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Deeper insights into the "Why"
What do you like best about the product?
I like that I can compare heatmaps, and easily pull different historical snapshots of a page. Definitely an improvement on Clicktale. Great support as well.
What do you dislike about the product?
Deleting zones is tedious, the UI can be clunky and the segment api has issues.
What problems is the product solving and how is that benefiting you?
Helps us "SHOW" the data in a new way. But the biggest solve is attractiveness rate and exposure rate; metrics that are hard to duplicate in traditional web analytics tools.
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Unmatched capabilities!
What do you like best about the product?
Contentsquare is powerful data-driven software that gives you deep insights into the customer journey and a fine-grained understanding of your website's performance and monetization. It helps you understand roadblocks that customers face while using the site and helps you to see opportunities for product sales.
What do you dislike about the product?
Things are working fine. No major or minor problems working with the tool
What problems is the product solving and how is that benefiting you?
Understanding the customer journey better
Monetizing the website more effectively
Solving website problems
Monetizing the website more effectively
Solving website problems
Great team and support, but can do with quicker developments of a roadmap. Can be very insightful
What do you like best about the product?
It's great that there is impact quantification so you can measure how much value changes are making, and being able to run heatmaps side by side is great too (especially with the level of detail that segments allow you to go into).
I've always felt that the team and support are very responsive and quick to resolve issues.
The page mapping can be a positive feature but can also be a hindrance. When using mappings for journey analysis, sometimes it's better have the ability to view grouped pages, but when you want to drill down you have to go back and map all those pages, which can be time-consuming AND requires constant maintenance.
I've always felt that the team and support are very responsive and quick to resolve issues.
The page mapping can be a positive feature but can also be a hindrance. When using mappings for journey analysis, sometimes it's better have the ability to view grouped pages, but when you want to drill down you have to go back and map all those pages, which can be time-consuming AND requires constant maintenance.
What do you dislike about the product?
As mentioned above, the mappings can be time-consuming, and the logic in which they have been made will defer from person to person, so you might end up with lots of different mappings which can get confusing.
Having used similar tools before, I think some features should be the standard part of the product. Development of new features seems a bit slow, so they need to catch -up to remain competitive.
Having used similar tools before, I think some features should be the standard part of the product. Development of new features seems a bit slow, so they need to catch -up to remain competitive.
What problems is the product solving and how is that benefiting you?
We use the heat-mapping regularly. The site changes daily, so it allows us to see the impact of these instantly, and we regularly make changes based on the information it provides.
All my data needs in one place
What do you like best about the product?
I love being able to collect data on specific spots within our sites. This allows me to pinpoint what users are struggling with and what keeps them coming back.
What do you dislike about the product?
Because there are so many resources within contentsquare, this also makes it challenging to learn.
What problems is the product solving and how is that benefiting you?
Contentsquare gives us insights into what our users are experiencing and what areas are pain points for them.
Overall very positive, small issues are the only reason its not a 10
What do you like best about the product?
Journey analysis, page comparator, zoning analysis - I really like session replay as well but the tool doesn't seem to work that well when I use it and I don't feel I am able to garner deep insights
What do you dislike about the product?
I don't like that zoning analyses are only able to be on one page group not through a journey many users took - you have to make multiple zonings not just one and the subsequent path
The platform also crashes quite often
The platform also crashes quite often
What problems is the product solving and how is that benefiting you?
It is really beneficial in examining the UX deeper and identifying problematic pieces or beneficial pieces, however it takes a very long time to get to these insights
Amazing Product - Easy to Use, Thoughtfully Designed, Impactful Insights
What do you like best about the product?
Content Square is a fantastic tool we use daily to gain valuable insights about our customers. We use these insights to make effective business decisions that greatly benefit our customers. Everything from the design, UI/UX experience, and data displays is intuitive and easy to use.
What do you dislike about the product?
Cross-platform (Web/Mobile App) Insights are lacking, we wished that we are able to track users more as they use both our app and website so that we are able to get a more holistic view of their experience.
What problems is the product solving and how is that benefiting you?
ContentSquare helps us solve a multitude of problems, but mainly it gives us valuable insight into the customer journey and the pain points that customers are experiencing.
Analytics Manager
What do you like best about the product?
It allows us more in-depth detail on what our users are doing on our site. It gives more detail than our other analytics tools for journeys.
What do you dislike about the product?
We are still trying to get fully caught up on all the ins and outs of the tool. A bit harder to get ramped up and find a meaningful way to balance using all of our different analytics tools.
What problems is the product solving and how is that benefiting you?
We don't have the same user insights and journey insights in any other tool, it's been really helpful for redesigns and branding information.
Personalized experience and highly useful for its tools to optimize your site.
What do you like best about the product?
The tools and metrics they have for analyzing your site are very helpful because I can delve deeper into the analysis and greatly improve the site, it also helps me for A/B testing.
What do you dislike about the product?
I would like there to be more metrics and a clearer way to export data easily, and also the integration of other tools in Contentsquare would be of great help to me.
What problems is the product solving and how is that benefiting you?
The behavior of users on the site helps me analyze it and detect improvements on the most visited pages, I can also see the navigation paths of users and see where they exit or why they do not complete their purchase.
Complex Tool with Potential to be Great
What do you like best about the product?
I use the zoning analysis tool the most. I love the compare feature in it. I also love being able to export the data to excel to aggregate the information over time.
What do you dislike about the product?
The tool is so complex, that even the Contentsquare employees don't understand all it has to offer. It's a steep learning curve, for sure. Needs a lot of hand on time with the rep for the layman to understand how to benefit from the tool. Hard to get stakeholders buy in since they don't have the time to fully understand it.
What problems is the product solving and how is that benefiting you?
CS is helping my company solve which type of content resonates best with our online users. This knowledge and feedback to the Brand team help inform creative strategy and direction and, ultimately, affects the photoshoots and assets they turn over. The same assets produced for catalog, WS, OOH, etc. don't always resonate as well with the digital customer.
Helpful team on pretty intuitive platform
What do you like best about the product?
I like how help Contentsquares team is. Whenever we run into an issue they are there to help. Most of the platform is intuitive.
What do you dislike about the product?
I feel that there are too many steps to create Workspaces.
What problems is the product solving and how is that benefiting you?
Knowing how users interact with our content especially on the home page.
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