NFL on AWS
Powered by AWS Machine Learning to create a better experience for fans, players, and teams.
Latest NFL on AWS news
AWS improves understanding and analysis of football tackles
A defender’s split-second decision can be the difference between a game-changing tackle and a touchdown. For years, the NFL has sought to quantify these crucial moments, but the complexity of the measuring the different factors contributing to a made or missed tackle made this a challenging task. Enter Amazon Web Services (AWS) and the NFL's Next Gen Stats (NGS) team, who together embarked on an ambitious project to build Tackle Probability, a new AI-powered model that changes how we understand and analyze tackles in football.
The NFL: Powered by AWS
NFL Big Data Bowl
AWS and the NFL invite engineers, data scientists, students and other data analytics enthusiasts with no sports experience required to the NFL Big Data Bowl to use data to change how the game is played and coached.
Player health & safety
AWS powers the NFL's Digital Athlete, a injury prediction tool, that uses machine learning and AI to help identify when players are at an increased risk of injury.
Seattle Seahawks
The Seattle Seahawks and AWS have created a winning partnership using data-driven insights across the franchise to analyze information across player acquisition, team and opponent scouting, and player health.
Fan Data Platform
The NFL uses AWS technology to take real-time insights and transform fan engagement to offer personalized experiences and content curation.
Next Gen Stats
The NFL and AWS tackled the hidden dynamics of punt and kickoff with Expected Return Yards to estimate yards a return will gain when the ball is caught.
Generative AI is transforming sports
From startups to sports franchises, organizations trust AWS to innovate with generative artificial intelligence.
Learn more about generative AIFuel generative AI innovation: lessons from sports leaders
Discover how leaders like Formula 1, the NFL & PGA TOUR use gen AI
on AWS to enhance customer experiences, workforce productivity and
process optimization. Leverage these real-world use cases to advance
your gen AI journey.
How does AWS level up game-day?
✔ Cloud-based operations enable a cost-effective, flexible, and sustainable model for more dynamic experiences.
✔ Machine learning amplifies data capture to fuel innovative experiences for fans, players, and teams.
✔ Real-time data from games leverage AWS’s broad range of cloud-based machine learning capabilities to generate model outputs such as formations, routes, and tackles.