Meltwater Suite
MeltwaterReviews from AWS customer
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Stay far away if you're looking for reliable broadcast monitoring
What do you like best about the product?
The social media monitoring and online news monitoring work well.
What do you dislike about the product?
The broadcast monitoring does not pick up the majority of alerts even when they include the keywords. In addition, when alerts are picked up, the interviews are 99% of the time incomplete and it could take days for the account rep to find the rest of the clip, which when working in a time sensitive industry is completely unacceptable. I require timely transcripts and clips, and I do not receive that from Meltwater.
I was advertised a product that could replace my current media monitoring, yet Meltwater is so incredibly unreliable that I have not been able to cancel my other service. I am therefore paying for two services due to false advertising from Meltwater. Once they have your money, they do not care about providing good customer service. I have been trying to find a solution with the company for over a month before writing this review.
I was advertised a product that could replace my current media monitoring, yet Meltwater is so incredibly unreliable that I have not been able to cancel my other service. I am therefore paying for two services due to false advertising from Meltwater. Once they have your money, they do not care about providing good customer service. I have been trying to find a solution with the company for over a month before writing this review.
What problems is the product solving and how is that benefiting you?
The social media monitoring and online news monitoring are helpful, but not worth anywhere close the amount I paid for full service media monitoring.
Recommendations to others considering the product:
Do not use this service if you require timely and reliable broadcast media monitoring.
Meltwater Review
What do you like best about the product?
That it catches so many media mentions and includes robust social monitoring.
What do you dislike about the product?
Interface doesn't seem as intuitive -- to me anyway -- as I think it should.
What problems is the product solving and how is that benefiting you?
Knowing watch others are saying about us.
Documenting reach and value.
Documenting reach and value.
Recommendations to others considering the product:
Highly recommended ... clear leader if social monitoring is important
Meltwater
What do you like best about the product?
Meltwater has an extremely easy-to-use interface, and the software has been incredibly effective when we compile media newsletters for our clients. Additionally, my interactions with the Meltwater team members have been uniformly positive.
What do you dislike about the product?
Overall, I don't have a lot of complaints. Importing content into the software for inclusion in newsletters can be frustrating, but, other than that, I've had a very good experience.
What problems is the product solving and how is that benefiting you?
Primarily, we use Meltwater for media tracking, newsletter creation, and media list maintenance. Through Meltwater, we have been able to more quickly build media campaigns and target the right journalists for media outreach initiatives.
Recommendations to others considering the product:
I would recommend learning the whole system when you first purchase the product. In this way, each individual tool within the software can be used in conjunction with the others, which maximizes the effectiveness of each.
Great Customer Service and Easy Navigation
What do you like best about the product?
I greatly appreciate the responsiveness of our account representative and the willingness to set aside time to help troubleshoot issues when they arise.
What do you dislike about the product?
I wish we could get access to a few more of our local media outlets, since the service picks up some local stories but not others. It would be great to have a one-stop shop to find everything, instead of searching individual local outlet sites separately from Meltwater.
What problems is the product solving and how is that benefiting you?
It helps greatly with targeting pitches to the right contacts, capturing broadcast coverage and tracking metrics for our campaigns. It's also nice to have a daily snapshot of our exposure and what's trending.
Really easy to use- comprehensive platform.
What do you like best about the product?
I like the ability to filter out irrelevant keywords. Easy competitive analysis. Journalist search by keyword.
What do you dislike about the product?
I dislike that I can only add 500 journalists to a list at a time.
What problems is the product solving and how is that benefiting you?
Finding press in my industry. Comparing coverage against competitors.
Meltwater for Social Listening
What do you like best about the product?
A wide berth of information in terms of listening, but a bit more affordable than other tools with similar functionality.
What do you dislike about the product?
There are some questions about accuracy, but they are similar to what we see with other tools like Crimson Hexagon and Union Metrics.
What problems is the product solving and how is that benefiting you?
Social media listening for clients.
Senior Account Executive at MissionCTRL Communications, a boutique, cleantech communications firm.
What do you like best about the product?
While I have used a number of media tracking and media database software platforms (Cision, TrendKite to name a few), Meltwater by far offers the best experience out of all of them. The best thing, to start, is the UI. It is clean and intuitive, and, unlike CisionPoint, does not look like it was designed in 1995. The colors are calming, and the formatting for charts makes complete sense. Furthermore, I appreciate that the platform is constantly evolving. I've used it for nearly two years, now, and in that time, new features that I've both requested, and didn't know I wanted, have been added that have improved the platform. Things like more editable newsletters and the ability to add content really set Meltwater apart. It also has a far easier to use influencer list -- the google-like feature of being able to search for reporters by keyword is a game-changer. It also lets you be very specific. For instance, a client asked for reporters who cover the 'wood and paper' beat in Helsinki. Normally this would be difficult to find, but Meltwater made it easy to narrow down. Meltwater really understands how the industry works. Oh, also the Meltwater team is super helpful and answers questions immediately.
What do you dislike about the product?
For all of its benefits, Meltwater is still quite slow. Pages can take some time to load, and there have been instances when the program has glitched and not saved a search or a newsletter. Also, adding content into the newsletters is still a bit clunky, with the content section not loading when you add or remove searches. The biggest pain point, though, is the articles it tracks. Major publications like the WSJ or Times are not included, while very very small -- even just publications that repost press releases -- get tracked. I wish there was some sort of way for Meltwater to recognize the types of articles (maybe through machine learning, but I'm also not a comp sci person so I'm talking out of my ass) that I track and start removing the ones I never use. Also, need to find a better way to filter out press releases and earnings calls.
What problems is the product solving and how is that benefiting you?
A big benefit of Meltwater has been in reporting. We are now able to show how our clients are doing -- using Share of Voice -- compared to their competitors, and this helps us recognize where we can do more. Being able to compare where a client's SoV was months ago compared to now helps us set targets and goals, but also validate our work.
We also look more professional when we send newsletters in Meltwater's modern, clean-looking format. Compared to other firms, who often just send article links via email, our media roundups look very professional.
We also look more professional when we send newsletters in Meltwater's modern, clean-looking format. Compared to other firms, who often just send article links via email, our media roundups look very professional.
Recommendations to others considering the product:
I would say, go with Meltwater if you have many people working on projects at the same time. Meltwater has aspects where everyone shares the searches and dashboards, but it allows for different people to do their work at the same time.
Meltwater has helped my company curate daily news updates for clients
What do you like best about the product?
Janet Prepelitsky & all the support at Meltwater have been very helpful. Janet, specifically, has always been available to answer questions and has been more than accommodating!
What do you dislike about the product?
It can be slow to populate and sometimes slow to send. When we're in a time crunch, that can slow down the process. Also, the service sometimes misses obvious client articles.
What problems is the product solving and how is that benefiting you?
We didn't have an efficient/ effective way to provide clients the daily news updates they wanted. Now, our clients get tailored lists so we've been able to more quickly showcase our work and their media traction. The analytics are also helpful.
Recommendations to others considering the product:
Make sure you have someone as good as Janet Prepelitsky helping you out - she is the best!
Nice tool for analysis
What do you like best about the product?
It's a good way to check instantly how the market/sponsor/public are seeing our results
What do you dislike about the product?
Sometimes the platform missed to "watch" important websites/portals
What problems is the product solving and how is that benefiting you?
The ROI report to our sponsors
Listening snapshots
What do you like best about the product?
Mobile app notifications and desktop dashboards.
What do you dislike about the product?
Lack of streamlined tagging and saving process from dashboards
What problems is the product solving and how is that benefiting you?
Proactive problem solving and emerging industry insights.
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