Iterable
IterableReviews from AWS customer
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User Friendly
What do you like best about the product?
Really user friendly. We are able to create and manage our campaigns easily and fast and we've never had a problem with iterable in over a year.
What do you dislike about the product?
The fact that we can't convert a dynamic list into Static if is greater than 5,000,000. We have to do it through a journey.
What problems is the product solving and how is that benefiting you?
Have enough data about our subcribers
Great CSM and implementation team with solid AI suite
What do you like best about the product?
The CSM team is incredible
The SE team is really interested in learning about your business before suggesting architecture
The SE team is really interested in learning about your business before suggesting architecture
What do you dislike about the product?
It is important to give feedback to your tech support team to ensure you are aligned to the best possible tech support invidual
What problems is the product solving and how is that benefiting you?
Heavily automating our audience workflows for onboarding, post sale and abandon campaigns
Senior Director, Audience Relationships
What do you like best about the product?
The support we have received from the team has been exceptional. Everyone from the sales team to the onboarding team has been so easy to work with and communication has gone above and beyond.
What do you dislike about the product?
There is nothing that I really dislike but there are some features and potential product roadmap items that we feel are very important to our business. We are hoping that in the near future we can get these items priortized.
What problems is the product solving and how is that benefiting you?
Iterable gives my teams the tools to execute on the larger strategies and initiatives we want to implement to have been personalization and one to one communication with our users.
Associate Director, Growth Platforms
What do you like best about the product?
The customer service is great. We just came off of a migration and the implementation team was top-notch. The speed of the platform and UI is also much better than our old ESP.
What do you dislike about the product?
There are a few feature requests I would like to see in the near future. Foldering of lists and snippets, the ability to track individual links by assigning link names, proofing prefixes, etc. We've also experienced a bit of tech issues when it comes to running list counts, but the support team has been on top of it which is great to see!
What problems is the product solving and how is that benefiting you?
Data in and data out as well as speed with our level of data.
Iterable is very user friendly for marketers
What do you like best about the product?
I really like the ability to connect both in-apps and emails into a journey to create a seamless customer journey for our different products. I'm very excited about the new AI-powered tools and how we can leverage them.
What do you dislike about the product?
I wish there was better integration with more complex organizations. Sometimes it can be difficult figuring out to best way to use Iterable's features with our teams.
What problems is the product solving and how is that benefiting you?
Iterable helps us send email, in-app, and dashboard campaigns.
Sr. Marketing Operations Manager
What do you like best about the product?
I like that Iterable works with me to build tools that will help my business
What do you dislike about the product?
I wish the segmentation tool was easier to use (I would love it to look more like that filter tool in Journeys)
What problems is the product solving and how is that benefiting you?
Iterable is helping us automate our emails and build personalized journeys for our customers
Iterable Platform iterable is vip trtreatment
What do you like best about the product?
Iterable is a very user friendly platform and makes it easy to build out journeys and make changes and updates to current journeys.
What do you dislike about the product?
There are certain limitations when building out journeys such as not being able to use dynamic event data inside of exit rules, and there is room for improvement with certain parts of the product.
What problems is the product solving and how is that benefiting you?
The cataloguing feature has been very helpful to our company in being able to use localization and match users to events near them, which was a very intensive manual practice in our previous platform.
Lead Performance Marketing Manager
What do you like best about the product?
Iterable has incredible support, they help you tackle any new challenge or goal. I love how they have embraced AI and continue to make their proudct more efficent and help my team save time.
What do you dislike about the product?
The reporting could be a little more robust, it is good enough for a quick check but we also use Mixpanel to dive deeper in.
What problems is the product solving and how is that benefiting you?
We are able to easily personalize our communications and journey with our data which is key to converting our users and providing a unique experience. We are an international company so we use iterables locale feature to send our emails across 7 different launguage as well.
The best team and platform
What do you like best about the product?
The team members at Iterable are of the highest caliber. They are experts in their field and gave us the support we needed.
What do you dislike about the product?
The platform is super powerful and can do a lot. But only if you're setting it up correctly. If you set up your data correctly the sky is the limit.
What problems is the product solving and how is that benefiting you?
Iterable helps us solve for cross-channel optimization we were currently lacking with individual channels not speaking to one another.
Great experience with Iterable!
What do you like best about the product?
The team has been amazing with helping get up to speed. The product is useful and great for marketers.
What do you dislike about the product?
It's overwhelming at first because it's so much.
What problems is the product solving and how is that benefiting you?
Helping us making sound automations is key to scaling our team. We've increased our volume despite having limited resources.
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