Demandbase
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ABM Software that gives essential insight and analytics into your prospects.
What do you like best about the product?
The lead-to-account matching is such a great tool for SalesForce users. It is something that was totally impossible before and this a great workaround. Helps with both reporting and creating new leads.
What do you dislike about the product?
Engagio is missing some features as it is a relatively new software - would be great if even more information was able to be accessed via the SalesForce module, as this is the go-to for our reps rather than entering the actual program, which can be somewhat complex.
What problems is the product solving and how is that benefiting you?
We are able to see deeply into which accounts are engaging with our brand at a level we have never been able to before - this gives us new avenues into utilizing these insights. Benefits-wise, Engagio is useful on both the Sales and Marketing-side, and helps the two departments meet come to similar conclusions on accounts.
Recommendations to others considering the product:
Learn as much as you can from your CSM and don't be afraid to ask questions. the more features you can learn about, the better.
Engagio Review
What do you like best about the product?
My favorite part about Engagio is how it keeps you accountable every step of the way. Most notable their emails catch me up to speed on my accounts quickly!
What do you dislike about the product?
It took me a while to get the hang of it, but the sales force integration was extremely helpful in mitigating the learning curve.
What problems is the product solving and how is that benefiting you?
Engagio has helped me become a more informed and efficient producer.
Powerful Tool
What do you like best about the product?
An an early adopter of ABM I think reporting is slowly becoming my favorite part of the platform.
What do you dislike about the product?
The missing opportunity on pausing-playing different plays to accounts.
What problems is the product solving and how is that benefiting you?
We never really measured engagement as a core metric for the revenue team until we changed our internal processes and of bought the tool, so that is a huge improvement for us internally!
Competitive Information
What do you like best about the product?
Engagio has allowed me to discover leads days in advance. The competitive information and insights provide me with the prospects interest level.
What do you dislike about the product?
Not much now. Once my reports were corrected, all the information has been accurate.
What problems is the product solving and how is that benefiting you?
It helps me align the clients interest level and helps me decide when to push and when not to. It also provides me with better insights at the contacts within the prospects company.
Recommendations to others considering the product:
Double check for duplicate information.
A great ABM tool with improving capabilities
What do you like best about the product?
I love the engagement minute attribution and that it can be customized by persona, activity type etc.
What do you dislike about the product?
We created a second line of task detail to connect from Salesforce and it does not pick it up. It would be great if Engagio could pick up custom task fields.
What problems is the product solving and how is that benefiting you?
Engagio has helped us look at our engagement with our target customers over various time periods and even allowed us to roll up children into parents.
Recommendations to others considering the product:
I highly suggest this tool!
Real Insights that Convert
What do you like best about the product?
Engagio is one of my tools that I cannot live without. The real time insights into prospect accounts and how they interact and engage with our company is so valuable! Probably one of my top 3 favorite tools to use.
What do you dislike about the product?
Their isnt anything to dislike. The platform is accurate in providing its data and it helps us convert more customers. Deeper insights might be valuable but overall the breath of information the solution captures is super helpful.
What problems is the product solving and how is that benefiting you?
We wanted to have greater insights into how prospects are engaging with us through various marketing touchpoints. That combined with detailed data helps us to close more customers -faster!
Recommendations to others considering the product:
Dont consider it, get it!
Engagio gives today's sales professionals an edge.
What do you like best about the product?
Engagio helps me understand exactly which contacts are warm for outreach and enables insight to all correspondence history through automation vs CRM records. My prospects appreciate that they do not need to repeat themselves.
What do you dislike about the product?
Nothing stands out in particular, but an area for improvement that would have immense upside is shrinking the weekly reports to daily. If real-time is possible, that would be insane.
What problems is the product solving and how is that benefiting you?
More effective and relevant prospecting - not having to rely on tribal knowledge and tracking down previous sales reps for insights on who is who and what is what for context.
Also says us from record keeping which no salesperson wants to do (or does).
Also says us from record keeping which no salesperson wants to do (or does).
Recommendations to others considering the product:
I think this product is a must - serious ROI for your sales organization.
Probably not using Engagio to it's full potential
What do you like best about the product?
We get weekly emails with our most engaged customers and prospect - super helpful to see what accounts are the most engaged
What do you dislike about the product?
At least the way we use it, it doesn't necessarily help you target accounts. Rather, it just shows you what accounts you are targeting and where your message is resonating the best. At least for me, most of my engaged accounts are one's that I'm already actively prospecting
What problems is the product solving and how is that benefiting you?
We are solving the problem of not knowing who is interested in our product but hasn't necessarily reached out yet. We are also solving the problem of seeing who our messages are resonating the most for.
Recommendations to others considering the product:
If you are new company trying to target specific accounts, this is the best product to see how that message is resonating (and being shared) with those accounts
ADR
What do you like best about the product?
helpful insight. i find the right people. makes getting meeting pretty easy. i really love it. its great
What do you dislike about the product?
hard to remember to visit. i lose track of thngs
What problems is the product solving and how is that benefiting you?
right prospects to reach out to
Recommendations to others considering the product:
keep it going
review
What do you like best about the product?
I like how I can use this to see who views my company website
What do you dislike about the product?
I disliked how there are too many numbers sometimes
What problems is the product solving and how is that benefiting you?
I am trying to track my prospects and where the material I market to them leads to,
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