Demandbase
DemandbaseReviews from AWS customer
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Great for getting names, data points need updating
What do you like best about the product?
Insideview is wonderful for finding accounts and their integration with salesforce is super helpful. It sits in SalesForce and from there you are able to search for more contacts, update account, see news & insights, etc. Additionally, you can go outside of SalesForce to InsideView to prospect for more accounts.
What do you dislike about the product?
There is no such thing as perfect data, which we understand, but InsideView often has people that are no longer with company, wrong email, wrong phone number, etc. The accounts themselves are great but I typically struggle with their accuracy of contacts and have to use other sources like Sales Navigator to verify contact info.
What problems is the product solving and how is that benefiting you?
Lead generation, I am able to prospect through InsideView for new accounts and also search for new contacts for existing accounts.
Easy to add accounts
What do you like best about the product?
I like how easy it is to find and add accounts to my CRM system
What do you dislike about the product?
The info can be bad sometimes but that is expected with any system
What problems is the product solving and how is that benefiting you?
Finding and adding prospects to sell our services to
Recommendations to others considering the product:
If you need a product to easily find prospects this is for you
Ok tool - better ones available
What do you like best about the product?
We use their tools Enterprise and Target. Once you get the data into your CRM (which is a process) we have had decent success with converting them from cold leads to warm leads to opportunities. The SFDC Tile is really nice that lays within SFDC.
What do you dislike about the product?
This tool is NOT a direct integration to SFDC, especially for Target. if you do not use leads as your leading record (we use contacts then convert to leads then to opps) mass adding lists is very cumbersome and time consuming. As of today, you have to export the list and data to an excel file and do a manual v lookup function to de-dupe the data. When we were sold the tool they told us it was directly integrated - It is NOT for contacts.
As with any data cleaning tool, they have a lot of wrong data points: email, account name, website, etc. If you are able to clean past that, they are good contacts and we have had success.
As with any data cleaning tool, they have a lot of wrong data points: email, account name, website, etc. If you are able to clean past that, they are good contacts and we have had success.
What problems is the product solving and how is that benefiting you?
Growing our CRM and finding warm leads which turn into opportunities
Recommendations to others considering the product:
We evaluated Zoom Info, Discover Org, and InsideView - If I could go back, I would purchase Zoom Info
Great for sales prospecting
What do you like best about the product?
I really like how easy it is to integrate the data over to SalesForce
What do you dislike about the product?
A lot of the time it doesn't have email info for contacts
What problems is the product solving and how is that benefiting you?
Building lists for cold calling is very easy and fast for us now
Recommendations to others considering the product:
Use the list building feature to mass import based on SIC code
No-brainer for ABM Marketing
What do you like best about the product?
With Engagio, you have the ability to segment audiences and capitalize on your marketing efforts. The playbook allows for mass personalization by customizing outreach to key accounts. For an organization leveraging an ABM strategy, a platform like Engagio is a must
What do you dislike about the product?
Capabilities to view a variety of accounts at a glance are limited, but I know this is an area of focus for the Engagio team
What problems is the product solving and how is that benefiting you?
Target outreach to key accounts. Engagio has saved our team money by allowing a strategic approach for engagement while streamlining our Business Development team's efforts.
Excellent Tool
What do you like best about the product?
Account Based targeting, resulting in personalized interactions eventually resulting in more sales.
What do you dislike about the product?
New changes on Engagio often hamper work.
What problems is the product solving and how is that benefiting you?
Bigger wins, Sales and marketing alignment, Improved customer experience
Recommendations to others considering the product:
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Provides lot of companies, but the data they provide for contacts/individuals seems lacking and date
What do you like best about the product?
The search feature is what I like best about the tool. It allows you to find companies based on certain criteria such as industry, size, and location, making it easier to find potential prospects.
What do you dislike about the product?
I dislike the data they give for the contact/individual. They tend to lack emails, proper phone numbers, and many of the contacts they provide seem to no longer work for the company they are listed at.
What problems is the product solving and how is that benefiting you?
They provide large lists of companies that meet our specific target market without having to spend large amounts of time to research them.
Recommendations to others considering the product:
They can give you large lists of companies that you want to target, but if the data, phone numbers, emails, and contacts are all old and dated, you have to do secondary research using things like LinkedIn to find accurate/current employees.
Tons of interesting features
What do you like best about the product?
One of the things I found very interesting is the target account activity. Being able to see how our campaigns impact is not only important but also easy to improve or change based on the results. Also, the weekly reports and basically all the analytics are awesome. A must-have for every professional in the field.
What do you dislike about the product?
Lacks support to a ton of mobile applications. I think it should be a little more up to date in that aspect.
What problems is the product solving and how is that benefiting you?
I used the integration it has with Salesforce. One of the best features that I found on the platform.
Recommendations to others considering the product:
There are lots of features that you should consider before making your final decision, but it's definitely a platform that you should give a try.
Teller Intern
What do you like best about the product?
It allows me to quickly and easily see the engagement of prospects and customers through marketing initiatives and web engagements
What do you dislike about the product?
I would really love to have a more informative email summary. It tends to be a little light on the details and it would be great if it could provide more contact information.
What problems is the product solving and how is that benefiting you?
Prospect Engagement detail that I wouldn't otherwise have.
Recommendations to others considering the product:
Prospect Engagement detail that I wouldn't otherwise have.
A great ABM platform that is only getting better
What do you like best about the product?
I love the new interface that allows access to all of the tools that Demandbase offers in one place. I'm very excited to see all of the innovations coming down the pike.
What do you dislike about the product?
Most of the issues that I have with the platform are being addresses in future releases. The product team has been incredibly responsive in developing solutions for any of the few minor issues that I've had.
What problems is the product solving and how is that benefiting you?
Demandbase provides an incredibly accurate way to target and measure at the account level. Their new intent based targeting could be a game changer in ABM efficiency and effectiveness.
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