Meltwater Suite
MeltwaterReviews from AWS customer
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Meltwater is a great tracking tool
What do you like best about the product?
The daily reports allow me to share news within our organization leadership team about relevant and significant news coverage. The recaps are also helpful, but I really rely on the daily updates. I recently needed some trend and coverage reports over a longer period, and Meltwater's support team was timely and thorough in their response to my request for generating a report.
What do you dislike about the product?
There are so many more features available today than when I first began using Meltwater. They require training and time to view webinars and videos. As a 1-person shop, it is often difficult to carve out the time needed to avail myself of the training tools.
What problems is the product solving and how is that benefiting you?
As a 1-person MarComm operation, Meltwater saves me time by feeding daily and weekly reports directly to my email - as opposed to forcing me to log into the application to view these reports. Time management is a huge issue for me, and Meltwater is a big time-saver the way I am currently using it.
Great and attentive customer service!
What do you like best about the product?
I greatly enjoy having a whole team from Meltwater to support us, because they each have their specialities. This compares to our previous vendor, who was just one person who might not have answers for us.
What do you dislike about the product?
Engage/publish app is glitchy. Notifications do not work. Did not have this issue with previous vendors.
What problems is the product solving and how is that benefiting you?
Strong analytics and alert emails. Great features for social media videos.
Good start to meltwater
What do you like best about the product?
I like how we can send out releases to a whole host of media at once, and how you can filter such lists.
What do you dislike about the product?
the loading takes some time, I also am confused on how to do a saved search.
What problems is the product solving and how is that benefiting you?
Reaching media contacts and seeing what media is talking about our org.
Powerful features but inconsistent application across the platform
What do you like best about the product?
As a media monitoring tool, Meltwater is fantastic. The Explore tool makes building queries, refining the results, and synthesizing insights shockingly easy. The Analyze and Monitor features make it a breeze to keep my finger on the pulse of brand mentions and industry updates moment-to-moment.
I use Meltwater for social media deployment as well, and their Engage tool has some extremely useful features that are missing from competitors like Sprout. There are also regular improvements to the platform -- in just a few months we've participated in a beta test for advanced approval workflows and seen multiple new sources for social listening integrated.
Our account team is also extremely attentive and ready to help with anything from tweaking boolean strings to configuring notification settings.
I use Meltwater for social media deployment as well, and their Engage tool has some extremely useful features that are missing from competitors like Sprout. There are also regular improvements to the platform -- in just a few months we've participated in a beta test for advanced approval workflows and seen multiple new sources for social listening integrated.
Our account team is also extremely attentive and ready to help with anything from tweaking boolean strings to configuring notification settings.
What do you dislike about the product?
The Engage tool has really strong architecture but doesn't make full use of it. Spotty integration of social listening data means some brand mentions aren't able to be funneled to the social media inbox. The publishing tool can be inconsistent with tagging other accounts while composing a post and we've run into occasional issues with posts not publishing to certain platforms. The problems aren't structural, it just seems like the tool is a little buggy and not working at its full potential. Getting those issues fixed with the engineering team can also be a hassle.
What problems is the product solving and how is that benefiting you?
As a social service nonprofit with a federation model (dozens of independently operating sites across 5 countries) working on a hot-button issue (homelessness), keeping tabs on everything that's being said about our sites and our brand is a challenge. Meltwater helps us find the relevant stories among all the noise and identify crises as they arise. It also helps us deliver communications strategy to our sites -- we can compile lists of journalists to reach out to, track regional mentions for them, and more.
It also serves as an all-in-one tool for owned public communications. We publish newswires and social media posts through Meltwater, and are able to gather extremely helpful data to improve those efforts.
It also serves as an all-in-one tool for owned public communications. We publish newswires and social media posts through Meltwater, and are able to gather extremely helpful data to improve those efforts.
The platform operators help simplify searches and narrow them down easily
What do you like best about the product?
The information dashboard and the ability to select relevant moments in the graphs to review them in a zoomed-in manner.
What do you dislike about the product?
The process of selecting mentions in bulk to tag them one by one. The AI tags work, but they could be improved.
What problems is the product solving and how is that benefiting you?
Brand health and identifying topics that could escalate into a crisis
Tons of analytics if you have the bandwidth to explore them all
What do you like best about the product?
The detail that you can capture is really impressive.
What do you dislike about the product?
There is so much data that if you don't have the time or resources to really explore it, some of the capabilities won't get utilized to their fullest extent. The learning curve can also be pretty steep.
What problems is the product solving and how is that benefiting you?
We use Meltwater to schedule and post on our social media channels, as well as pull reports and analyze engagement data.
Excellent service for value
What do you like best about the product?
It's an all in one shop for brand, PR, social, and more with a great team behind it!
What do you dislike about the product?
It's an expanding product, so things are understandably buggy or frequently updating.
What problems is the product solving and how is that benefiting you?
It's truly an all in one for my brand and communications team. There's little we don't use it for.
I enjoy using this platform for influencer marketing and social listening
What do you like best about the product?
I like being able to have influencer marketing and social listening in one place.
What do you dislike about the product?
Sometimes there are little updates, but over all I think it gets better with time.
What problems is the product solving and how is that benefiting you?
Sourcing influencers and comms with them is nice to have in one place.
Great user experience and customer team
What do you like best about the product?
The customer service team are helpful and informative. There's also a lot of courses and guides to help
What do you dislike about the product?
At the start, i received too many onboarding emails that made it difficult to prioritise.
What problems is the product solving and how is that benefiting you?
Helping us to consolidate 2 of our platforms, more cost effective and streamlined
Comprehensive, intuitive, great account management
What do you like best about the product?
Great interface- easy to use and get to grips with. Comprehensive insights which can be refined and personalised easily. Customer support great- always responsive.
What do you dislike about the product?
Limits to social insights (specific platforms).
What problems is the product solving and how is that benefiting you?
Automates daily media monitoring with insightful reporting which can be used both internally and for clients, too. Easily visualises data which makes reporting quick and easy.
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