Artificial Intelligence
Category: Generative AI
How bunq handles 97% of support with Amazon Bedrock
In this post, we show how bunq upgraded Finn, its in-house generative AI assistant, using Amazon Bedrock to transform user support and banking operations to be seamless, in multiple languages and time zones.
Advanced fine-tuning techniques for multi-agent orchestration: Patterns from Amazon at scale
In this post, we show you how fine-tuning enabled a 33% reduction in dangerous medication errors (Amazon Pharmacy), engineering 80% human effort reduction (Amazon Global Engineering Services), and content quality assessments improving 77% to 96% accuracy (Amazon A+). This post details the techniques behind these outcomes: from foundational methods like Supervised Fine-Tuning (SFT) (instruction tuning), and Proximal Policy Optimization (PPO), to Direct Preference Optimization (DPO) for human alignment, to cutting-edge reasoning optimizations such as Grouped-based Reinforcement Learning from Policy Optimization (GRPO), Direct Advantage Policy Optimization (DAPO), and Group Sequence Policy Optimization (GSPO) purpose-built for agentic systems.
Accelerating LLM inference with post-training weight and activation using AWQ and GPTQ on Amazon SageMaker AI
Quantized models can be seamlessly deployed on Amazon SageMaker AI using a few lines of code. In this post, we explore why quantization matters—how it enables lower-cost inference, supports deployment on resource-constrained hardware, and reduces both the financial and environmental impact of modern LLMs, while preserving most of their original performance. We also take a deep dive into the principles behind PTQ and demonstrate how to quantize the model of your choice and deploy it on Amazon SageMaker.
Sentiment Analysis with Text and Audio Using AWS Generative AI Services: Approaches, Challenges, and Solutions
This post, developed through a strategic scientific partnership between AWS and the Instituto de Ciência e Tecnologia Itaú (ICTi), P&D hub maintained by Itaú Unibanco, the largest private bank in Latin America, explores the technical aspects of sentiment analysis for both text and audio. We present experiments comparing multiple machine learning (ML) models and services, discuss the trade-offs and pitfalls of each approach, and highlight how AWS services can be orchestrated to build robust, end-to-end solutions. We also offer insights into potential future directions, including more advanced prompt engineering for large language models (LLMs) and expanding the scope of audio-based analysis to capture emotional cues that text data alone might miss.
Scaling medical content review at Flo Health using Amazon Bedrock (Part 1)
This two-part series explores Flo Health’s journey with generative AI for medical content verification. Part 1 examines our proof of concept (PoC), including the initial solution, capabilities, and early results. Part 2 covers focusing on scaling challenges and real-world implementation. Each article stands alone while collectively showing how AI transforms medical content management at scale.
Detect and redact personally identifiable information using Amazon Bedrock Data Automation and Guardrails
This post shows an automated PII detection and redaction solution using Amazon Bedrock Data Automation and Amazon Bedrock Guardrails through a use case of processing text and image content in high volumes of incoming emails and attachments. The solution features a complete email processing workflow with a React-based user interface for authorized personnel to more securely manage and review redacted email communications and attachments. We walk through the step-by-step solution implementation procedures used to deploy this solution. Finally, we discuss the solution benefits, including operational efficiency, scalability, security and compliance, and adaptability.
Programmatically creating an IDP solution with Amazon Bedrock Data Automation
In this post, we explore how to programmatically create an IDP solution that uses Strands SDK, Amazon Bedrock AgentCore, Amazon Bedrock Knowledge Base, and Bedrock Data Automation (BDA). This solution is provided through a Jupyter notebook that enables users to upload multi-modal business documents and extract insights using BDA as a parser to retrieve relevant chunks and augment a prompt to a foundational model (FM).
Accelerate Enterprise AI Development using Weights & Biases and Amazon Bedrock AgentCore
In this post, we demonstrate how to use Foundation Models (FMs) from Amazon Bedrock and the newly launched Amazon Bedrock AgentCore alongside W&B Weave to help build, evaluate, and monitor enterprise AI solutions. We cover the complete development lifecycle from tracking individual FM calls to monitoring complex agent workflows in production.
How dLocal automated compliance reviews using Amazon Quick Automate
In this post, we share how dLocal worked closely with the AWS team to help shape the product roadmap, reinforce its role as an industry innovator, and set new benchmarks for operational excellence in the global fintech landscape.
Deploy Mistral AI’s Voxtral on Amazon SageMaker AI
In this post, we demonstrate hosting Voxtral models on Amazon SageMaker AI endpoints using vLLM and the Bring Your Own Container (BYOC) approach. vLLM is a high-performance library for serving large language models (LLMs) that features paged attention for improved memory management and tensor parallelism for distributing models across multiple GPUs.









