Meltwater Suite
MeltwaterReviews from AWS customer
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Extensive, in depth tool for cross-functional use
What do you like best about the product?
Expion has extensive stream customization, report flexibility, calendar features, competitive metrics. These allowed us to customize what we monitored, keep an eye on industry content and open up our planning to the greater marketing teams.
What do you dislike about the product?
Not always the most intuitive. Sometimes I would hunt for a way to develop a specific stream. However, the streams have extensive settings and features you can refine, which adds complexity when you're new.
What problems is the product solving and how is that benefiting you?
Cross-team visibility - the calendar sorting by campaign and brand shows executives, marketing teams, sales teams, etc how we're distributing information.
Key user identification - we were consistently trying to filter out employee conversations versus customer conversations. Expion built this function in which helped immensely.
Competitive listening and metric monitoring - we were able to monitor competitor social accounts. We could see what topics they were discussing and how they were ranking against us.
Key user identification - we were consistently trying to filter out employee conversations versus customer conversations. Expion built this function in which helped immensely.
Competitive listening and metric monitoring - we were able to monitor competitor social accounts. We could see what topics they were discussing and how they were ranking against us.
The perfect partners for social business management!
What do you like best about the product?
I like the visual representation of the "stacks" features and that they can be customized. It truly is an ideal layout which allows me to see what I need to see. Our local users love the stacks layout as well; where as it gives them everything that they need pretty much at a glance. Being able to review local posts of multiple locations in a "real time" format helps me to be efficient with my time.
What do you dislike about the product?
My dislike are either very minor or out of control of Sysomos Expion. The first thing that I think could be improved is based on the technical glitches that happen due to a social channel's update or change. I would think that there would be a way to be proactive in this effort instead of being reactive; however both the technical and client representative teams are EXTREMELY responsive when these technical issues happen. The second thing I would like to improve would be the ability to export local users name & passwords. Since I have over 200 active local users, many of them lose their password, in which I have to resend it. Since I can't download a spreadsheet with all of my local users passwords, I have to keep a separate sheet which just doubles up my efforts. An internal system where I could pull a local user's password would be ideal.
What problems is the product solving and how is that benefiting you?
The business problem that we are solving is the high engagement of our local users with fans of our local pages. Our local users are creating highly localized content at a much higher rate, have become adept at using the mobile app to help with this initiative. Because our stores are embracing localized posts, we have had very successful organic engagement metrics, and look to improve across our system.
Recommendations to others considering the product:
I would highly recommend taking Sysomos Expion for a test drive. There aren't many social business management platforms that have the features that Sysomos Expion can offer and I know that anyone with a great number of local users would love the features that Sysomos Expion has that have defintely helped me to grow our social media presence!
Sysomos Expion is definitely worth every dime of the budget!
What do you like best about the product?
The monitoring capabilities hands down.
What do you dislike about the product?
The lack to promote a post or create an Ad.
What problems is the product solving and how is that benefiting you?
We solved the "too many chefs in the kitchen" issue. With the ability to group and sort all incoming information was truly helpful.
Recommendations to others considering the product:
Very Good Tool for beginners and veterans in eCommerce
Social Media, actually managed
What do you like best about the product?
I can easily oversee the other users posts, move things around to better positions/fill in holes. We've planned out some content for up to a year in advance, when it is general content.
What do you dislike about the product?
Having the analytics are not easily self-taught, was a bit frustrating at first, but they are very robust.
What problems is the product solving and how is that benefiting you?
We can easily distribute social media content across multiple regions, with multiple users contributing content, but all managed from one tool with easily viewable calendar.
Recommendations to others considering the product:
This is a great tool if you will have multiple people producing content for multiple social media channels and multiple accounts within a channel. I particularly like the ability to switch from content, to calendar review user usage and potential gaps in content distribution.
Great product to know what is said about your business online.
What do you like best about the product?
The service provided by the Sysomos team is great to add media sorces in order to track what is relevent to your business - influencer campaigns, for example. Easy to use publishing tool for Twitter. Powerful tool to know at a glance what is going on with your business and your competitors.
What do you dislike about the product?
Lack of features for Instagram and Facebook. Some news stories that show up in a Google search sometimes don't show up in Sysomos results while searching for the same keywords.
What problems is the product solving and how is that benefiting you?
It helps me in providing business intelligence to executives in my company.
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