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Sprout Social

Sprout Social

Reviews from AWS customer

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External reviews

5,584 reviews
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External reviews are not included in the AWS star rating for the product.


    Tyler W.

Effortless Social Media Management with Optimal Timing

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate Sprout Social for its feature that shows optimal post times. This feature makes scheduling content posting incredibly efficient, eliminating the need to manually research the best times to post or risk posting content at non-optimal times. This not only saves me time but also enhances the performance of my social media posts significantly. Additionally, I like the simplicity of posting across multiple channels, which simplifies the management of social media activities across different platforms. The ease of the initial setup of Sprout Social was also impressive; once our accounts were set up, my team was able to begin using it immediately without any hassle, which made the transition seamless.
What do you dislike about the product?
There wasn't anything that stuck out as a dislike.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to schedule and post content across multiple platforms, optimizing post times, which saves time and enhances performance. The feature showing optimal post times simplifies posting, making it a non-issue.


    Kristina M.

Efficient Scheduling with Room for Improvement

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I absolutely love the 'set and go' feature in Sprout Social. As a busy Marketing Manager responsible for so many tasks, this feature is incredibly valuable because it allows me to schedule posts ahead of time and eliminates the constant need to think about what I’m posting every day. I can confidently set my schedule and focus on other important tasks, knowing that Sprout Social will handle the posting seamlessly. This efficiency significantly reduces my daily workload and stress. Furthermore, I found the initial setup of Sprout Social to be easy and straightforward, which was a pleasant surprise, ensuring I could start leveraging its benefits quickly.
What do you dislike about the product?
The tagging feature is sometimes challenging and doesn't always work.
What problems is the product solving and how is that benefiting you?
I use Sprout Social's 'set and go' feature, which frees me from daily posting worries, streamlining my scheduling process as a Visiting Marketing Manager.


    Public Relations and Communications

Social Media Advisor

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
easily found stats, monitoring options, publishing options
What do you dislike about the product?
limited stats, can't repos instagram stories through smart inbox, can't pre-schedule twitter threads
What problems is the product solving and how is that benefiting you?
The ability to see messages without the sender knowing we read it


    Non-Profit Organization Management

Easy to Publish and Report Across Platforms

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
Good publishing/scheduling capabilities across multiple platforms. Fantastic reporting capacity. Easy to reach customer support.
What do you dislike about the product?
There are a few niche posting features that are missing from Sprout Social. For example, you are not able to edit multiple versions of a post within creating the post, unlike Meta Business Suite. Also, you can technically schedule Instagram stories but not with a link embedded (which is a huge loss of opportunity and the work-around for this lack of feature is honestly ridiculous.)
What problems is the product solving and how is that benefiting you?
Being able to plan and schedule social media schedules in a one-stop-shop location, rather than multiple platforms and multiple third-party options.


    Non-Profit Organization Management

Sprout Social Review: Pros, Cons, and Thoughts

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social helps you manage multiple social media accounts in one place. You can schedule posts, see analytics, and keep track of all your accounts easily. The design is clean and easy to use, so it’s simple to plan posts and manage a content calendar, and it’s great for teams because you can assign tasks, approve posts, and work together smoothly. It works with most major social media platforms and has extra tools like “social listening” to see what people are saying about your brand.
What do you dislike about the product?
Price: It’s expensive, especially for small businesses or solo users. Some features are only available in higher-cost plans.

Learning curve: There are a lot of features, so it can take time to learn everything. Small teams may find it too complex.

Integration limits: Sometimes the data doesn’t match exactly what the social platforms show, and some post types aren’t fully supported. We received a lot of emails stating "we failed to post".
What problems is the product solving and how is that benefiting you?
Sprout Social is a tool that puts all of a company's social media management into one single place. It's designed to fix the messy and slow problem of having to log into many different apps like Instagram, X, and Facebook. It centralizes everything: your posting schedule, all your different profiles, and all your messages onto one screen. The biggest benefit for businesses is saving a ton of time and making it much simpler to create and schedule posts.


    Higher Education

Effortless Social Media Management and Insightful Reporting

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
Sprout helps us organize all our social platforms in one place.We use it every day, all day. We can build out our schedule based on major events and then schedule our evergreen content in between. The reporting is good and makes it easy for us to get a snapshot of what has been successful (or not) so that we can refine our strategy. It does have a lot of features that are useful to us and we probably use scheduling and reporting the most.
What do you dislike about the product?
Social listening is not included in our plan and costs extra. We use a different platform for that so it would be great if this was a more affordable feature in Sprout.
What problems is the product solving and how is that benefiting you?
It helps us keep our schedule manageable. We are able to build it out into the future without referring a different calendar.


    Jona M.

Sprout Social: A Marketer's Best Friend

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I love Sprout Social because it makes every marketer's life easier by allowing us to schedule posts efficiently without having to publish them directly from social platforms. This feature significantly streamlines my workflow, especially in social media work within the educational industry, where scheduling for posts and reporting are key tasks. The platform's capability to assist with monthly reporting through the use of tags and understanding our KPIs is invaluable. Additionally, Sprout Social's 'social-first' analytics provide more relevant insights, which was a significant factor in switching from HubSpot. I enjoy the ease of communication with their team, as they facilitate monthly meetings to discuss any platform-related questions, enhancing our overall user experience. The process of syncing our multiple accounts and affiliates with Sprout is commendably straightforward, further promoting seamless integration. My positive experiences with Sprout Social have led me to recommend it to peers in the marketing industry, proudly rating it a perfect 10.
What do you dislike about the product?
none at the moment. Our team hasn't had any problems with Sprout social yet.
What problems is the product solving and how is that benefiting you?
Sprout Social simplifies post scheduling, enhances monthly reporting with tags and KPIs, and provides valuable analytics and team communication for social media management.


    Real Estate

Easy Post Approvals, But Room for Improvement

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
Ease of approval of posts. I like that it is easy ro navigate
What do you dislike about the product?
I wish the app would function better on the mobile.
What problems is the product solving and how is that benefiting you?
Making it easy to coordinate with tje agency on social posts


    Joseph S.

User-Friendly with Creative Edge

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate Sprout Social's usability, which makes navigating and tackling tasks straightforward. The platform's Instagram feature is particularly valuable as it enables me to effortlessly share posts across various other platforms, enhancing my ability to reach wider audiences. Additionally, I found the initial setup of Sprout Social to be very easy, which speaks to its intuitive and user-friendly design.
What do you dislike about the product?
I dislike the color scheme in Sprout Social. It would be better if the colors were brighter.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for marketing, finding it enhances creativity and allows easy sharing across platforms, especially through the Instagram feature.


    Sports

Effortless to Use with Powerful Social Media Analytics

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
Ease of Use
Social Media Analytics
Ability to Access Multiple Platforms
What do you dislike about the product?
There are some limitations in terms of how you can interact on some platforms
What problems is the product solving and how is that benefiting you?
Our organization oversees social media for multiple different channels, each with their own social media platforms to best reach their respective audiences. By using Sprout Social, we are able to have one convenient location to access and manage each platform and each channel. It also provides us with the analytics tailored for each channel to make sure we are doing our best to reach our audiences.