Demandbase
DemandbaseReviews from AWS customer
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Great for companies that are getting a lot of inbound interest on their website
What do you like best about the product?
Good view of the prospects that are coming to the website and how they are spending their time on our platform
What do you dislike about the product?
I think sometimes it can be hard to track the actions of the individual actors of the large enterprise customers coming to the website. They might have 100000+ employees so I think Demandbase is great if you want to follow up with midmarket companies
What problems is the product solving and how is that benefiting you?
Pipeline
I preferred the old version.
What do you like best about the product?
Seeing prospects that are on your website.
What do you dislike about the product?
It is not a very intuitive tool in my opinion. It is not the easiest tool to navigate. I found the previous version much cleaner. It's great you can see prospect engagement now but if that could have been done in the old version that would be great!
The engement minutes are a bit perplexing too. We are getting fed insights to certain prospects and it's not clear why we should be targeting them. .1 insights being fed is not helpful.
The engement minutes are a bit perplexing too. We are getting fed insights to certain prospects and it's not clear why we should be targeting them. .1 insights being fed is not helpful.
What problems is the product solving and how is that benefiting you?
We are using DB1 for our SDR team and showing them where they should be targetting their efforts.
Provides good insights that are helpful for sales teams
What do you like best about the product?
The weekly reports that are sent to provide insight into accounts that have been actively looking into our solution
What do you dislike about the product?
Occasionally receive some insights w/companies are looking to sell to us rather than companies that we have an opportunity to sell to
What problems is the product solving and how is that benefiting you?
Having a better understanding of the "low hanging fruit" that shows interest in our product. This allows sales teams to reach out to accounts that we may have overlooked and haven't focused on
Great support
What do you like best about the product?
Support page is very helpful, all of the common issues can be resolved just by searching it in the support page.
What do you dislike about the product?
Site personalization: can't resolve the flicker issue when replacing Images and text for websites hero.
What problems is the product solving and how is that benefiting you?
N/a
Great system
What do you like best about the product?
Great insight into prospecting, love how easy it is to use.
What do you dislike about the product?
Nothing, it is really helpful in my day to day operations
What problems is the product solving and how is that benefiting you?
No problems, it helps me focus on the right aspects of prospecting.
Demandbase Review
What do you like best about the product?
Intent data can help prioritize accounts and prospects based on search histories or location.
What do you dislike about the product?
The actual Demandbase portal/website is very clunky and often incredibly laggy.
What problems is the product solving and how is that benefiting you?
Helping to understand which named accounts should take priority when adding in prospects. It also allows you to tailor your outreach based on the prospect's search history.
Account Based is not only for Marketing
What do you like best about the product?
Understanding what is the impact of marketing and sales on the company's pipeline.
What do you dislike about the product?
It may be sometimes complicated to get the data synced in between Salesforce and Demandbase, it requires a lot of effort.
What problems is the product solving and how is that benefiting you?
We are now able to run AB Ads, see the attribution on the pipeline (work in progress), run automation and have a great analaytics insight.
Slick intent-based audiences for variety of marketing uses
What do you like best about the product?
The ability to create as many intent-based audiences based on specific filtering and criteria is most beneficial.
What do you dislike about the product?
Sometimes we have issues syncing audiences with LinkedIn properly.
What problems is the product solving and how is that benefiting you?
We are realizing specific audience segmentation for personalization and targeting across content syndication, display ads, website personalization, and broader ABM efforts.
Great platform to find warm sales leads
What do you like best about the product?
It's great to see who is looking actively on my company's website
What do you dislike about the product?
The data can be inaccurate as some "trending" prospects are retired or haven't been working at the company for years
What problems is the product solving and how is that benefiting you?
Finding which accounts to spend the majority of my time to prospect.
Recommendations to others considering the product:
It's great for mid-large sales organizations to find extra leads.
Excellent Support, Good Coverage.
What do you like best about the product?
Our Customer Success Manager Matt is the best CSM I have worked with, and our Tehcnical Account Manager Anantha is great as well. An absolute pleasure to work with, and are quick to solve any problems/challenges that arise.
What do you dislike about the product?
Only reason it's a 9 rather than a 10 is the data coverage in Europe is not the best.
What problems is the product solving and how is that benefiting you?
Using InsideView to enrich our leads, both providing our Sales team with more information and getting more data points for deduplification and routing.
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