Branch Deep Linking & Attribution
Branch MetricsReviews from AWS customer
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Good for measuring app traffic, but buggy and doesn't integrate well with our vendors.
What do you like best about the product?
The ability to customise the user journey
What do you dislike about the product?
Bugs - doesn't always do what it's meant to
What problems is the product solving and how is that benefiting you?
Branch supports us with creating measurable tracking links for app install campaigns, helping us attribute marketing activity to results.
Good product for deep linking
What do you like best about the product?
Easy and customer/business friendly - asy for developers to understand and integrated
What do you dislike about the product?
Nothing dislike. All are well document and easy for developers to understand and integrated
What problems is the product solving and how is that benefiting you?
Mobile attributions
Branch is a very good option for generating deep links on the go, supports custom urls too.
What do you like best about the product?
1. SDK is easy to integrate.
2. Configuration is simple.
3. Used almost on daily basis, has overall reports based on certain key type.
2. Configuration is simple.
3. Used almost on daily basis, has overall reports based on certain key type.
What do you dislike about the product?
1. All Quick links can't be downloaded at once.
2. Search function only runs loaded quick links not all.
3. There is no way to check report by particular link.
4. Customer Support doesn't help much.
2. Search function only runs loaded quick links not all.
3. There is no way to check report by particular link.
4. Customer Support doesn't help much.
What problems is the product solving and how is that benefiting you?
1. Generating deep links on the go.
2. Marketing : tie up with few agencies and can track clicks/installs etc through that agency on branch dashboard.
3. Overall which link is generating more clicks, installs etc. this helped us in placing advertisement in a better way.
2. Marketing : tie up with few agencies and can track clicks/installs etc through that agency on branch dashboard.
3. Overall which link is generating more clicks, installs etc. this helped us in placing advertisement in a better way.
Excellent customer service
What do you like best about the product?
Our customer support team from Branch is exemptional. Quick to respond, always willing to hold working meetings to solve issues or help us innovate effeciencies and improvements. The tools have been easy to implement and adopt for our teams.
What do you dislike about the product?
Organizational and search limitations within the dashboard have made auditing tasks a bit cumbersome. Would love to see the search features within the linkhub expanded to include exclusion filters and other utilities.
What problems is the product solving and how is that benefiting you?
Expediting the ability to deep link into our app. Utilizing branch allowed us to expand this capability quicker and easier, while speeding up TTM for deep link targeted communications to customers and business partners. The security of fallback URLs and available redirects has also assisted in improving our UX for these communications.
Branch as an effective mobile link creation and tracking software.
What do you like best about the product?
Branch has been very helpful in creating essential links for mobile tracking such as app installs, link clicks, etc. It is easy to implement for multiple campaigns and for different channels of communication. It can be frequently used for multiple requirements such as link tracking, link creation, improving conversions and more.
What do you dislike about the product?
The link search filter of the software needs to be improved to find old links created in the past.
What problems is the product solving and how is that benefiting you?
Branch has helped solve the problem of link tracking, as all the insights related post the link creation is all available on the Branch dashboard and interface itself.
Niche MMP with a fair offer
What do you like best about the product?
Branch has a quite easy interface to retrieve basic data and draw reporting.
It has a shared channel with us where we can ask unfiltered question to our technical success manager, who is very helpfus to address those
It has a shared channel with us where we can ask unfiltered question to our technical success manager, who is very helpfus to address those
What do you dislike about the product?
It doesn't have a comprehensive industry data points that we can compare.
More than expected data issues in our API.
SDK integration prone to have issues
More than expected data issues in our API.
SDK integration prone to have issues
What problems is the product solving and how is that benefiting you?
We attribute Installs and Opens events in the APP space through Branch to the relevant channels. We use Branch to calculate ROI and APP performance
Great products and support
What do you like best about the product?
- I love Branch has integration with so many partners that's also used by my team. Makes it so much easier for data collaboration.
- The deeplinking and attribution solutions work great together.
- Branch's account support as well as the general support team responds very fast to our question (within a day) and are very helpful.
- The deeplinking and attribution solutions work great together.
- Branch's account support as well as the general support team responds very fast to our question (within a day) and are very helpful.
What do you dislike about the product?
Some of the documentation is out of dated. Would be to great to see the help page gets updated more often.
What problems is the product solving and how is that benefiting you?
solves for MAI attribution and provides campaign level details for paid marketing
Best MMP ever
What do you like best about the product?
I've been using Branch for over five years, and it has been an indispensable tool for our mobile measurement needs. The platform's robust features and seamless integration capabilities have significantly enhanced our ability to track and analyze user engagement. The support team is always responsive and helpful, making the overall experience even better. I highly recommend Branch to anyone looking for a reliable and comprehensive mobile measurement partner.
What do you dislike about the product?
While Branch offers excellent features, one area that could use improvement is the implementation process. I found it quite challenging and time-consuming to set up initially. The documentation, although comprehensive, can be overwhelming for those who are not as technically inclined. Simplifying the setup process would make the platform even more accessible and user-friendly.
What problems is the product solving and how is that benefiting you?
Branch helps me understand how to attribute results on the channel/ campaign level
Powerful suite of products
What do you like best about the product?
Journey Banners, QR code quick links, Ads & Email integrations have all been valuable in helping driving App installs, engegement and e-commerce.
What do you dislike about the product?
Integrations with some third party partners can sometime be tricky, although overall support of major providers is solid.
What problems is the product solving and how is that benefiting you?
Converting mobile web users to app customers, increasing installs, revenue attirbution from various channels.
Customer Support and Branch Partner Dashboard is something which is amazing.
What do you like best about the product?
Branch Customer Query Resolution and Partner Dashboard I enjoy the most, very transparent and easy to understand.
What do you dislike about the product?
If Branch Parnter dashboard has feature like exporting raw logs or events logs, that would have been great.
What problems is the product solving and how is that benefiting you?
As we have quite a few advertiser on Branch, the partner dashboard help us to see the current integration status and checking on the performance of the campaign. It help us to optimze the campaign to meet our KPIs
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