold by: Contentful GmbH
Deployed on AWS
More than a headless CMS, Contentful is the API-first composable content platform to create, manage and publish content on any digital channel.
4.3
Overview
Please contact awsmarketplace@contentful.com to request a private offer.
Contentful is a content platform that lets you create, manage and distribute content to any platform. Unlike a CMS, we give you total freedom to create your own content model so you can decide which content you want to manage. We provide RESTful and GraphQL APIs so you can deliver your content across multiple channels such as websites, mobile apps (iOS, Android), or any other platform you can imagine. With an uncluttered user interface, Contentful is an efficient tool for creating and managing your content online, alone, or in a team. This product also integrates with business applications like Salesforce Commerce Cloud, SAP Commerce Cloud, Commercetools, and Big Commerce.
Highlights
- Orchestrate workflows across your entire content graph with internal and 3rd party data to launch new digital experiences faster.
- The Contentful platform supports 70 billion API calls per month and thousands of purpose-built apps and integrations.
- Trust your infrastructure to support your security and data residency requirements.
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Buyer guide
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Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months | Overage cost |
|---|---|---|---|
Subscription Offering | See attached Service Order for Details | $200,000.00 | - |
Large | 75 Content types, 200k Records, 6 Environments | $0.00 | - |
Extra Large | 150 Content Types, 1000k Records, 11 Environments | $0.00 | - |
2XL | 300 Content Types, 2 Million Records, 26 Environments | $0.00 | - |
3XL | 600 Content Types, 4 Million Records, 61 Environments | $0.00 | - |
Max | Unlimited Usage, up to current Technical Limits | $0.00 | - |
Premium Plus Platform | Plan | $0.00 | - |
MRDI | Multi-region delivery infrastructure | $0.00 | - |
Uptime - Gold | Service availability | $0.00 | - |
Uptime - Platinum | Service availability | $0.00 | - |
Dimension | Description | Cost/unit |
|---|---|---|
Bandwidth overages | Bandwidth overages GB/month | $0.065 |
useroverage | User overage above contract entitlement/month | $15.00 |
Dimensions summary
You start with a base Subscription Offering and Premium Plus Platform plan, then scale through Space size tiers: Large, Extra Large, 2XL, 3XL, and Max. Each larger tier raises content types, records, and environments. You add independent options as needed: multi-region delivery infrastructure, Gold or Platinum uptime, and Gold, Platinum, or Titanium support response levels. Usage add-ons cover extra users, asset bandwidth, Studio-enabled spaces, and content sources. Personalization is offered through Ninetailed Start, Core, or Scale plans plus additional Monthly Active Profiles. Overage charges apply per unit when you exceed contract entitlements for bandwidth, users, or API calls.
Top-of-mind questions for buyers
Each tier sets three quotas: content types, records, and environments. Large includes 75 content types, 200k records, and 6 environments. Extra Large, 2XL, and 3XL raise all three quotas at each step. Max provides unlimited usage up to current technical limits. You pick the tier matching your project scope.
Overage charges apply per unit only for what exceeds your contract entitlements. Bandwidth bills per GB per month above your limit. Users bill per user per month above entitlement. API calls bill per 1 million calls per month over your allotment. Charges apply automatically; staying within entitlements avoids them.
They bill independently on top of your Subscription Offering. Studio Experiences includes 3 Studio-enabled spaces, and you add more spaces separately. Personalization comes through Ninetailed Start, Core, or Scale plans, each covering monthly active profiles, with additional 100k Monthly Active Profile packs available. Each add-on appears as its own line.
www.contentful.com
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All fees are non-cancellable and non-refundable except as required by law.
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
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Support
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AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
By Contentful GmbH
By Storyblok
By Contentstack
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Sentiment is AI generated from actual customer reviews on AWS and G2
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API Architecture
RESTful and GraphQL APIs for delivering content across multiple channels including websites, mobile apps (iOS, Android), and other platforms
Content Modeling
Customizable content model creation allowing users to define and manage specific content types and structures
API Scalability
Support for 70 billion API calls per month with infrastructure designed for high-volume content distribution
Third-party Integration
Integration capabilities with business applications including Salesforce Commerce Cloud, SAP Commerce Cloud, Commercetools, and Big Commerce
Workflow Orchestration
Content graph workflow orchestration across internal and third-party data sources for digital experience deployment
Modular Content Architecture
Supports modular, composable components with visual editor enabling content customization and repurposing across multiple digital channels.
Multi-Protocol API Support
Provides Management API, Content Delivery API, and GraphQL API for content distribution across websites, mobile applications, and emerging platforms.
Security Compliance
ISO 27001 certified and GDPR compliant with data security measures for content and user data protection.
Content Lifecycle Management
Supports complete content lifecycle including creation, management, and delivery with streamlined workflows.
Global Scalability
Designed for global scalability enabling teams to deliver digital experiences at scale across multiple markets and channels.
API-First Architecture
Structured, modular content management with API-first foundation enabling extensible workflows and integrations across enterprise-scale experiences.
Brand-Aware Generative AI
Integrated generative AI capabilities with support for Amazon Bedrock LLMs and agentic framework for orchestrating content, data, and decisions across the digital stack.
