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I love Engagio!
What do you like best about the product?
Easy to see activity for customers and prospects so you reach out to people at the right time.
What do you dislike about the product?
Honestly nothing, I can't think of anything missing or any recommendations for a feature enhancement.
What problems is the product solving and how is that benefiting you?
Tracking engagements - you can email and call all day long but without this tool I can't see what content someone is engaging in. I've been able to revive old opportunities just by reaching out in regards to Engagio tracking.
Recommendations to others considering the product:
Very useful tool
Very Useful!!
What do you like best about the product?
I love the chart integration on Salesforce...It's really powerful to know the momentum of engagement that an account has over time.
What do you dislike about the product?
This could just be a routing error on our part, but sometimes engagio alerts do not always go to the appropriate person. We'll occasionally have to forward alerts to each other.
What problems is the product solving and how is that benefiting you?
With Engagio we are doing a much better job at identifying 'hot' accounts, and reaching out to them in a timely manner.
Recommendations to others considering the product:
They will do a great job at working with you to make sure the platform works for your company's specific needs, and that level of customization is both very rare and very valuable for us. Thank you!!
Valuable tool for launching ABM
What do you like best about the product?
As a marketer, Engagio ABM Platform helps us make recommendations to sales on what accounts they should focus on. It also helps us measure our success in ABM programs we are running. We can see changes in engagement throughout time and the impact of targeted campaigns.
What do you dislike about the product?
More trining materials would be helpful to teach sales to use the tool.
What problems is the product solving and how is that benefiting you?
The problem we are solving with Engagio ABM Platform is visibility in to how successful out ABM programs are and determining where we are lacking. It helps us identify the "low hanging fruit" to see which accounts are interacting with us the most and it also helps us identify the accounts that have minimal engagement. When looking at the accounts that Account Executives are marking at "Target Accounts" and we see that there is low engagement, we can brainstorm how to engage those accounts with using different tactics.
Love this product
What do you like best about the product?
Clean and concise, easy to digest information that allows me to prospect effectively
What do you dislike about the product?
I really don't have any complaints as I love that I am able to see how people are engaging and morph that into data that matters most to me.
What problems is the product solving and how is that benefiting you?
Effective prospecting to hit warm leads instead of cold
Great tool for ABM and Enterprise Sales Orgs
What do you like best about the product?
Strong insight into Domains trafficking your website. Especially if you have multiple products or a broken out website, you can quickly ascertain what these companies are researching in to - or if your outbound messaging is resonating and what type of research behavior it drove.
What do you dislike about the product?
I wish I was able to identify users better. Currently, they need to open a marketo email - but I find those often go to spam due to mass-email policies at companies. If I was able to custom create a link for an individual for 1:1 outbound email, then have that user tagged so we can identify what they were interested in on-site - that'd be HUGE.
What problems is the product solving and how is that benefiting you?
I'm able to refine my outbound focus, and identify customers that are in-market, or about to be in-market for our solutions.
Using Engagio to track lead activity
What do you like best about the product?
The best feature of Engagio is that it integrates directly into Salesforce. The ability to quickly view when leads and prospects are engaging with content from the company website or emails being sent. Engagio quantifies it and create easy to understand visuals that can alert you to active leads in order to better prioritize our sales activities!
What do you dislike about the product?
The one thing that I dislike is that minutes tracked and counted include emails that may have got deleted 5 seconds after opening as well as it tracks and includes the time spent unsubscribing from communications. These things cloud the true engagement and has to be scrutinized carefully so that we aren't mislead by a high volume of unsubscribers as active and engaged leads/prospects.
What problems is the product solving and how is that benefiting you?
That biggest benefit is to help us prioritize accounts that are actively learning and seeking our solution
Engaged Quick
What do you like best about the product?
I love how Engageio helps me find the person that hasn’t been engaged with our website the most.
What do you dislike about the product?
Dislike how long it takes to load reports. I get it - a lot of data however it’s almost unacceptable.
What problems is the product solving and how is that benefiting you?
Solving the problem of being able to find the right and most relevant stakeholders.
Biggest benefit from this is quality messaging and much shorter deal cycles.
Biggest benefit from this is quality messaging and much shorter deal cycles.
Recommendations to others considering the product:
If your team is looking to break into some strategic accounts, Engageio helps you target the right and “engaged” folks which ends up saving a lot time when shooting some outreach.
Engagio for SDR
What do you like best about the product?
I think that Engagio's ability to give insight into what accounts are looking at our content gives me a leg up in prospecting
What do you dislike about the product?
Sometimes it is hard to understand what is being viewed and by who. I understand that they want anonymity but some better labeling/granularity of content would be nice
What problems is the product solving and how is that benefiting you?
Helps me prioritize accounts and organize my outreach processes
Recommendations to others considering the product:
Make sure to utilize not only your own views, but the views of the reps you support and the territory in general.
Helpful, but not a problem solver
What do you like best about the product?
The ease of use, and seeing how contacts are interacting with the information.
What do you dislike about the product?
Gets a little dry, movement can seem stale and metrics for engagement seem to overlap a lot.
What problems is the product solving and how is that benefiting you?
It helps cold-calling efforts to see who is engaged and it is information i can leverage while calling new contacts.
A well managed platform to get an overview of your target accounts
What do you like best about the product?
Engagio ABM platform lets us know most busy accounts looking for our platform. It helps us to locate what our targetted accounts are searching for and helps us to strategize our work.
What do you dislike about the product?
It only gives account level overview, however, if we could get a contact level overview we can segment our work.
What problems is the product solving and how is that benefiting you?
Engagio ABM platform lets us know most busy accounts looking for our platform. It helps us to locate what our targetted accounts are searching for and helps us to strategize our work.
Recommendations to others considering the product:
Try to track contacts of people whose activity is getting tracked as account.
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