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Sprout Social

Sprout Social

Reviews from AWS customer

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External reviews

5,582 reviews
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External reviews are not included in the AWS star rating for the product.


    Public Relations and Communications

Effortless Multi-Platform Posting, But Link Loading Can Be Unreliable

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
Being able to post on mutiple platforms at one time, not having to create three seperate posts.
What do you dislike about the product?
It is touch and go when loading the links and the thumbnail image
What problems is the product solving and how is that benefiting you?
Being able to look at all the metrics in one platform, saves so much tume


    Education Management

Social media made easy

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I love scheduling posts across so many platforms.
What do you dislike about the product?
Having to keep reauthorizing some platforms.
What problems is the product solving and how is that benefiting you?
Saves so much time to be able to schedule posts.


    Restaurants

Great Scheduling & Engagement, Needs Media Library Improvement

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
Good scheduling dashboard and engagement inbox
What do you dislike about the product?
I’d like a better media library for re-use
What problems is the product solving and how is that benefiting you?
We primarily use Sprout for scheduling and engagement, and it’s the best tool for us. We also like their reporting


    Noel K.

Effortless Social Planning, Needs Better Social Listening

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I love how Sprout Social allows us to see the overall grid layout, which helps us avoid graphic clutter and ensures consistency across our feed. The posting ahead feature is fantastic for keeping our content organized and timely. I especially appreciate the recommended times for posting, as it optimizes our content engagement. The platform provides the convenience of planning out all our social posts across different channels, making it a comprehensive one-stop management tool. The initial setup was very easy, and I really appreciated the onboarding process with the Sprout Social team.
What do you dislike about the product?
I find the social listening feature in Sprout Social incredibly unhelpful. It fails to pick up on relevant news and instead alerts me to unrelated information, which is disappointing. I feel like I was upsold on this feature without it delivering the expected value.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for social media planning, offering a clear grid layout. It helps maintain a consistent feed and allows efficient scheduling with the posting ahead feature and recommended posting times. It also centralizes our social media management across platforms.


    Health, Wellness and Fitness

Excellent Analytics, But YouTube Metrics Need Improvement

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
The analytics feature is my favorite. I think it's really easy to break down by social platform, content, and time periods. Compared to other social platforms, Sprout makes it really clear to look at all the relevant metrics and also allows you to get even more granular if needed.
What do you dislike about the product?
Not sure if it's just me, but I don't like that the YouTube metrics don't reflect accurately. Compared to native YouTube analytics, the Sprout data is lacking.
What problems is the product solving and how is that benefiting you?
Sprout allows me to analyze all of our platform performance. It helps me break down content performance which supports new content testing, allows me as a social media manager to test new content effectively. It also helps me look at data by metrics and compares it to different periods which is helpful when tracking campaign performance.


    Leisure, Travel & Tourism

User-Friendly and Delivers All the Data I Need

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
User friendly, offers the data that I need.
What do you dislike about the product?
As of now, I haven't found anything that I do not like about it. It's been great!
What problems is the product solving and how is that benefiting you?
We can identify guest reviews as well as the names of the individuals who are mentioned in them.


    Environmental Services

Centralized Social Management, But UI Needs Improvement

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
Sprout has been great in managing all of our different social accounts in one place and easily.
What do you dislike about the product?
Some of the user interface designs sometimes makes it difficult to find what I am looking for
What problems is the product solving and how is that benefiting you?
We needed an easy way to schedule out content in advance for clients and look at how we are doing, Sprout is helping us do all of those things with easy analytic tools and scheduling features


    Sonya W.

Intuitive and Powerful Tool for Social Media Management

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate how easy Sprout Social is to use, both for myself and for teaching newcomers, which makes the onboarding process smooth and stress-free. Its transparency is valuable, as it notifies me when metrics depreciate on native platforms, keeping me proactive about performance changes. I love the automation features because they streamline many processes, such as scheduling and auto-replies, essentially doing the work for me and maximizing efficiency. The intuitive, clean user interface is not clunky, making navigation straightforward and ensuring a pleasant user experience. The setup process was very simple, supported by responsive chat and support, which provided immediate assistance when needed. This ease of use, combined with effective automation and transparency, makes Sprout Social incredibly valuable for my needs.
What do you dislike about the product?
I would like Sprout Social to improve the ability to add more accounts, particularly LinkedIn ad accounts or other paid accounts within native platforms. Additionally, it would be beneficial if the metrics were clearer, as I find it unclear how some metrics are calculated or what they are specifically reporting on.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to create automated reports and graphs within the platform and find optimal times to schedule posts, maximizing engagement and reach.


    Conor D.

Mass-Tagging Made Easy, But Posting to IG/FB Needs Improvement

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I do love mass-tagging posts for tracking purposes, it's been a massive help to our social team that managers over a dozen accounts. Being able to mass-tag posts while also being able to get granular for more specific tags has made our social team's life a lot easier while also granting our business development and sales teams easier access to higher quality data.
What do you dislike about the product?
I wish that posting to vertical videos platforms was more consistent. We've had to stop using Sprout to post to Instagram and Facebook entirely on some accounts due to multiple different failures, including: tags and hashtags not appearing or appearing as error messages; posts going up later than the scheduled time, and sometimes not posting at all; posts being rejected and failing to post. In the end, we've gone back to posting natively on FB/IG on our biggest handles.
What problems is the product solving and how is that benefiting you?
Our biggest problem was a disconnect between our sales team and our social team -- with automated tagging from Sprout, we can now send automated reports directly to our sales leads whenever they need them, for up-to-the-minute data on how our posts perform on social platforms and how much we should be charging ad partners.


    Peter R.

Intuitive Platform with Excellent Support, Minor API Limitations

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I love the user experience of Sprout Social, I have used other social management platforms and found them to be much less intuitive to use. Also, the customer support and onboarding processes have been excellent.
What do you dislike about the product?
The only downsides I have found with Sprout Social are due to platform API restrictions and not due to the software itself.
What problems is the product solving and how is that benefiting you?
Sprout allows me to deploy social content at scale and keep my workflows organized while also providing the analytics I need for reporting.