Real-Time Data Activation and Personalization
Real-time first-party data activation with unified content, commerce, and audience data to build dynamic customer profiles that adapt instantly to context.
Global Content Delivery Network
Global CDN with 130+ points of presence ensuring secure and scalable content distribution across multiple regions and channels.
Enterprise Security and Compliance
SOC 2 Type II and ISO 27001 compliance certifications with governance controls and security measures for enterprise-grade reliability.
Standard contract
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Customer reviews
Martin G.
Flexible Content Updates, But Content Modeling Needs Developer Help to Start
Reviewed on Sep 12, 2026
Review provided by G2
What do you like best about the product?
Flexible content structure makes it easy to manage and update sales enablement materials — ops teams can push changes without relying on developers for every update.
What do you dislike about the product?
Content modeling requires upfront planning and technical setup — not intuitive for ops or business users without developer guidance to get started.
What problems is the product solving and how is that benefiting you?
Eliminates scattered content across systems — centralizing sales and product content in one place helps our ops team ensure AEs always have accurate, up-to-date materials when supporting deals.
Akash M.
Flexible, API-First Content Management for Scalable Multi-Channel Experiences
Reviewed on Sep 11, 2026
Review provided by G2
What do you like best about the product?
What I like best about Contentful is its flexible, API-first approach to content management. It allows content teams to create and manage content independently from the presentation layer, making it easy to deliver consistent experiences across websites, mobile apps, and other digital channels. The structured content model, strong APIs, and scalability also make it a good fit for organizations managing complex, multi-channel content.
What do you dislike about the product?
The main challenge with Contentful is that its flexibility can also make the platform more complex to configure and govern, particularly for larger implementations with many content types and integrations. The learning curve can be higher for teams that are used to traditional CMS platforms, and some advanced functionality may require additional development effort. Cost can also become a consideration as content volume, environments, and users scale.
What problems is the product solving and how is that benefiting you?
Contentful solves the challenge of managing and delivering structured content consistently across multiple digital channels. It separates content management from the presentation layer, allowing teams to reuse content across websites, applications, and other experiences without duplicating work. This improves content governance, speeds up publishing, reduces development dependency, and makes it easier to deliver consistent and scalable digital experiences.
Contentful Makes Content Reuse Across Channels Easy and Flexible
Reviewed on Sep 11, 2026
Review provided by G2
What do you like best about the product?
I like that Contentful separates content from the presentation layer, which makes it easier to reuse and publish the same content across different websites, applications, and digital channels. It also gives teams flexibility to manage content without being tightly tied to the front-end experience.
What do you dislike about the product?
Contentful can feel a little complex when content models become large or heavily customized. Managing relationships between entries can also take some getting used to, especially for non-technical users.
What problems is the product solving and how is that benefiting you?
Contentful helps solve the problem of managing and publishing content across multiple digital channels from one place. It allows teams to reuse content, update it more efficiently, and gives developers flexibility to deliver that content across websites and applications.
Edward H.
Flexible Contentful CMS with Easy Integrations for Consistent Omnichannel Content
Reviewed on Sep 10, 2026
Review provided by G2
What do you like best about the product?
I like Contentful’s flexible content management, easy integrations, and ability to deliver consistent content across websites, apps, and digital channels.
What do you dislike about the product?
Contentful can have a learning curve, and advanced customization, integrations, and content modeling may require technical expertise and additional effort.
What problems is the product solving and how is that benefiting you?
Contentful centralizes content, simplifies publishing, and enables consistent delivery across channels, helping me save time and improve content management efficiency.
Maham H.
Composable, Decoupled Content Architecture That Scales with Contentful
Reviewed on Sep 10, 2026
Review provided by G2
What do you like best about the product?
What I find most valuable is the composability. I can treat content as another service within the broader architecture and integrate it with platforms such as Salesforce Commerce, CRM, or other enterprise systems rather than making the CMS the center of everything.
For me, Contentful fits well with the architectural principle of decoupling the experience layer from the underlying business and content services, which makes digital experiences easier to evolve and scale.
For me, Contentful fits well with the architectural principle of decoupling the experience layer from the underlying business and content services, which makes digital experiences easier to evolve and scale.
What do you dislike about the product?
For me, Contentful is powerful precisely because it is flexible but the trade-off is that you need strong architecture and engineering discipline to turn that flexibility into a simple, maintainable solution.
What problems is the product solving and how is that benefiting you?
The biggest benefit for me as an architect is separation of concerns. Commerce systems can focus on products, pricing, orders, and transactions, while Contentful focuses on editorial and experience content. That makes the overall architecture more modular and allows teams to change or introduce front-end experiences without rebuilding the content layer.
It also helps reduce duplicated content and channel-specific implementations, giving marketing and content teams more control while engineering teams maintain the flexibility to build the experience layer using the technologies best suited to each channel.
For me, the real value is creating a composable digital architecture where content, commerce, customer data, and experiences can evolve independently but still work together.
It also helps reduce duplicated content and channel-specific implementations, giving marketing and content teams more control while engineering teams maintain the flexibility to build the experience layer using the technologies best suited to each channel.
For me, the real value is creating a composable digital architecture where content, commerce, customer data, and experiences can evolve independently but still work together.