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Sprout Social

Sprout Social

Reviews from AWS customer

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External reviews

5,582 reviews
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External reviews are not included in the AWS star rating for the product.


    Machinery

Streamlined Social Management, Minor Analytics Hiccups

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I use Sprout Social daily to manage multiple brand social media accounts. The platform is intuitive and significantly streamlines the management of multiple accounts. Its scheduling and publishing tools are highly effective, and having all features consolidated in one platform enhances efficiency and workflow.
What do you dislike about the product?
The analytics offer a high degree of customization and reporting, though there is room for further enhancement. Occasionally, integrations disconnect unexpectedly, requiring reauthorization of connections. I’d also like to see the addition of a Facebook first comment feature.
What problems is the product solving and how is that benefiting you?
Sprout Social has been a huge timesaver for managing multiple social media accounts. Its intuitive interface and efficient scheduling tools allow me to plan and publish content quickly, streamlining workflows and reducing the time spent on day-to-day social media management.


    Computer & Network Security

Great all-in-one solution for social with some room for improvement

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
You can manage multiple social streams in one place, perform some bulk actions, group posts by tag, and tag specific social profiles.
What do you dislike about the product?
Bulk actions are limited and limit what else you can do while making a bulk change, translation is slow, you can't modify the color of tags, the interface in general is a bit slow.
What problems is the product solving and how is that benefiting you?
Sprout helps keep multiple social feeds in one place. It also enables cross team collaboration and escalation.


    kerri b.

Effortless Scheduling and Link Shortening, Reporting Needs Work

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
The seamlessness of scheduling social and shorten URL links.
What do you dislike about the product?
Could improve reporting/tabs available for reporting.
What problems is the product solving and how is that benefiting you?
Helps with scheduling social on behalf of my business.


    Marketing and Advertising

Great Platform, Bust Costly

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
The interface is pretty nice. Great features. Time-of-day scheduling was very helpful, and the ability to post on multiple platforms at once was great.
What do you dislike about the product?
Biggest problem was the cost. It took a while to learn. Some features were not intuitive and left room for error, such as if you are viewing one client's calendar then create a post, it autopopulates a post for the last client who you made a post for - not for the client whose calendar you're viewing. Also some of the features were just overly in-depth and complicated.
What problems is the product solving and how is that benefiting you?
Sprout helped me post to multiple platforms at once efficiently. It helped me understand general sentiments of my clients online.


    Hospital & Health Care

Great for Inbox Management, But Reporting Needs Improvement

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
The Inbox helps me keep on top of comments and mentions.
What do you dislike about the product?
Reporting doesn't always seem correct. It sometimes conflicts with what I get from Meta.
What problems is the product solving and how is that benefiting you?
It is helping us get socials out on multiple platforms easily, check what people are saying about us, and report.


    Automotive

Great Features, But Platform Alignment Needs Improvement

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
Being able to schedule content and manage multiple platforms in one. I use this site every day
What do you dislike about the product?
The tools that are in Sprout are NOT aligned with the tools offered on the platforms or the apps.
1. can't pull in trending audio
2. can't add polls etc to the comment of Instagram through sprout
What problems is the product solving and how is that benefiting you?
Managing multiple platforms at one time in one place.


    Higher Education

Outstanding Competitor Analysis Feature

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I love the competitor analysis! I find this to be extremely useful for finding trends, and preparing reports for superiors.
What do you dislike about the product?
I dislike how sometimes meta and sprout have a hard time working with each other, I sometimes find the quality degrades when posted within sprout vs the original platform.
What problems is the product solving and how is that benefiting you?
Sprout allows us to quickly export and view analytics across multiple platforms while analyzing trends and competitors, I find sprout to be superior at this than any other product.


    Renee P.

Efficient Social Management with Robust Listening Tools

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I like Sprout Social's social listening technology, as it allows me to understand what people are saying about our organization. The ability to keep everything in one place with Sprout Social makes managing tasks more efficient for my team. These features provide a comprehensive understanding of our brand's perception in the marketplace, ensuring that our communication strategies are well-informed.
What do you dislike about the product?
I found some challenges with the onboarding process of Sprout Social. During the initial setup, some features or aspects were not quite ready yet, which required further communication and adjustments with the service. These challenges made the onboarding process initially difficult, although everything eventually worked out.
What problems is the product solving and how is that benefiting you?
Sprout Social keeps everything in one place, enhancing efficiency and providing valuable social listening to understand public sentiment about our organization.


    Madison B.

Great for Campaign Organization, Needs Better Metrics and Communication

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
Most helpful is campaign organization for the influencer side.
What do you dislike about the product?
I wish there were more in depth metrics and better creator communication.
What problems is the product solving and how is that benefiting you?
This tool has been instrumental in managing our influencer programs. It not only saves me time, but also offers much better organization compared to handling everything manually.


    Lily W.

Centralized Social Management, Strategic Posting Made Easy

  • November 04, 2025
  • Review provided by G2

What do you like best about the product?
I love using Sprout Social because it allows me to manage multiple social media platforms from one central location, which tremendously simplifies my role. This centralization not only makes my job more efficient but also frees up time for me to engage in more creative work or be out in the field engaging with people, instead of getting bogged down in logistical tasks. The platform enhances strategic posting by making frequent and well-timed social media updates easier. I appreciate the ability to track engagement metrics like impressions, which supports more strategic content dissemination. Engaging with our audience is streamlined through the Smart Inbox feature, effectively organizing interactions and making my work more strategic. Furthermore, the initial setup was incredibly smooth, facilitating quick integration of multiple platforms for immediate use. These capabilities are crucial for enhancing brand engagement and achieving marketing goals across social media, making it an indispensable tool for anyone looking to elevate their social media presence.
What do you dislike about the product?
I find the process of tagging people on Instagram and integrating with Reels to be somewhat cumbersome. The integration isn't seamless, particularly when using native Instagram features for video editing, which makes it challenging to keep up with trends. I wish the platform made posting videos easier.
What problems is the product solving and how is that benefiting you?
I find Sprout Social streamlines managing multiple social media platforms, simplifies posting, enhances strategic timing, tracks engagement, and centralizes efforts. It frees up more time for creative work and improves strategic communication with our audience.