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Great Product with the Support to back it up
What do you like best about the product?
Their customer support is fantastic. Whenever I have an issue they are quick to get it resolved. The product has simplified our lives and given us greater insight into our marketing spend. We spend across about 10+ channels at any given time. Funnel allows us to ditch the spreadsheet and the chore of pulling spend data from every channel every day.
What do you dislike about the product?
They don't have control over when channels update their APIs. For instance, we had an issue getting spend data from Pinterest for a while. Something tells me it wasn't negligence of Funnel's side but just Pinterest changing their API.
What problems is the product solving and how is that benefiting you?
The initial problem was to eliminate the daily chore of retrieving and summarizing our ad spend every day. One member of our growth team was responsible for this and the process was just awful. Funnel eliminated that chore and automatically pulls all the spend data into our DB. In addition, we have been more granular data we can report on and alert our marketing managers on which Ads have the highest ROAS.
Funnel = Simple set up
What do you like best about the product?
The support team is always willing to help. Besides of that, they can bring you better ways to tackle your problem using the Funnel features.
The capability to export data to BigQuery is amazing.
This new feature to implement custom dimensions is very useful.
The capability to export data to BigQuery is amazing.
This new feature to implement custom dimensions is very useful.
What do you dislike about the product?
There isn't an implementation to filter results on data explorer view.
It would be nice if I could use custom dimensions as an option in the rules to create a dimension.
It would be nice if the migration process could be run more frequently. Maybe add an option to run the migration process hourly.
It would be nice if I could use custom dimensions as an option in the rules to create a dimension.
It would be nice if the migration process could be run more frequently. Maybe add an option to run the migration process hourly.
What problems is the product solving and how is that benefiting you?
Gathering cost data from different ad platforms.
* Benefits
- The time consumed by our developers on creating our cost importers can be now used to develop new features on our site.
* Benefits
- The time consumed by our developers on creating our cost importers can be now used to develop new features on our site.
Recommendations to others considering the product:
If you want to save time and get excellent results, then use Funnel.io.
Automation at its best
What do you like best about the product?
The ease of use combined with the time we've saved from manual reporting and automatically exporting data to google sheets.
What do you dislike about the product?
There's not much to dislike. It just doesn't integrate with one of our small channels, but only because that channel doesn't provide the information we need to be able to get accurate data. But Funnel did try and integrate. It works with every other channel though.
What problems is the product solving and how is that benefiting you?
Automation. It was previously a very manual process of getting cost data by different channels and dimensions, now it's automated and flows into Google sheets. We went a step further and push that data into our own BI tool so we can see additional metrics based on our own data.
Recommendations to others considering the product:
Take the time to build out your own custom dimensions, it helps add granularity to reporting.
Solve all your problem with gatherig cost data from ANY source
What do you like best about the product?
- dimension mapping between Google Analytics and AdPlatforms (biggest pain for everybody who uses UTM parameters and would like to map data from Ad services to Google Analytics)
- great service - they really know how to do their job, you can trust them, that they can collect cost data from all systems you need
- greate support - do you have a problem? quick response, and quick reaction with a solution
- export all your data to the warehouse you prefer
- great service - they really know how to do their job, you can trust them, that they can collect cost data from all systems you need
- greate support - do you have a problem? quick response, and quick reaction with a solution
- export all your data to the warehouse you prefer
What do you dislike about the product?
When you have more country than you manage them separately. It is a minor disadvantage. (Funnel allow you to quickly copy your setting)
What problems is the product solving and how is that benefiting you?
We have a 20 different AdPlatforms in 4 countries - we need to automate gathering cost information.
We need to do reporting and use this data in other systems (CRM ...) Funnel alow us just connect GA and AdPlatforms and make greate accurate report thru Data Studio. And with BigQuery export we can use our data everywhere we need. It is time sever. And also they manage all the connection, so it is worth of money.
Funnel UI is very useful to manage a lot of complicated rules for dimension mapping - readable for non-programer. It can use Analyst or Marketing manager as well.
We need to do reporting and use this data in other systems (CRM ...) Funnel alow us just connect GA and AdPlatforms and make greate accurate report thru Data Studio. And with BigQuery export we can use our data everywhere we need. It is time sever. And also they manage all the connection, so it is worth of money.
Funnel UI is very useful to manage a lot of complicated rules for dimension mapping - readable for non-programer. It can use Analyst or Marketing manager as well.
Recommendations to others considering the product:
Do you have more than 5 AdPlatforms? Do you spend 1 day monthly be collecting cost data from them? Think about Funnel.io
Great product and great customer service
What do you like best about the product?
The client focus and product. They really try to help you out on each separate edge case.
What do you dislike about the product?
The product is still early stage I think, but they showed to be knowledgeable enough to tailor this product even further to the wishes of each customer and partner.
What problems is the product solving and how is that benefiting you?
(cost) reporting in spreadsheets is history. This saves a lot of time and human error doesn't have a chance any more
Such a timesaver!
What do you like best about the product?
Seamless and easy way to integrate ad spends across countless networks, and automatically produce reports. What used to take up to an hour to run now I can do in 10 minutes!
What do you dislike about the product?
Nothing - plus support responses are really quick and helpful so if there is an issue or error it's addressed quickly.
What problems is the product solving and how is that benefiting you?
Reporting across our business on marketing spends is so much easier now - pushing all the data into google sheets means we can present data studio reports to internal and external stakeholders without the pain of countless excel shreadsheets flying back and forwards.
Recommendations to others considering the product:
Give it a go on the free trial, and make sure you set up your custom dimensions. Use Funnel's excellent resources!
Funnel.io: Time-saving and easy to use
What do you like best about the product?
I like the interface and the one click-connect setups. It's very easy to use!
What do you dislike about the product?
I miss some data connections like full integration to Google Analytics, Search Console and Adwords.
What problems is the product solving and how is that benefiting you?
I save a lot of time since I know can have my aggregated reports and act on deviations really fast.
Great timesaver with simple setup
What do you like best about the product?
Ease of use, especially how easy it is to set up new connections to different data sources. Also very intuitive setup of dimensions to group data. Great and quick dashboards that makes it possible to get a realtime overview of all your marketing channels without any manual work.
What do you dislike about the product?
Detailed information on users/sessions from Google Analytics can not be imported.
What problems is the product solving and how is that benefiting you?
The best benefit is all the time we save on not mining data from several different systems and try to sum it up in Excel.
Recommendations to others considering the product:
If you spend way too much time collecting data from different advertising dashboards and summing it up in Excel then Funnel is a perfect fit for you. A great tool to get a realtime view of your marketing spend without any hassle.
Convenient & Useful
What do you like best about the product?
The support team you receive is great and very willing to help to make sure we're using the platform to its fullest potential. The setup is relative easy as well.
What do you dislike about the product?
Limited in some of the metrics that you can report on.
What problems is the product solving and how is that benefiting you?
Helps with reporting for our clients
Great for funnels, but sometimes hard to set up
What do you like best about the product?
Easy to make funnels and analyze flow of abandonment
What do you dislike about the product?
It is hard sometimes to initially set so that you can read it accurately
What problems is the product solving and how is that benefiting you?
Get more people down the funnel
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