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Difficulty finalizing contract that fit our size business. Nice account manager.
What do you like best about the product?
Our account manager was friendly and helped when she could.
What do you dislike about the product?
Signing the contract was difficult. Things that were promised weren't in the contract and then after we felt pressure to sign up for more.
What problems is the product solving and how is that benefiting you?
Media distribution on a wide level. Didn't have to do our own continuous searches for contacts and keep information up to date.
Recommendations to others considering the product:
Ask every question possible and make sure your exact needs for services will be met.
Meltwater has exceeded my expectations
What do you like best about the product?
The service I get from Bud Bosley, who is responsive to my requests.
What do you dislike about the product?
The media database is not up to date, which creates a disconnect between our news releases and the media. I have not generated as many media hits through the database as I desire and the tracking is easy, but sometimes it's inconsistent (from the old platform to the current platform).
What problems is the product solving and how is that benefiting you?
The benefits include showing my administration the value of media work by my faculty. Meltwater helps me validate a type of work that is hard to measure results.
Recommendations to others considering the product:
Before purchasing, make sure you are getting what you need. Make sure your goals and objectives are shared with Meltwater so they can help you get what you need. There are several great products. I signed a three-year agreement with Meltwater to help lower my annual cost. This contract expires next year and I will strongly consider keeping Meltwater. However, I will "kick the tires" on a couple new vendors that I met at the PRSA International Conference in Indianpolis because I liked what I saw from their presentations. Meltwater is a solid company, however, to partner with.
Meltwater - great media database and distribution system, but room for improvement
What do you like best about the product?
Ease of use for media database and news search, good WSIWYG distribution module.
What do you dislike about the product?
I'd like to be able to populate the database with proprietary information on reporters only available to me. I'd also like a stronger and more complete release distribution system, perhaps based on Drupal.
What problems is the product solving and how is that benefiting you?
Meltwater is essential for us to provide daily news clips; prepare, target and distribute news releases; and see how the releases were picked up.
Recommendations to others considering the product:
Learning curve is relatively steep, but with a lot of use it gets easier. It's a very deep platform with a lot of moving parts.
Meltwater offers a very helpful service
What do you like best about the product?
The dashboard
The team I work with, in particular Mallory has been very helpful and approachable
the ad value equivalency
The team I work with, in particular Mallory has been very helpful and approachable
the ad value equivalency
What do you dislike about the product?
I wish it did the AVE for all TV and radio too
What problems is the product solving and how is that benefiting you?
Ability to entice sponsors to our program
Identify new journalists to send our releases too
Identify alternative media opportunities
Identify new journalists to send our releases too
Identify alternative media opportunities
Recommendations to others considering the product:
I looked at 7 different options for media monitoring, analytics and influencer search and meltwater offered by far the best dashboard and service
Use Meltwater for media monitoring and media list building
What do you like best about the product?
It saves me a lot of time and headache to not have to worry about the media contacts being out of date. One of my favorite parts of Meltwater is that their team proactively updates the media contacts.
What do you dislike about the product?
I don't really have anything I dislike. There is a lot of work I need to do on my end to make sure I am using Meltwater to its fullest potential, but that doesn't have anything to do with the platform itself.
What problems is the product solving and how is that benefiting you?
We have discovered new focus markets - markets that have a very strong voice in the Memphis travel story.
Recommendations to others considering the product:
Meltwater does a lot of the work for you. It will save you time, which will end up saving you money. Due to the updated contacts in their system, I believe you will see far greater exposure than you would if you used other list building software.
Good insights and fairly easy interface
What do you like best about the product?
I really like Sysomos' capabilities in providing deep analytics
What do you dislike about the product?
A little hard to navigate at first, but you get used to it.
What problems is the product solving and how is that benefiting you?
Social analytics. Have enjoyed being able to compare campaigns
Recommendations to others considering the product:
I like Sysomos. Keep in mind Twitter is the most open with their information so most of the analytics are based on Twitter.
