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Sprout Social

Sprout Social

Reviews from AWS customer

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External reviews

4,021 reviews
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External reviews are not included in the AWS star rating for the product.


    Sam B.

Overall I enjoy Sprout Social

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
I enjoy the mobile push notification for Instagram story and Reels publishing -- it's very easy and simple to use.
What do you dislike about the product?
I wish price didn't gatekeep additional features.
What problems is the product solving and how is that benefiting you?
It solves our problem of having multiple clients and being able to publish content across multiple social channels seamlessly.


    Ashley R.

2 time using Sprout in the last 6 years at 2 Companies

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
Convenience of bringing in all profiles into one place as well as the reporting. We use reporting to educate stakeholders and make strategy decisions.
What do you dislike about the product?
The cost to add on services like influencers or listening. It is very pricey. I also feel that cahrging by license is soon going to be a model of the past.
What problems is the product solving and how is that benefiting you?
Reporting so we can learn from campaigns. We are a small company and need all metrics.


    Tom B.

Robust platform that needs some tweaks

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social does a great job of combining scheduling, content management, community management, and social listening into one platform. Support is fast and generally helpful. Implementation is simple, and it's easy to use – with good options for the advanced user. The ability to backfill data is a game-changer.
What do you dislike about the product?
Sprout Social is missing key post scheduling features compared to its competitors (e.g., native retweets, post thread scheduling, and first comment scheduling). These are critical missing pieces for maximizing social engagement and ROI.
What problems is the product solving and how is that benefiting you?
Sprout Social enables social media scheduling and analysis in one platform, allowing me to manage multiple accounts for my clients. Reporting is fast and easy to generate, saving a lot of time every month.


    Jenna H.

Great so far!

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
It is fas and quick and consistent with the work we do
What do you dislike about the product?
sometimes there are bugs but that is like any platform
What problems is the product solving and how is that benefiting you?
to see what uptick trends or complains are going on- and assisting with members


    Leisure, Travel & Tourism

Streamlines My Daily Social Media Management

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
I love how intuitive the platform is—it’s easy to schedule posts, collaborate with my team, and review performance metrics in one place. The Smart Inbox and calendar view help keep everything organized, and the reports save me so much time during reporting weeks.
What do you dislike about the product?
The mobile app feels limited compared to the desktop version, especially when it comes to editing scheduled content or viewing detailed analytics. Also, tagging users on certain platforms can be inconsistent, which slows down the workflow when posting across multiple accounts.
What problems is the product solving and how is that benefiting you?
Sprout Social helps me manage multiple social media accounts in one place, which saves time and keeps our content strategy organized. It solves the challenge of tracking performance across platforms by providing easy-to-understand analytics and reporting tools. The unified Smart Inbox ensures I never miss a comment or message, making community management more efficient. Overall, it streamlines my daily workflow and helps me stay on top of both scheduling and engagement.


    Staffing and Recruiting

It’s so much easier using this website

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
It’s ability to help maximize my social media efforts
What do you dislike about the product?
I think the pricing could be a little less
What problems is the product solving and how is that benefiting you?
It’s advancing our organization to be more prominent socially


    Megan M.

Love Sprout!

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
I've really enjoyed using Sprout Social—there’s a lot you can do, but it never feels overwhelming. The interface is clean, intuitive, and easy to navigate, even with so many tools available. Whether I’m scheduling posts, checking analytics, or engaging with audiences, everything feels streamlined and efficient. It’s a great platform if you're looking for powerful social media management features that are also user-friendly.
What do you dislike about the product?
Overall, I really like using Sprout Social. The interface is clean and easy to use, and there are tons of helpful tools that make managing multiple accounts simple and efficient. Scheduling, reporting, and engagement features are all top-notch.

One area that could use improvement is the AI caption generation tool. It feels a bit clunky and not as intuitive or helpful as the rest of the platform. I often find myself skipping it altogether and writing captions manually instead.

Still, Sprout is a solid platform with a lot to offer—just hoping they continue to refine the AI features.
What problems is the product solving and how is that benefiting you?
Sprout Social solves the challenge of managing multiple social media accounts in one place, simplifying content scheduling, audience engagement, and performance tracking. This saves me time and reduces the stress of juggling different platforms separately. The unified inbox and robust analytics help me stay organized and make data-driven decisions to improve my social media strategy. Overall, it streamlines my workflow and boosts my productivity.


    Biotechnology

Great social publication tool

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
Easy scheduling and work well especially large organization in terms of co-editor and editorial calendar.
What do you dislike about the product?
I'd like to see a summary of best performed post and what's recommended for us for optimizing the post performance.
What problems is the product solving and how is that benefiting you?
Consolidating the competitors/industry listening yet the features are limited as there are some limitations on LinkedIn.


    Marketing and Advertising

ACCOUNT manager

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
What I like best about Sprout Social is how it combines powerful analytics with a user-friendly interface. The platform makes it easy to schedule content, track performance, and manage multiple accounts all in one place. I particularly appreciate the collaborative features like shared calendars and approval workflows, which streamline team processes. The in-depth reporting also helps translate data into real insights, making it easier to prove ROI and refine strategy based on what actually works.
What do you dislike about the product?
The inconsistent scheduling misfiresWhat I dislike about Sprout Social is that some of the more advanced features—like deeper analytics or listening tools—are only available on higher-tier plans, which can be limiting for smaller teams or agencies. At times, the platform can also feel slightly slower when handling large volumes of content or data. Additionally, while the reporting is strong, there’s limited flexibility in customizing dashboards compared to some competitors. Still, these are relatively minor compared to its overall value.
What problems is the product solving and how is that benefiting you?
Sprout Social solves the challenge of managing multiple social platforms efficiently by centralizing scheduling, publishing, engagement, and reporting in one place. It streamlines workflows, reduces time spent switching between apps, and ensures consistency across content. The smart inbox and collaboration tools help teams stay aligned and respond quickly to audience interactions. For me, this means better productivity, clearer performance insights, and more time to focus on creative strategy instead of being bogged down in manual tasks.


    Internet

Review

  • May 22, 2025
  • Review provided by G2

What do you like best about the product?
I like how easy it is to schedule posts and view analytics.
What do you dislike about the product?
I wish Sprout was a little more detailed/bespoke in terms of analytics and also wish it implemented AI a little more.
What problems is the product solving and how is that benefiting you?
It helps us to tune our approach to each social platform as we are able to see what works and what doesn't very easily.