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Sprout Social

Sprout Social

Reviews from AWS customer

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5,585 reviews
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    Regina D.

Great for Customizing Email Templates, But Can Be Glitchy

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate Sprout Social's ability to upload and customize templates, which simplifies creating attractive and consistent email marketing campaigns weekly without the need to email them ourselves. The functionality that allows me to build templates based on past ones is particularly valuable, making the workflow efficient and less time-consuming. I love the new features, such as title defaults, which further enhance the flexibility and ease of use of the platform.
What do you dislike about the product?
It's glitchy, and there are many times when features don't work or don't save. Additionally, I don't like the maximum 5MB upload size.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to easily distribute visually appealing emails weekly, streamlining our process and moving away from manual emailing. The upload and customize templates feature allows me to efficiently build from past templates.


    Jade M.

Great tool for agencies

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
What I appreciate most are the scheduling and calendar features, as they help keep planning social media content for different clients well organized.
What do you dislike about the product?
I find that some features aren't particularly useful, and at times there are so many unnecessary options that the interface feels crowded.
What problems is the product solving and how is that benefiting you?
This tool is excellent for community management, allowing us to view every comment, direct message, and review in one centralized location. It also makes managing social media for our agency much more efficient, as we can schedule all of our clients’ content across every platform from a single place.


    LEx O.

Effortless Post Scheduling Made Simple

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
It helps me schedule my posts in an easy way It's easy to implement with our Social Channels
What do you dislike about the product?
It can be a bit complex, I should use it more to get familiar. It
What problems is the product solving and how is that benefiting you?
I can easily schedule posts and see the stats


    Entertainment

Effortless Messaging and Time-Saving Simplicity

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
What I appreciate most about Sprout Social is its user-friendly design. It allows me to manage all our messages from Instagram & FB in a single location thanks to the ease of integration, making it easy to spot when someone sends a table request and respond promptly. This not only saves time but also streamlines communication with our customers, making it really easy to implement all our processes. Also great for scheduling posts, specially for nights when club is going to be busy.
What do you dislike about the product?
While I LOVE the web browser/website version, I feel the app itself could be slightly more user-friendly.
What problems is the product solving and how is that benefiting you?
Sprout Social helps solve the problem of keeping up with all our messages from different social media accounts. Instead of checking each one separately, everything comes into one inbox. This makes it easier to see table requests or customer questions and respond quickly. It saves time and helps us give better, faster service.


    Information Technology and Services

Simple and User-Friendly Interface

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
The overall User Interface is fairly simple and easy to use
What do you dislike about the product?
I would like the analytics to improve a little more.
What problems is the product solving and how is that benefiting you?
Helps us to manage our social media outreach and help stay connected with our customers, partners and employees


    Emma P.

User-Friendly Reporting with Room for IG Enhancements

  • November 11, 2025
  • Review provided by G2

What do you like best about the product?
I really appreciate the reporting features of Sprout Social. Creating a custom report is incredibly user-friendly, allowing me to easily hover over metrics to understand what they are showing. This feature is incredibly useful for gaining deeper insights and understanding data at a glance. Additionally, the ability to compare time periods when analyzing reports is extremely beneficial in tracking and assessing performance over time. The ease of initial setup was also a highlight for me. Moving from Falcon to Sprout Social was straightforward and smooth, greatly aided by the helpful support team member who was there to assist us throughout the process. These aspects make Sprout Social a valuable tool for managing social media effectively.
What do you dislike about the product?
I find the limitations in scheduling mixed-media carousels for Instagram frustrating. Additionally, the inability to schedule carousels larger than 10 images and the lack of support for scheduling Instagram Stories are significant drawbacks.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for scheduling and reporting, enabling collaboration with clients, user-friendly custom reports, and valuable insights, though it lacks some advanced Instagram scheduling features.


    Marketing and Advertising

User-Friendly Platform with Room for Better Reporting Tools

  • November 11, 2025
  • Review provided by G2

What do you like best about the product?
Loved the ease of use of the platform and how the UX was seamless and easy to follow.
What do you dislike about the product?
Wish they had more comprehensive reporting tools, that took out some of the manual work like the ability to pull screenshots and more easily pull in posted content.
What problems is the product solving and how is that benefiting you?
Sprout was solving the manual labor of creator discovery.


    Shannon M.

Streamlined Social Media Management with Room for Improvements

  • November 11, 2025
  • Review provided by G2

What do you like best about the product?
I love using Sprout Social for managing our social media platforms across multiple brands, including Boulder Longevity Institute, as well as on platforms like YouTube, Instagram, Facebook, and LinkedIn. The software is incredibly helpful for planning monthly content, identifying gaps, and managing multiple accounts efficiently. I particularly enjoy the ability to schedule posts, which allows us to maintain a consistent posting schedule even when our team is busy or out of the office. The post approval feature is fantastic; it enables us to easily approve content from our social media team, ensuring that everything remains organized and on brand. Additionally, I find the engagement management feature to be immensely valuable for staying on top of incoming messages and interactions, allowing us to respond to everyone who reaches out promptly. I appreciate that we can see industry posts in one convenient location, which aids in keeping up with trends and competition. Overall, Sprout Social streamlines our content management and enhances our social media engagement efforts, proving to be a crucial tool for our operations.
What do you dislike about the product?
I feel like Sprout Social could improve its handling of seat sharing and flexible user roles. It would be beneficial to allow occasional users to view or review posts without the need for full licenses, which would aid in collaboration. Additionally, an integration with Asana for tasking visibility would be a great enhancement. Another issue I encounter is that accounts tend to get disconnected frequently, and it's not easy to determine what's happening when logging in. You have to navigate into notifications, which isn't very intuitive. This disconnection issue happens too often, particularly with Facebook, and is always troublesome to reconnect. It's not clear when or why it happens, and it's not visibly apparent upon initially logging in, often only showing in a tiny spot.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for planning and managing content across multiple platforms, ensuring consistency and timely engagement. It's invaluable for streamlining post scheduling and approval, while engagement management helps us interact efficiently with our audience.


    Marketing and Advertising

All in One Social Media Intelligence with Sprout Social.

  • November 11, 2025
  • Review provided by G2

What do you like best about the product?
Drag and drop features for content calender was 😃 great help.
Time suggestion and schedule for for the content to post.
What do you dislike about the product?
Hmm.. 🤔 couldn't think of much as such dislikes but data visualization and report dashboard could be more interesting
What problems is the product solving and how is that benefiting you?
Increased efficiency in social media posting and content management


    Consulting

User-Friendly Platform with Powerful Scheduling and Reporting

  • November 11, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate that you can plan and schedule all your social media posts months in advance, and I find the platform very user-friendly, which is especially helpful for newcomers. I also value the reporting features, and I particularly like that Advocacy metrics are included.
What do you dislike about the product?
It would be even better if it offered more comprehensive Advocacy reporting features. Additionally, having the ability to manage our own tags, would be very useful. I wish it could also allow us to schedule documents directly on the platform as well.
What problems is the product solving and how is that benefiting you?
It has been useful for managing our social media calendar.