Contentful is a content platform that lets you create, manage and distribute content to any platform. Unlike a CMS, we give you total freedom to create your own content model so you can decide which content you want to manage. We provide RESTful and GraphQL APIs so you can deliver your content across multiple channels such as websites, mobile apps (iOS, Android), or any other platform you can imagine. With an uncluttered user interface, Contentful is an efficient tool for creating and managing your content online, alone, or in a team. This product also integrates with business applications like Salesforce Commerce Cloud, SAP Commerce Cloud, Commercetools, and Big Commerce.
Highlights
Orchestrate workflows across your entire content graph with internal and 3rd party data to launch new digital experiences faster.
The Contentful platform supports 70 billion API calls per month and thousands of purpose-built apps and integrations.
Trust your infrastructure to support your security and data residency requirements.
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
This listing bundles a base license with add-ons and usage charges you combine into one contract. You start with a platform plan, Pro Platform or Premium Plus Platform, then pick a space size: Large, Extra Large, 3XL, or Max, which set content types, records, and environments. You add options like Studio spaces, Personalization tiers (Ninetailed Start, Core, Scale), multi-region infrastructure, Gold or Titanium support, and Gold uptime. Extra users, active profiles, and content sources scale as add-ons. Bandwidth, user, and API-call overages bill only when you exceed your contract entitlements. Contact the vendor for variable licensing fees.
Top-of-mind questions for buyers
How do the space size options like Large, Extra Large, 3XL, and Max differ for billing?
Each space size sets fixed limits on content types, records, and environments. Large gives 75 content types, 200k records, and 6 environments. Extra Large gives 150, 1000k, and 11. 3XL gives 600, 4 million, and 61. Max gives unlimited usage up to current technical limits.
When do bandwidth, user, and API-call overage charges apply?
Overages bill only when you exceed your contract entitlements. Bandwidth overages charge per GB each month. User overages charge per user above your entitlement each month. API-call overages charge per 1 million calls each month. If you stay within your limits, no overage charges accrue.
How do the Personalization tiers scale as my audience grows?
Ninetailed Start, Core, and Scale set different monthly active profile allowances. When you need more profiles, you add units of Additional MAPs in blocks of 100k. Each tier also enables a different number of Personalization-ready spaces, so both the tier and add-on profiles combine on your bill.
www.contentful.com
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RESTful and GraphQL APIs for delivering content across multiple channels including websites, mobile apps (iOS, Android), and other platforms
Content Modeling
Customizable content model creation allowing users to define and manage specific content types and structures
API Scalability
Support for 70 billion API calls per month with infrastructure designed for high-volume content distribution
Third-party Integration
Integration capabilities with business applications including Salesforce Commerce Cloud, SAP Commerce Cloud, Commercetools, and Big Commerce
Workflow Orchestration
Content graph workflow orchestration across internal and third-party data sources for digital experience deployment
Modular Content Architecture
Supports modular, composable components with visual editor enabling content customization and repurposing across multiple digital channels.
Multi-Protocol API Support
Provides Management API, Content Delivery API, and GraphQL API for content distribution across websites, mobile applications, and emerging platforms.
Security Compliance
ISO 27001 certified and GDPR compliant with data security measures for content and user data protection.
Content Lifecycle Management
Supports complete content lifecycle including creation, management, and delivery with streamlined workflows.
Global Scalability
Designed for global scalability enabling teams to deliver digital experiences at scale across multiple markets and channels.
API-First Architecture
Structured, modular content management with API-first foundation enabling extensible workflows and integrations across enterprise-scale experiences.
Brand-Aware Generative AI
Integrated generative AI capabilities with support for Amazon Bedrock LLMs and agentic framework for orchestrating content, data, and decisions across the digital stack.
Real-Time Data Activation and Personalization
Real-time first-party data activation with unified content, commerce, and audience data to build dynamic customer profiles that adapt instantly to context.
Global Content Delivery Network
Global CDN with 130+ points of presence ensuring secure and scalable content distribution across multiple regions and channels.
Enterprise Security and Compliance
SOC 2 Type II and ISO 27001 compliance certifications with governance controls and security measures for enterprise-grade reliability.
It is a handy product, but I feel I really need a dev team to fully make it work well
What do you dislike about the product?
needing a dev team to make it work wello
What problems is the product solving and how is that benefiting you?
great capability as a headless crm
Manish T.
Headless Operation Makes Changes Easy
Reviewed on Sep 14, 2026
Review provided by G2
What do you like best about the product?
That it operates headlessly and that makes it easy to make changes if needed
What do you dislike about the product?
It requires complex setup, needs to be simplified and provided with a more intuitive user interface
What problems is the product solving and how is that benefiting you?
One platform for all my content that's showcased in multiple interfaces.
Teng V.
Simple, Flexible, and Scalable Content Management with Contentful
Reviewed on Sep 14, 2026
Review provided by G2
What do you like best about the product?
I like Contentful because it makes managing and updating content simple, flexible, and scalable. It separates content from the front end, which makes it easier for teams to reuse the same content across different websites, apps, and digital experiences without needing major development changes.
What do you dislike about the product?
I don’t like Contentful because it can feel overly complex for simple content updates. The structure and setup can require more technical knowledge than expected, which can make everyday content management slower and less user-friendly for business users.
What problems is the product solving and how is that benefiting you?
Contentful helps me solve the problem of managing content across multiple websites, apps, and digital channels.
Theresa M.
Create Once, Publish Everywhere with Contentful
Reviewed on Sep 13, 2026
Review provided by G2
What do you like best about the product?
Contentful allows to create content once and publish it across websites, mobile apps, email, and other digital experiences from a single content repository
What do you dislike about the product?
Increased platform costs as content operations scale. Need for content architecture governance. Dependence on technical resources during implementation.
What problems is the product solving and how is that benefiting you?
Contentful solves the challenge of managing and delivering content in order to scale.
Martin G.
Flexible Content Updates, But Content Modeling Needs Developer Help to Start
Reviewed on Sep 12, 2026
Review provided by G2
What do you like best about the product?
Flexible content structure makes it easy to manage and update sales enablement materials — ops teams can push changes without relying on developers for every update.
What do you dislike about the product?
Content modeling requires upfront planning and technical setup — not intuitive for ops or business users without developer guidance to get started.
What problems is the product solving and how is that benefiting you?
Eliminates scattered content across systems — centralizing sales and product content in one place helps our ops team ensure AEs always have accurate, up-to-date materials when supporting deals.