Sold by: MixpanelÂ
Analytics that makes it easy to get answers, make decisions, and show the impact of your product and marketing investments.
Overview
Mixpanel is a digital analytics platform that allows anyone to get answers from their customer and business data in seconds. It offers powerful real time charts and visualizations of how people interact with your digital products and company. With insights into behaviors like conversion and retention, teams can collaborate more effectively and make informed decisions. Regardless of technical expertise, builders can double down on what is working, cut what is not, and spend more time on their best ideas with Mixpanel.
Highlights
- Seamlessly analyze trusted data from Amazon Redshift in Mixpanel. With Mirror Mode, Mixpanel data automatically syncs with your warehouse by accurately reflecting all changes, including additions, updates, or deletions. Whether it is CRM, billing, marketing, or support data, if it is in your warehouse, it can be easily analyzed alongside product interactions in Mixpanel.
- Save time and enable better decision making with an intuitive interface to ask complex questions of your data without writing any SQL.
- Discover end to end insight into user behavior by connecting product, marketing, and revenue data for holistic analysis. Accelerate alignment by making it easy to anchor team conversations with data.
Details
Sold by
Delivery method
Deployed on AWS
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Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Mixpanel Enterprise Event Plan | Enterprise Plan w/ up to 60 Million Annual Events -Private Offer Only | $80,000.00 |
Mixpanel Enterprise MTU Plan | Enterprise MTU Plan - Private Offer Only | $80,000.00 |
Dimension | Cost/unit |
|---|---|
Overage Per Contract | $0.01 |
Experimentation Overage | $0.01 |
Feature Management API Overage | $0.01 |
Vendor refund policy
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA)Â .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
mixpanel.com/get-support
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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Customer reviews
0 ratings
0 AWS reviews
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1187 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Venture Capital & Private Equity
Effortless Dashboard Setup, But AB Testing Needs Improvement
Reviewed on Oct 30, 2025
Review provided by G2
What do you like best about the product?
Extremely easy to setup instrumentation and quickly build dashboards to track user behavior
What do you dislike about the product?
Downside would likely be ease of setting up experiments and how to track AB tests easily
What problems is the product solving and how is that benefiting you?
The biggest problem is solves is helping us understand user behavior and how that connects to our product goals.
Sydney C.
Great Learning Tools and Visualizations, but UI Can Be Overwhelming for New Users
Reviewed on Oct 28, 2025
Review provided by G2
What do you like best about the product?
Easy to use, a lot of great docs and tools for learning how to leverage, good options for data visualization
What do you dislike about the product?
The UI feels a little bit more complicated than other dashboarding tools, a bit overwhelming when i share dashboards with colleagues who never use dashboarding tools
What problems is the product solving and how is that benefiting you?
understanding user engagement in our mobile app on a user-level, tracking feature adoption
Lia K.
Very rich but requires a lot of knowledge
Reviewed on Oct 23, 2025
Review provided by G2
What do you like best about the product?
that it's so popular that everyone knows how to work with it
What do you dislike about the product?
that it's complex, lots of features and i always feels like i'm not using it to it's full potential
What problems is the product solving and how is that benefiting you?
Our on boarding funnel, how users are using our features, A/B test features, experts performance
Rodrigo O.
Incredible Flexibility, But Comes with a Learning Curve.
Reviewed on Oct 22, 2025
Review provided by G2
What do you like best about the product?
Amazing flexiblity both in managing how you want to build your events and building dashboards to review results. Integrating is a breeze and uptime is a non-issue.
What do you dislike about the product?
The flexibility still comes at a cost, less experienced teams often have problems organizing themselves and understanding the tool. Some documentation on best practices or industry standards embedded in the experience may go a long way to help with the learning curve.
What problems is the product solving and how is that benefiting you?
Primarily event tracking through the application.
It helps us understand user behavior and feature adhesion, guiding us towards more assertive plans and roadmaps.
It helps us understand user behavior and feature adhesion, guiding us towards more assertive plans and roadmaps.
Computer Software
Seamless Data Testing and Analysis with Mixpanel's Intuitive Interface
Reviewed on Oct 20, 2025
Review provided by G2
What do you like best about the product?
Mixpanel divides into both a UAT environment and Production. This allows for complex data set testing. The functional panes then can be broken down. As a user I can pivot rapidly. It is easy for me to use my knowledge of pivotables and excel to extrapolate to incredible findings my org can use.
What do you dislike about the product?
I think I would like to see mixpanel implement Ai to do footprinting analysis. More structure around how that could be used. As well much of its integration leans on marketing tools. I would like to see more engagement based tools, crms, and integrations into linux or other languages.
What problems is the product solving and how is that benefiting you?
Mixpanel is going through datasets based on product usage, features we have in our own SaaS and what we could pivot too.