Demandbase
DemandbaseReviews from AWS customer
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Most spontaneous and tranformational tool for marketing and sales data
What do you like best about the product?
I like its dashboard and the UI, are so unique, and everything is arranged correctly and showcased in the best way. Its tracking feature is fantastic; it helps you keep an eye on every account and what is being done in this, and keep track of the communication with clients. The software also allows you to manage and store the content of your account. Its unique tools and features help you find the most genuine customers, and you can contact them, allowing you to target more and more audiences toward your business.
What do you dislike about the product?
The software does not support integrating or importing customers' contact details from other-party applications, i.e., you cannot integrate third-party applications easily. Sometimes due to heavy data imported into this software, the processing and workflow speed of this software gets affected.
What problems is the product solving and how is that benefiting you?
All purchase and accounts data management has been easier with this software. Our accounts management staff is using it, and they are happy as they can complete their tasks on and on time, and this software is saving a lot of their time for doing other beneficial work for our company.The software and its features are more helping in focusing on the sales.
Demandbase is an excellent tool for B2B monitoring and targeting.
What do you like best about the product?
Demandbase features a clean interface through which to deftly track how accounts are engaging with your website. As an administrator, it is very easy to set up unique views for all of the individual stakeholders and groups in your organization. Generated insights are clean and simple to understand, and the number of integrations with other systems makes Demandbase a plug-and-play part of your stack.
What do you dislike about the product?
The reporting interface could stand to be a bit more intuitive. There is a fair degree of hunting to be done when learning where the various metrics sit within Demandbase's interface. This could be mitigated if the data export and API connection for Demandbase came at a more affordable rate, but alas, that service bears a significant entry cost and stands outside of the standard license.
What problems is the product solving and how is that benefiting you?
Demandbase solves the classic conundrum of how to best target accounts - the which, who, and how. Through its Orchestration product and easy-to-use selectors, the user can create complex, engagement-driven audiences in a matter of minutes and port them out to every channel needed.
Helping Marketing & Sales teams become more Efficient with Data
What do you like best about the product?
The Demandbase ABM/ABX Cloud was implemented in order to help make the marketing and sales teams more efficient. Because of Demandbase, we have been able to define our ICP, develop key target accounts, distribute those accounts via data, and efficiently market to them. Because of this, we have seen an increase in average deal size and total deals won, a decrease in time to close, and an increase in retention rates.
What do you dislike about the product?
The Demandbase ABM/ABX Cloud requires time to train and implement so be prepared for that. It also requires buy-in from all stakeholders, so make sure to have buy-in and work to consistently train/inform them.
What problems is the product solving and how is that benefiting you?
The Demandbase ABM/ABX Cloud allows us to better understand which accounts to target across marketing and sales. From this, we are able to save time, market and sell more efficiently, and increase retention rates to help grow the business.
DemandBase's increased audience reach
What do you like best about the product?
The most effective approach to engaging individuals The customer support team at Demandbase goes above and beyond to answer our queries, learn about our business, and fix any potential technical concerns. The Platform functions as claimed and has proven essential in giving us a more sophisticated insight into our target audience's motives and activity levels.
What do you dislike about the product?
It might be more focused on sales. Many details are more pertinent to marketers than salespeople—few contacts with particular individuals. Individual accounts make up the remaining.
What problems is the product solving and how is that benefiting you?
Prospecting, acquiring new information, and generating recent conversation and email topics This helps expand prospects, making me more money and allowing me to reach my quota.
ABX Manager Approved
What do you like best about the product?
Everything. I've used Terminus and it is lacking in critical ABM features and capabilities, such as customizable intent keywords, reporting, sales insights, effective advertising, module communication and ABM-knowledgable employees. Demandbase IS the leading ABM platform for a reason - Because they get it. They truly understand ABM principles and best practices, and they built their platform to align with those principles and best practices. They follow ITSMA principles more closely than any other platform and ITSMA is the organization that "invented" ABM. Demandbase is more than just a platform. Demandbase is your ABM strategy partner. Their employees are very knowledgeable; they train sales in ABM best practices which helps them work smarter; they train the marketing team on ABM principles to help them better reach their target accounts, and they help ensure close alignment between marketing and sales. The platform itself is very intuitive and designed with the user in mind. I've also evaluated 6sense and Rollworks and neither company comes close to beating Demandbase, especially when it comes to ABM knowledge and expertise. Again, Demandbase is the leading ABM platform and partner for a reason.
What do you dislike about the product?
Just like any technology, Demandbase isn't perfect. The platform has glitches from time to time, and could use some improvements regarding how it consolidates account records from Salesforce. The inability to pull metrics from intent, engagement and advertising into a single report is frustrating, however I know Demandbase is working on this integration. In addition, the user permissions aren't quite granular enough, which is something else I know they are working on improving.
What problems is the product solving and how is that benefiting you?
Customized intent data - Using our keywords such as products, services and competitors. This is an invaluable feature that should be a priority in any ABM platform. It is incredibly helpful for marketing and sales and helps inform personalized content and advertising. In addition, the pipeline predict and qualification scores are also very helpful, especially for sales, so sales can really focus on the accounts that matter in that moment. Especially when those scores are layered with engagement and intent data. It's a winning formula for success and it's easily seen, accessed, understood and actionable without much effort.
Demand is great for marketing insight
What do you like best about the product?
getting insights into the web activity for my leads
What do you dislike about the product?
Demandbase doesn't always give you the name of an individual within an account
What problems is the product solving and how is that benefiting you?
Getting real market insights into my account base
Demandbase for Quality Prospecting
What do you like best about the product?
The weekly report I get sent on Sundays has been extremely helpful to get a good snapshot to start my week.
What do you dislike about the product?
Although the snapshots are helpful, about half of the accounts are already current customers and not true prospects.
What problems is the product solving and how is that benefiting you?
It has helped me gain intelligent insight into what information may be relevant to send to prospects to better pique their interest.
The insight I gather from demandbase is top notch
What do you like best about the product?
I like the weekly snapshot I receive in my email every week. Quick highlights of top new contacts.
What do you dislike about the product?
The only downside would be the amount of data available. It is a blessing and curse. Data is good but sometimes there is too much info to sort through.
What problems is the product solving and how is that benefiting you?
Demandbase gives me quick insightful data on potential prospects and new customers.
Great tool
What do you like best about the product?
Inteactiveness of the tool and the Demandbase One UI
What do you dislike about the product?
There is nothing much as of now, as I recently started using this tool for ABM. On the data side, i have some doubts on the data accuracy.
What problems is the product solving and how is that benefiting you?
Building an account list and running campaigns for them
Demandbase - All-in-one ABM Suite
What do you like best about the product?
Demandbase has a robust full stack and considerably a game changer tool for the B2B buying journey
Demandbase ABM Platform helps
- Target the specific accounts to pursue,
- Provide engagements insights
- Empower Account-based marketing
Demandbase ABM Platform helps
- Target the specific accounts to pursue,
- Provide engagements insights
- Empower Account-based marketing
What do you dislike about the product?
DB can explore Individual-level data insights.
What problems is the product solving and how is that benefiting you?
Identifying the right buying signals and the right time
In-built Audience bucketing
Personalized messaging by accounts and functions
In-built Audience bucketing
Personalized messaging by accounts and functions
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