Iterable
IterableReviews from AWS customer
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Easy to use self serve tool
What do you like best about the product?
Iterable allows me to set up workflows and campaigns without Engineering. Handlebar logic and metadata store help me personalize templates and easily update information.
What do you dislike about the product?
Using datafeeds can cause timeouts and errors.
What problems is the product solving and how is that benefiting you?
Segmentation and personalization. Setting up drips to keep users enngaged and our company top of mind.
User friendly support/guides
What do you like best about the product?
I am a new user to Iterable, so far the experience has been amazing. The support from their team has been awesome. I have enjoyed all the onsite guides. Please keep working hard to prodvide us a great platform to work from.
What do you dislike about the product?
So far the platform has been amazing. Maybe as I use the product more I will identify dislikes items. So far it’s amazing.
What problems is the product solving and how is that benefiting you?
We are working to streamline our notifications.
Great customer service and highly customizable
What do you like best about the product?
Customer success team is awesome and the ability to layer this on top of sparkpost is a huge win. If you’re thinking about it - just do it
What do you dislike about the product?
It’s all awesome! But if I had to gripe - I wish there was more functionality with data feeds - but I’m sure it’s coming
What problems is the product solving and how is that benefiting you?
Email marketing and also transactional
Absolutely essential
What do you like best about the product?
Iterable is easy to use. It has many powerful features you’ll need to setup and monitor email lifecycle campaigns and promotional blasts. Also easy to test iterations and utilize all your backend data to get the best results. Price point is good too.
What do you dislike about the product?
Still a young company and can improve on making some nuances a little easier to navigate. Also could improve analytics and reporting but confident they will keep innovating as time passes
What problems is the product solving and how is that benefiting you?
Setting up and monitoring our retention campaigns. It’s a bit complicated for our business due to long customer cycles and types of different customers. Iterable makes the process much easier to setup and go.
New to Iterable and impressed so far!
What do you like best about the product?
The onboarding experience has been great. Everyone is super friendly and helpful and I can tell that the team is very passionate about Iterable.
What do you dislike about the product?
It’s a little overwhelming because there’s so much you can do, but part of that is because I’m relatively new to email marketing and i have a lot to learn.
What problems is the product solving and how is that benefiting you?
Once we have iterable up and running we will be able to communicate with our customers much more seamlessly and will be able to build all of our emails on our own without relying on engineering. Iterable will give the marketing team much more control.
A data-driven marketer's dream tool
What do you like best about the product?
So far, we've really enjoyed Iterable's seamless and easy-to-navigate UI. This allows our non-technical and technical marketers alike to use the platform to it's full effectiveness. We are also excited the platform can support unlimited data points. This is a major differentiate between other vendors we considered prior to choosing Iterable.
What do you dislike about the product?
The only major con we see at the moment is the lack of global throttling limitations, but this issue will become obsolete with the features coming down Iterable's roadmap.
What problems is the product solving and how is that benefiting you?
We needed a platform to create a seamless marketing experience for all our users via every channel. With Iterable, we are finally able to execute on a lifecycle strategy that helps to acquire new users and retain current users.
Iterable
What do you like best about the product?
Amazing omni channel product, very usefull to utilize for marketing use
What do you dislike about the product?
Nothing , it's a very useful tool to use for marketing
What problems is the product solving and how is that benefiting you?
Using multiple channel to create best marketing practice
Easy user experience for the email marketer
What do you like best about the product?
Intuitive interface, easy to use, great documentation
What do you dislike about the product?
Need greater demo kickoffs to kickoff team on all things Iterable
What problems is the product solving and how is that benefiting you?
A/B testing to figure out retention initiatives and reactivate paused patients
Game changing
What do you like best about the product?
I love the innovation the iterable team shows to keep building a disruptive tool that is changing the way marketers are able to connect with their customers. And it is so easy to use!
What do you dislike about the product?
iterable is seeing incredible growth and I would love for them to build more tools faster.
What problems is the product solving and how is that benefiting you?
Iterable helped us pivot our content email program to target subscribers where they are in their lifecycle, helping us deliver more relevant messages at scale.
Love Iterable!
What do you like best about the product?
Going to Iterable from other ESPs has been like night and day. Reporting is quick, easy and clear.
What do you dislike about the product?
Uploading photos could be easier. Right now the process required multiple steps. A drag and drop system would be really helpful! I think this is something they are currently working on, though. .
What problems is the product solving and how is that benefiting you?
Segmenting lists. Being able to target very specific audiences has been a game-changer. We are able to better serve our consumers by bringing them content that applies to the directly.
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