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    Sumukh S.

The Best Platform for Customer Analytics Insights

  • December 26, 2025
  • Review provided by G2

What do you like best about the product?
It is the best platform to understand customer analytics, that's the main thing which I like about WebEngage. They have good customer support and they are very easy to integrate with all the apps.
What do you dislike about the product?
It takes a bit longer time to create customer segments, sometimes i end up waiting 15-30 minutes (depends on the customer base) to create a customer segment and download it.
What problems is the product solving and how is that benefiting you?
It is giving a detailed breakdown of customers database into multiple micro segmentation, which is helpful for us to understand our customers better.


    Jeevanand S.

Impressive Platform with Outstanding Support

  • December 25, 2025
  • Review provided by G2

What do you like best about the product?
WebEngage Black has truly impressed me. In addition, I am very satisfied with the support I receive from the team.
What do you dislike about the product?
The user interface would benefit from a cleaner design, as it currently feels a bit cluttered. Additionally, I think there should be more flexibility available at the beginning of journeys.
What problems is the product solving and how is that benefiting you?
For me, the primary purpose of using WebEngage is marketing automation. I also appreciate how it allows for straightforward data analysis without needing to use SQL.


    Akshay K.

Powerful Segmentation and Analytics with Excellent Support.

  • December 21, 2025
  • Review provided by G2

What do you like best about the product?
I like the segmentation part, especially the live segment feature & refresh list. New analytics event dashboard, which i use everyday. it was very easy to switch from the previous tool to the webengage. Implementation was very smooth.

Last but not the least, great customer support.
What do you dislike about the product?
WebEngage missing the segment creation feature while setting up a campaign, instead, i have first create a segment, wait till its finished and then set up the campaign.

It could helpful if webengage team integrate it in the coming days.
What problems is the product solving and how is that benefiting you?
The WebEngage is very helpful for the customer retention, our retention used be around 28-32%, past month we crossed 38%.


    Gokul r.

User-Friendly Interface and Effortless Campaign Management

  • December 21, 2025
  • Review provided by G2

What do you like best about the product?
UX/UI is very friendly.
Can see all the details of campaigns in one place.
Campaign excuation is very easy
customer support is good
What do you dislike about the product?
Webengage has so many Features, Which many users are aware off.
They need to educate users about it.

They need to speak more about there product
What problems is the product solving and how is that benefiting you?
Journeys are the main features that I was using WebEngage for


    Apparel & Fashion

Great UI and Analysis feature.

  • December 21, 2025
  • Review provided by G2

What do you like best about the product?
Making campaigns and recycling bin feature and Analysis.
What do you dislike about the product?
Sgementation takes time. Can be improved.
What problems is the product solving and how is that benefiting you?
Tracking user attributes and help in making personalization.


    Savy P.

User-Friendly Interface and Outstanding Support

  • December 20, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate the user-friendly interface and the quick, responsive support.
What do you dislike about the product?
At the moment, nothing specific comes to mind, but I am interested in finding a more affordable alternative to Sinch.
What problems is the product solving and how is that benefiting you?
We have implemented some automated journeys that help reduce our reliance on agents for follow-ups, while also ensuring that there are no missed follow-ups and that business revenue remains unaffected.


    Satwik G.

Outstanding Support and Game-Changing AI Features

  • December 20, 2025
  • Review provided by G2

What do you like best about the product?
Super responsive CS team. The new AI opportunities feature helped us figure out gaps in our GTM strategies.
What do you dislike about the product?
Nothing much, we could definitely change the fonts though!
What problems is the product solving and how is that benefiting you?
Right place, right time works like a charm - especially in a quick commerce setting like ours - WE enables it for us


    Paras G.

All-in-One Platform for Personalized Campaigns and Actionable Insights

  • December 18, 2025
  • Review provided by G2

What do you like best about the product?
WebEngage brings customer data segmentation, and engagement tools into one platform, making it easier to run personalized campaigns and clearly see what is actually driving user actions.
What do you dislike about the product?
The interface and setup can feel a bit complex at first, so it takes some time for new users to get fully comfortable with all the features.
What problems is the product solving and how is that benefiting you?
WebEngage solves the problem of fragmented customer data and inconsistent engagement by unifying insights and communication in one place, which helps us personalize outreach better and make smarter, faster marketing decisions.


    Manu Y.

Effortless Integration and Powerful Features for Developers

  • November 28, 2025
  • Review provided by G2

What do you like best about the product?
The Ease of Integration is a lifesaver. It’s incredibly developer-friendly: I just added the SDK dependency, created a single helper class to wrap the initialization, and that's it. The service handles event flushing and data syncing flawlessly in the background. The Ease of Use of the dashboard is also great for debugging; I can verify if the events I'm triggering in code are actually reaching the server in real-time. The Number of Features - especially the journey designer - saves me from writing complex backend logic to manage user states. I use this product frequently to monitor my app's event traffic
What do you dislike about the product?
The Ease of Implementation gets a bit tricky when customizing advanced UI elements. While the basic integration is smooth, styling the in-app notifications to match my app’s theme took some guesswork and wasn't straightforward. Customer Support is decent, but sometimes they struggle to answer deep technical queries regarding the SDK internals quickly. I also feel the documentation could be better for edge cases.
What problems is the product solving and how is that benefiting you?
WebEngage solves the headache of building and maintaining a custom notification infrastructure. As a developer, I don't want to write cron jobs or maintain a separate microservice just to send emails and push notifications based on user behavior. It benefits me by abstracting all that complexity: I just call a function to log an event like "Cart Added," and the platform handles the rest ~ retries, offline syncing, and delivery logic flawlessly. It literally allows me to focus on coding core product features rather than worrying about the plumbing of user engagement.


    Fabien D.

Powerful Multi-Channel Campaign Tool with Exceptional Personalization

  • November 14, 2025
  • Review provided by G2

What do you like best about the product?
This tool is very powerful in campaigns as it supports variety of channels like emails, SMS, WhatsApp and others.
It has great behavioral segmentation which allows personalized interaction with clients thus promotes high and quality engagement.
What do you dislike about the product?
New users finds it overwhelming since it is very feature-rich.
What problems is the product solving and how is that benefiting you?
This tool creates a centralized workflow where we are able to design cross-channels which helps orchestrate campaigns across all channels which is very tedious and time consuming when done manually.