Invoca
InvocaReviews from AWS customer
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It had a great selection of content.
What do you like best about the product?
Signal discovery and the ability to find attribution.
What do you dislike about the product?
The training and overall time it takes to learn the software.
What problems is the product solving and how is that benefiting you?
UX of our website
Onboarding is a little slow
What do you like best about the product?
The idea behind Invoca is sound. I like the idea of capturing customer conversations so I can measure what conversations lead to sales and what conversation signals are good to target with my marketing. Knowing what customers say helps me write ad copy that speaks to customers in their own words.
What do you dislike about the product?
Onboarding has been very slow. While the parent company is an existing customer, they have yet to integrate my channel or provide any training.
What problems is the product solving and how is that benefiting you?
No problems solved yet, but I know what I want to go after. I want to use Invoca to help improve my automated bidding paid search ads, and I want to look for phrases that my customers use so I can incorporate them into my ad copy.
Highly Recommend | Superb Technology
What do you like best about the product?
I highly recommend Invoca for call tracking. Not only is their client service superb but the technology is lightyears ahead of competitors.
What do you dislike about the product?
Only opportunity is to enhance demographic data integrity.
What problems is the product solving and how is that benefiting you?
Last touch attribution for advertising.
Recommendations to others considering the product:
Compare all projects.
Invoca Is Awesome
What do you like best about the product?
I like the look and feel
The tracking capabilities.
The customer support.
The tracking capabilities.
The customer support.
What do you dislike about the product?
There is nothing about Invoca I can say I dislike at the moment.
What problems is the product solving and how is that benefiting you?
Tracking of calls from before the click to after the click. Its helps us understand our customers more.
Recommendations to others considering the product:
Its one of the best call tracking solutions.
New User, Still Learning
What do you like best about the product?
The reporting that is available seems promising.
What do you dislike about the product?
Still working through a lot of the features. So far there isn't anything that stands out.
What problems is the product solving and how is that benefiting you?
Solving for attribution from our contact center to our SEM marketing campaigns.
Review 2020
What do you like best about the product?
Lots of effort made to encourage participation and sense of community even from afar
What do you dislike about the product?
It was difficult accessing links to video/livestream. Recommend next year having a very clear path or for virtual events have specific sessions that people can sign up for and add to their calendars
What problems is the product solving and how is that benefiting you?
Tracking calls and conversions in the call center and tying it back to digital activities.
Recommendations to others considering the product:
N/A
Great Experience
What do you like best about the product?
All relevant content in the presentations. I also enjoyed the happy hour wine tasting that was hosted by Invoca to further engage customers.
What do you dislike about the product?
More breakout sessions throughout the day covering more topics would be a great way to bring in more people to engage with Invoca.
What problems is the product solving and how is that benefiting you?
We are getting better/more data on calls.
Using Invoca to track calls and appointments to get more qualified leads
What do you like best about the product?
The support team. They're very helpful..
What do you dislike about the product?
The interface can be confusing at times to use.
What problems is the product solving and how is that benefiting you?
How to track calls more accurately in terms or leads or other
Just getting started with Invoca
What do you like best about the product?
The ability to follow the customer journey so thoroughly, in a way we never have before gives us invaluable insight and will definitely help control unnecessary marketing costs.
What do you dislike about the product?
There is alot to learn to be able to effectively utilize the tools, but the tutorials are very helpful
What problems is the product solving and how is that benefiting you?
We are able to better analyze how effective our campaigns are even if transactions are completed over the phone, whereas, previously we were looking site the customer if they didn't complete their journey online.
Best Call Attribution Software I've Used to Date
What do you like best about the product?
The reporting and segmentation is an easy lift. You can customize to your organizations unique needs.
What do you dislike about the product?
Wishlist - Add numbers to call graph charts so you don't need to hover over each day
What problems is the product solving and how is that benefiting you?
We've been able to better attribute our paid media channels to direct sales from our call centers. This is huge!
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