Amazon Personalize resources
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Featured customer stories
Drive personalized CX using generative AI and Amazon Personalize
Equinox increases content engagement using Amazon Personalize
Bundesliga Leverages Amazon Personalize to Enhance the Fan Experience
Discovery is Enhancing the Customer Experience with Amazon Personalize
Featured Blogs
Additional blogs
Learn more from the following blogs that describe how to use Amazon Personalize for key use cases and how to take advantage of important features.
Demos
Magic Movie Machine
In this short, interactive game, you are looking for movie recommendations that match your personal interests. See first hand how Amazon Personalize learns what you like and then tunes your recommendations in real-time.

Target Customers Intelligently with User Segmentation
In this demo, see how to accelerate time-to-market using pre-built recommenders for common business use cases. Simply select the recommenders for your use case(s) and Personalize does the heavy lifting of using ML to generate recommendations that you access through an easy-to-use API.

Real-time Personalization and Recommendations for Video-on-Demand Libraries Demo
In this demo, see how to use Amazon Personalize to create content recommendations tailored to individual consumers. What you generate can be derived from user actions, including recommendations and viewing activity.

Perform A/B Testing with Amazon Personalize and Amazon CloudWatch Evidently

See How to Use Amazon Personalize Recommenders for Common Business Use Cases
In this demo, you’ll see how to accelerate time-to-market using pre-built recommenders for common business use cases. You simply select the recommenders for your use case(s) and Personalize does the heavy lifting of using Machine Learning to generate recommendations that you access through an easy-to-use API.

Unlock the full potential of personalization with machine learning

Tutorials

Documentation
Deep Dive Series
This Amazon Personalize Deep Dive series will walk you through the various ways in which you can understand your Amazon Personalize data and use the service to bring value to your customers.
Additional videos
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