What do you like best about the product?

-Extremely user friendly
-Quality options easily identifiable
-Search available by both influence and audience location
-Editable reports
-Streamlines the identification/outreach/data collection process

What do you dislike about the product?

-The platform is currently unable to archive completed campaigns

What problems is the product solving and how is that benefiting you?

-Influencer identification and outreach

What do you like best about the product?

Meltwater always has the most up-to-date media coverage.

What do you dislike about the product?

It offen has glitches, such as broadcast videos idling and/or buffering.

What problems is the product solving and how is that benefiting you?

We are efficiently capturing media coverage.

What do you like best about the product?

Seamless tracking and reporting, built-in ability to manage a contract and brief with multiple influencers and to manually add posts where required.

What do you dislike about the product?

Some influencers need to be reauthenticated and sometimes this is frustrating...more on the influencer end than on the platform itself.

What problems is the product solving and how is that benefiting you?

Find the estimated media value, reach and posting measure is very valuable and the vetting of influencers to ensure we are partnering with credible online marketers is key for us. Klear is now a major integrated component of our campaign strategies overall, and is a way to work with our members to achieve collective results.

What do you like best about the product?

The user interface is very navigable, and can be modified if needed. The dashboard is helpful when reporting to our members about media engagement.

What do you dislike about the product?

Nothing really, sometimes the morning newsletter draft is a bit late but infrequently.

What problems is the product solving and how is that benefiting you?

How to get a morning newsletter out every day and keeping media analytics.

Recommendations to others considering the product:

My advice would be that it is a good platform for morning newsletters

What do you like best about the product?

I like how user-friendly making dashboards is. I appreciate the various tools to check on our media reach- for both news and social media.

What do you dislike about the product?

Sometimes there are bugs on configurations, and we aren't able to see certain time frames--plus, it's a little on the expensive side.

What problems is the product solving and how is that benefiting you?

Internal communications with the newsletter function, seeing the sentiment across channels, we see trending topics, and where our company/product is being talked about the most.

What do you like best about the product?

Unlimited queries, long historical data, easy to use, good analytics.

What do you dislike about the product?

influencer analytics could be better and sentiment coding could be a bit better

What problems is the product solving and how is that benefiting you?

market research

What do you like best about the product?

It's got an easy to use interface, and is quicker to learn than some other social listening tools. It's particularly strong on Instagram data.

What do you dislike about the product?

The data can sometimes be quite spammy and filtering the data/slicing and dicing across different dimensions is not as slick as other tools

What problems is the product solving and how is that benefiting you?

Analysing social data at scale - cutting time on analysis

Recommendations to others considering the product:

Particularly strong if you need Instagram data

What do you like best about the product?

I think it is a great product for PR monitoring for companies who want to measure exposure.

What do you dislike about the product?

I expected way more out of the product.

First, the reporting was subpar from a PR standpoint. It would tell us where we were featured in the news but it also missed a lot. We asked reps to help us with reporting multiple times and they didn't show us anything very useful.

The product itself is very expensive, we thought the social aspect was included but found out AFTER you had to pay more for it which cost even more as than Meltwater basic. It just wasn't worth the cost. We use Hootsuite and it is a very small fraction of the cost.

What problems is the product solving and how is that benefiting you?

It helped us gain insight into mentions of our name in reports, social media, etc.

What do you like best about the product?

Tie in with our public relations efforts

What do you dislike about the product?

Not user friendly and doesn’t provide the best analytics

What problems is the product solving and how is that benefiting you?

It allows us to publish social connected to press in one instance

Recommendations to others considering the product:

Have a clear plan on your PR efforts so that you can easily connect social to them

What do you like best about the product?

It's a useful tool to provide media intelligence relevant to your business.

What do you dislike about the product?

We've been a client for many, many years and while this is a significant expense for a fairly small company, we have always valued the product.
Still, their customer service requires a serious upgrade. While account managers change on a regular basis we hardly ever have any interaction with them where we get the feeling that we are actually being valued as a customer - besides the regular promotional emails.
We commit to several years of membership and - as we like the product - we plan on renewing the subscription and budget accordingly. Now, you have six weeks prior to the expiry date to cancel your subscription and as no one has been in touch with us prior to that deadline you would assume that the terms and conditions won't change. Well, wrong! Around the renewal date we were being informed that a 15% (!) price increase is being applied for the next phase of the subscription.
Asking for the reasons of this price increase AFTER we have missed the cancellation deadline we were informed that the Meltwater terms and conditions allow for such a measure and as we back then had received a 50% price discount the price would need to be amended. I then got engaged to discuss this matter and it took me several emails and phone calls to the HQ in Berlin until I was able to talk to our account manager. He then informed me that we have been moved to a group of clients that were not profitable enough. Wow! I was flattered being a customer for quite a few year having always paid our bills! It then took another six weeks until I received a phone call by the manager of said account manager. I've calmly explained our point of view but got the same response, they comply with their terms and conditions and can increase the prices as they see fit. I have asked nicely for her to review their position which was rejected a few days later.
Situation not solved but I encouraged my marketing team to look for alternatives - which is a real shame given that we like the product! I'd also like to emphasize that we may have agreed to a price increase if someone would have made the effort to inform us beforehand and actually give a better explanation as to why we should pay more. It's the business practice we wholeheartedly condemn much more than the actual price increase.

What problems is the product solving and how is that benefiting you?

Gathering data and information on our rather intransparent market. We are getting informed on relevant trends and developments.

Recommendations to others considering the product:

Carefully consider the terms and conditions you agree to!
Do not get sold on receiving any competent customer support!