Great product, slightly expensive but good support
What do you like best about the product?
I like their media tracking tools and how easy it is to analyze data. The Meltwater team does a really good job of making sure they answer your questions. They assign a staff person to your account so the person you reach out to usually knows what industry you're in.
What do you dislike about the product?
The new platform takes some adjusting to understand where everything is, but once you do that it's great! I also wish you could customize the analytics charts like in the old platform. The new analytics tab works faster and looks great, however the colors are not customizable. I also wish the pricing was a bit more affordable.
What problems is the product solving and how is that benefiting you?
Ability to see what our competitors are doing in the media, what topics they are covering and who they are speaking to.
Meltwater
What do you like best about the product?
Price - very affordable compared to the alternatives. I think some of my coworkers use their reporting function, and are very pleased with it. One reason we signed up with them was a feature that allowed you to go back and search coverage retroactively - i.e., if you are pitching a new client and wanted to know the type of coverage they have had. However, I haven't had a chance to use this feature, so I don't know if it works or not.
The support staff is very willing and eager to help, but I still find the program hard to work with.
They do seem to pick up a lot of Twitter coverage. Doesn't seem like they pick up much from other channels (Facebook, etc.)
The support staff is very willing and eager to help, but I still find the program hard to work with.
They do seem to pick up a lot of Twitter coverage. Doesn't seem like they pick up much from other channels (Facebook, etc.)
What do you dislike about the product?
They DON'T monitor print or broadcast media in the basic service. (I believe you can get this for an add-on, but we went with Meltwater for the low price.) They're very weak on blogs. I honestly think they miss significantly more of my coverage than they pick up. For instance, I have 2 stories that ran last week - one in a print outlet with an online component, and one in a Mom blog. They didn't pick up any of it.
What problems is the product solving and how is that benefiting you?
Knowing when stories have run. They have picked up a few stories that I didn't know about, but again, they miss A LOT.
Also, I do think that some of my coworkers use them for reporting coverage per initiative.
Also, I do think that some of my coworkers use them for reporting coverage per initiative.
Recommendations to others considering the product:
Just do your homework (probably more thoroughly than I did)! Cost-savings is great, but if you get a lot of "traditional" coverage (magazines, newspapers, TV), BE SURE they are going to pick that up - I don't think it's in the basic agreemetn.
Meltwater News is Dishonest and a Scam
What do you like best about the product?
Decent media database of reporter information.
What do you dislike about the product?
Meltwater as a service platform isn't bad. I subscribed to Meltwater News for a full year at about $3,000. This gave me access to their media database which was relatively accurate. Some records were either out of date or not listed at all. But that wasn't my main complaint. No database can be 100% current or accurate.
My main complaint is with the fact that your annual account is renewed automatically for $3,000 unless you give official notification 60 days before your current agreement is up.
Yes, they include this language in the small print of the agreement, and bad on me for not carefully reading every line.
But in this day and age to force clients to stay for another year at such a high rate is unthinkable.
Stay far, far FAR away from Meltwater.
My main complaint is with the fact that your annual account is renewed automatically for $3,000 unless you give official notification 60 days before your current agreement is up.
Yes, they include this language in the small print of the agreement, and bad on me for not carefully reading every line.
But in this day and age to force clients to stay for another year at such a high rate is unthinkable.
Stay far, far FAR away from Meltwater.
What problems is the product solving and how is that benefiting you?
Find media reporter and editor contact information.
Recommendations to others considering the product:
Note the 60 day cancellation notice requirement or you will be auto-renewed for a full year with no way out.
Efficient Social Listening and Analytics Discovery Tool
What do you like best about the product?
Ease of use and simplicity in discovering quick, powerful social insights
What do you dislike about the product?
Sentiment analysis is a bit clunky and usually needs to be assessed manually
What problems is the product solving and how is that benefiting you?
Social listening requests, crisis management, influencer identification
Recommendations to others considering the product:
Make sure to download all reports as a PDF.
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