Iterable
IterableReviews from AWS customer
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Amazing platform built by the best people in the biz.
What do you like best about the product?
The people are by far what makes Iterable the best. I've worked at four companies now that use Iterable. Every single person is genuine and super smart. The platform keeps growing and adding valuable features. I can't wait to see what they do next!
What do you dislike about the product?
I have yet to find anything that I dislike.
What problems is the product solving and how is that benefiting you?
Iterable puts more power into the hands of marketers to alleviate the constant need for engineering assistance. This allows the teams to focus more on what they do best.
Easy to use email tool with variety of features for user journey personalisation
What do you like best about the product?
Iterable is very easy to use and has a gradual learning curve. With a well-set user data model, which the consultant helps you attune, you can create personalised email experiences. Integration consultants and CSMs are better compared to other SaaS tools.
What do you dislike about the product?
There were some unmanaged expectations about integration speed and estimations when we'd be having Iterable be able to send more significant amounts of emails. Connecting Iterable to product analytics tools like Amplitude is not working smoothly, as claimed in docs. The tool is still rough around the edges in some aspects, primarily data interoperability with other systems, which adds manual overhead to the email marketing team.
What problems is the product solving and how is that benefiting you?
Sending out more personalised and engaging email campaigns which yield higher conversion rates compared to e-blasts we were able to do with less sophisticated tools.
Great product
What do you like best about the product?
The improvements they are bringing to market
are game changing
are game changing
What do you dislike about the product?
No real issues atm sorry
I don't have anything negative to say
I don't have anything negative to say
What problems is the product solving and how is that benefiting you?
Sending out push notifications
Always be selling
What do you like best about the product?
Not being satisfied. Lot of good improvements and updates
What do you dislike about the product?
Outages and issues. Happens to all esps at times but lately has been happening a little too often
What problems is the product solving and how is that benefiting you?
Staying organized and knowing where things are
Super responsive support, user friendly interface
What do you like best about the product?
The userability of Iterable is top-notch. It's easy to onboard teammates to the platform because of how intuitive the design is. There's also great access to the support chat and they're very helpful in answering our questions.
What do you dislike about the product?
There is some limitation on the features compared to other platforms, for example the complexity with which we can build automated journeys is limited by wait step steps types, and it is difficult to manage users across different journeys.
What problems is the product solving and how is that benefiting you?
Automating our user journeys, segmentation, complex and personalised communications
Great to know the best practices
What do you like best about the product?
Very powerful tool. Journey template editor
What do you dislike about the product?
I don't know what I exactly don't like but in app modal should be easier to build
What problems is the product solving and how is that benefiting you?
Multi channel messages
Iterable for nurture journeys
What do you like best about the product?
The upsides of using iterable allows us to quickly set up complex journeys with a nice UI.
What do you dislike about the product?
We'd love to see more seamless experiment functionalities for us to test in complex journeys.
What problems is the product solving and how is that benefiting you?
iterable allows us to quickly set up complex journeys with a nice UI.
Intuitive AI, lots of data, overall easy to onboard into
What do you like best about the product?
very inthitive UI, easy to ise and great visualization
What do you dislike about the product?
Could have less issues with data passing through
What problems is the product solving and how is that benefiting you?
Easy to build complex journeys and build customer segments
Iterable review
What do you like best about the product?
Ease of use, journeys, data availability, nice CSM
What do you dislike about the product?
Data inaccuracies at times, workflows will drop off users
What problems is the product solving and how is that benefiting you?
Messaging users at the right time in their journey
Multichannel winner
What do you like best about the product?
Iterable has a strong focus on multichannel approaches to campaigns. They are far from email only.
What do you dislike about the product?
Iterable is not the most user friendly or data flexible. Having developers on your team is highly recommended and if you need to refresh or restructure your data, do that before starting with Iterable.
What problems is the product solving and how is that benefiting you?
It allows us to pull in huge amounts of data for more customization.
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